Market Basket Bests Aldi as Top Grocery Retailer for Inflationary Times, dunnhumby Retailer Preference Index Finds
Market Basket bested Aldi and third-placed Winco as the top-ranked grocer during inflationary times.
- Market Basket bested Aldi and third-placed Winco as the top-ranked grocer during inflationary times.
- View the full release here: https://www.businesswire.com/news/home/20220920005577/en/
While Amazon is better positioned than any retailer for long-term success in grocery, their value proposition for inflationary times is no better than the average grocer. - Market Basket is the only retailer in the U.S. who is in the top-five in both base price perception and mass promotions perceptions.
- The last two preference drivers make it seamless and make it dependable have virtually no association with retailer outcomes.