Other Communications

GlobalMeet Introduces New Artificial Intelligence Capabilities for Immersive Event Experiences

Retrieved on: 
Tuesday, April 9, 2024
Technology, Other Communications, Marketing, Other Technology, Communications, Telecommunications, Professional Services, Audio, Video, Artificial Intelligence, Other Professional Services, Intelligence, Eye, Algorithm, Privacy, Artificial intelligence, Fortune 500, AI

GlobalMeet , the leader in virtual event technology, today announces new innovative artificial intelligence capabilities for its best-in-class webcasting platform.

Key Points: 
  • GlobalMeet , the leader in virtual event technology, today announces new innovative artificial intelligence capabilities for its best-in-class webcasting platform.
  • Powered by AI, GlobalMeet’s Live Studio for presenters now dynamically adjusts face framing in real time to deliver more natural interactions and engaging meeting and event experiences.
  • GlobalMeet’s new AI capabilities work seamlessly with any camera-enabled device to make virtual event interactions more intuitive and intelligent.
  • As a trailblazer in the event industry, GlobalMeet’s advances in artificial intelligence pave the way for future innovations and standards for webcasting technology.

Bayer’s Consumer Health Division Announces Changes to North America Leadership Team

Retrieved on: 
Tuesday, April 9, 2024
Other Communications, Other Health, Marketing, Communications, General Health, Other Natural Resources, Fitness & Nutrition, Agriculture, Natural Resources, Science, Vitamins, Supplements, Other Science, Health, Research, Medical Supplies, Growth, Philosophy, Business administration, BBDO, Diversity, University, Equity, Walmart, Bayer, Love, P&G, Aspirin, BBA, CMO, Tenneco, Multimedia, Loratadine, Advance Auto Parts, Avivi

Today, Bayer announced Samantha Avivi as the new Chief Marketing Officer (CMO) for its Consumer Health division in North America.

Key Points: 
  • Today, Bayer announced Samantha Avivi as the new Chief Marketing Officer (CMO) for its Consumer Health division in North America.
  • She will report directly to Dave Tomasi, President, Consumer Health, North America for Bayer.
  • View the full release here: https://www.businesswire.com/news/home/20240409885941/en/
    “I’m pleased to welcome Samantha to Team Bayer to lead our North America marketing organization and join our efforts to achieve ‘Health for all, Hunger for none,‘” said Tomasi.
  • “I’m honored to take this leadership role with Bayer, a world leading company with a meaningful mission,” said Avivi.

Publishers Clearing House Media Appoints Chief Product Officer

Retrieved on: 
Tuesday, April 9, 2024
Publishing, Marketing, Advertising, Communications, Other Communications, Publishers Clearing House, PCH, Growth, CPO, SVP, WPP plc, Firefly, Multimedia

Publishers Clearing House (PCH) Media , a leading provider of zero- and first-party data solutions, today announced the appointment of Roey Franco to the role of Chief Product Officer.

Key Points: 
  • Publishers Clearing House (PCH) Media , a leading provider of zero- and first-party data solutions, today announced the appointment of Roey Franco to the role of Chief Product Officer.
  • An industry veteran with more than 15 years in the advertising product development space, Franco is tasked with enhancing and owning PCH Media’s product vision and go-to-market roadmap to help scale the business and drive continued growth.
  • Franco will report to Chief Revenue Officer, Tim Braz, and will be based in New York, NY.
  • Prior to joining PCH Media as CPO, Franco served as the SVP of Product and Marketing at Smart City advertising and data company, Firefly.

OneSpan to Announce First Quarter Financial Results on May 2, 2024

Retrieved on: 
Tuesday, April 9, 2024
Other Communications, Communications, Apps, Applications, Fintech, Mobile, Wireless, Software, Internet, Data Management, Small Business, Web3, Technology, Business, Security, Other Professional Services, Blockchain, Legal, Biometrics, Insurance, Human Resources, Health, Finance, Consulting, Banking, Accounting, Outsourcing Business, Professional Services, Webcast, OneSpan, Cryptocurrency

OneSpan Inc. (NASDAQ: OSPN), the digital agreements security company, today announced it will release its first quarter 2024 financial results after the market close on Thursday, May 2, 2024.

Key Points: 
  • OneSpan Inc. (NASDAQ: OSPN), the digital agreements security company, today announced it will release its first quarter 2024 financial results after the market close on Thursday, May 2, 2024.
  • OneSpan will host a conference call that day at 4:30 p.m.
  • A live webcast of the conference call will be accessible from the OneSpan investor relations website at investors.onespan.com .
  • OneSpan encourages participants to dial in at least 15 minutes before the start of the call.

CG Life Acquires Toolhouse, Significantly Expanding Technology-Enabled Omnichannel Capabilities

Retrieved on: 
Tuesday, April 9, 2024
Search Engine Marketing, Data Management, Other Communications, Technology, Public Relations, Investor Relations, Marketing, Advertising, Pharmaceutical, Communications, General Health, Medical Devices, Other Technology, Biotechnology, Software, Digital Marketing, Health, Organization, Science, Digital, Patient, Acquisition, Senior, Creativity, Multimedia, Physician, Sales

CG Life , a leading integrated agency that blends strategy, creative, marketing, digital, and media with science, has significantly expanded its ability to support commercial life science organizations with digital omnichannel strategies through the addition of Toolhouse .

Key Points: 
  • CG Life , a leading integrated agency that blends strategy, creative, marketing, digital, and media with science, has significantly expanded its ability to support commercial life science organizations with digital omnichannel strategies through the addition of Toolhouse .
  • View the full release here: https://www.businesswire.com/news/home/20240409702768/en/
    CG Life acquires Toolhouse to expand its technology-enabled omnichannel capabilities for biopharma and life science companies (Photo: Business Wire)
    Founded in 1995, Toolhouse is a digital agency specializing in helping biopharma companies create more meaningful, measurable connections with patients and physicians.
  • “Healthcare has changed dramatically, requiring brand leaders in biopharma and life science to deploy nimble, omnichannel digital strategies to connect with their audiences,” said CG Life CEO David Ormesher.
  • “The decision for Toolhouse to join forces with the CG Life team was a completely natural one.

Alexander Group Recognized as a Forbes 2024 Top Management Consulting Firm

Retrieved on: 
Tuesday, April 9, 2024
Public Relations, Investor Relations, Consulting, Communications, Professional Services, Other Communications, Insurance, Global 2000, Knowledge, Growth, Health

Alexander Group , the leading revenue growth consultancy to Global 2000 companies, today announced its recognition on Forbes’ ranking of America’s Best Management Consulting Firms 2024 for the second year in a row.

Key Points: 
  • Alexander Group , the leading revenue growth consultancy to Global 2000 companies, today announced its recognition on Forbes’ ranking of America’s Best Management Consulting Firms 2024 for the second year in a row.
  • This prestigious award is presented by Forbes and Statista Inc., the world-leading statistics portal and industry ranking provider.
  • “Alexander Group remains committed to providing exceptional revenue growth services to our clients across the enterprise,” said Chris Nagle, Principal at Alexander Group.
  • Again, consulting firms were evaluated within their areas of knowledge across 16 different industries and 16 different functional areas.

New Survey From Propel Software Confirms Trend That Americans Are Severing Relationships With Companies That Aren’t Prioritizing Sustainability

Retrieved on: 
Tuesday, April 9, 2024
Influencer, Recycling, Supermarket, Specialty, Food, Beverage, Alternative Energy, Environment, Fashion, Energy, Teens, Retail, Children, Green Technology, Environmental, Social and Governance (ESG), Women, Social Media, Professional Services, Cruise, EV, Electric Vehicles, Other Travel, Men, Transportation, Environmental Policy, Lodging, Environmental Issues, Destinations, Alternative Vehicles, Fuels, Family, Environmental Health, Travel, Consumer, Packaging, Small Business, Other Communications, Software, Public Relations, Investor Relations, Marketing, Supply Chain Management, Manufacturing, Advertising, Content Marketing, Communications, Climate Change, Thought Leadership, Technology, Sustainability, Socially Responsible Investing, Social Activism, Organic Food, Automotive, Home Goods, Republican, Electronics, OnePoll, Democrat, PVM, Online shopping

It also found that 44% feel more emotionally invested in companies that follow/demonstrate sustainable business practices .

Key Points: 
  • It also found that 44% feel more emotionally invested in companies that follow/demonstrate sustainable business practices .
  • The poll of 2,000 U.S. adults revealed that Americans will spend 33% more on green products in 2024 than in 2023.
  • “Transparency is important to consumers, and brands should take note if they want customers to continue to be brand loyal.
  • The majority of respondents (65%) say they will look for environmental claims when making a purchase,” said Ross Meyercord, CEO of Propel Software.

Wyatt Bartel Appointed President of Lux Machina Consulting

Retrieved on: 
Tuesday, April 9, 2024
Technology, Audio, Video, Other Professional Services, Entertainment, Consulting, General Entertainment, Professional Services, Film & Motion Pictures, Other Communications, Other Technology, Public Relations, Investor Relations, Other Entertainment, Communications, TV and Radio, Well, VMware Infrastructure, Growth, Projection, Esports, Museum, XR, Travel, Masters of the Air, Top Gun: Maverick, Software, VFX, Heart, NEP Group, Atmosphere of Earth, Multimedia, NEP, Machine learning, LED, Television

NEP Group , the leading media services partner for content creators worldwide, has named Wyatt Bartel president of its virtual production company, Lux Machina Consulting (“LuxMC”).

Key Points: 
  • NEP Group , the leading media services partner for content creators worldwide, has named Wyatt Bartel president of its virtual production company, Lux Machina Consulting (“LuxMC”).
  • View the full release here: https://www.businesswire.com/news/home/20240409401079/en/
    Wyatt Bartel has been appointed president of Lux Machina Consulting, a global leader in virtual production, in-camera visual effects and display solutions for film and TV, broadcast, live events and permanent installations.
  • “I want to give my deepest thanks to Phil Galler, whose leadership, along with Zach Alexander’s, has shaped Lux Machina.
  • I’ll be looking for new creative business and technology leadership opportunities that are synergistic to the work of Lux Machina and NEP.

Mike McNamara, Former CEO of Dentons US, Joins Baretz+Brunelle as Chief Executive Officer and Partner

Retrieved on: 
Tuesday, April 9, 2024
Other Professional Services, Legal, Other Communications, Technology, Public Relations, Investor Relations, Finance, Consulting, Small Business, Fintech, Communications, Business, Accounting, Professional Services, Asset Management, Other Technology, Organization, Risk management, Growth, History, MacNamara, Private law, Multimedia

Baretz+Brunelle, a growth advisory firm to businesses in the legal industry, announced today that Mike McNamara , former CEO of Dentons US, will become its first chief executive officer.

Key Points: 
  • Baretz+Brunelle, a growth advisory firm to businesses in the legal industry, announced today that Mike McNamara , former CEO of Dentons US, will become its first chief executive officer.
  • View the full release here: https://www.businesswire.com/news/home/20240409182492/en/
    “Mike is a transformational leader whose addition immediately transforms Baretz+Brunelle,” said Spencer Baretz , co-founder of B+B.
  • “No one is more qualified to advise growth-seeking clients than Mike, who has lived the experience in a way few have.
  • Appointed as CEO of Dentons US in 2017 following six years as managing partner, he led a region that delivered nearly a third of Dentons’ global revenue.

New ON24 Report Reveals Significant Increase in HCP Engagement as Digital Transformation Accelerates for Life Sciences Industry

Retrieved on: 
Tuesday, April 9, 2024
Software, Other Health, Search Engine Marketing, Data Management, Technology, Artificial Intelligence, Other Communications, Science, Marketing, Communications, Other Technology, Health, Other Science, ON24, Biotechnology, Growth, Education, Patient, Research, AI, CME, Yoy, CTAS, B2B, HCP, CMO

After analyzing interactions from thousands of life sciences webinars and content experiences in 2023, the report concluded that personalization has the biggest impact on elevating HCP engagement.

Key Points: 
  • After analyzing interactions from thousands of life sciences webinars and content experiences in 2023, the report concluded that personalization has the biggest impact on elevating HCP engagement.
  • In fact, life sciences companies have seen a 22% increase in engagement with calls-to-actions (CTAs) since 2022, and more than double that growth rate when CTAs are personalized.
  • This significant growth in HCP engagement demonstrates the impact that omnichannel marketing strategies are having on life sciences brand awareness and product adoption as more HCPs interact through digital channels.
  • "Today, HCPs are increasingly digitally-savvy and expect life sciences brands to deliver a customer-first digital experience,” says Callan Young, CMO, ON24.