Other Communications

Reply Once Again Awarded "Best in Class" in the PAC Innovation RADAR on Salesforce-related Services in Europe

Retrieved on: 
Friday, March 8, 2024

Reply has been ranked among the leading providers of "Salesforce-related Services in Europe 2024" in the PAC Innovation RADAR, an industry study by the independent research and consulting company PAC.

Key Points: 
  • Reply has been ranked among the leading providers of "Salesforce-related Services in Europe 2024" in the PAC Innovation RADAR, an industry study by the independent research and consulting company PAC.
  • In the report, Reply received the highest "Best in Class" award in five industries: Energy & Utilities, Financial Services, Communication & Media, Retail and Manufacturing.
  • View the full release here: https://www.businesswire.com/news/home/20240308650974/en/
    The PAC INNOVATION RADAR is an instrument for the holistic evaluation of software and ICT service providers from the independent research and consulting company PAC.
  • In the PAC INNOVATION RADAR for Salesforce-related services in Europe, Reply was awarded "Best in Class" in five sectors.

MercuryGate CEO Joe Juliano Wins Supply & Demand Chain Executive 2024 Pros to Know Award for Leadership

Retrieved on: 
Friday, March 8, 2024

MercuryGate® International, Inc ., (MercuryGate) the largest dedicated transportation and logistics management solutions provider, today announced CEO Joe Juliano has received a 2024 Pros to Know Lifetime Achievement Award from Supply & Demand Chain Executive magazine.

Key Points: 
  • MercuryGate® International, Inc ., (MercuryGate) the largest dedicated transportation and logistics management solutions provider, today announced CEO Joe Juliano has received a 2024 Pros to Know Lifetime Achievement Award from Supply & Demand Chain Executive magazine.
  • Award winners are selected by Supply & Demand Chain Executive editors and honor outstanding executives whose accomplishments offer a roadmap for other leaders looking to leverage supply chain for competitive advantage.
  • "Many of today's supply chain pros are more than just leaders within their space; they're innovators, decision makers, pioneers of change and growth.
  • They have spent the last year (and more) creating safer, more efficient supply chains," says Marina Mayer, Editor-in-Chief of Food Logistics and Supply & Demand Chain Executive.

ICR Hosts Jared Isaacman, Founder & CEO, Shift4 and Draken International, and Morgan Brennan, Co-Anchor of CNBC's Closing Bell: Overtime, on Episodes 116 and 117 of the Welcome to the Arena Podcast

Retrieved on: 
Friday, March 8, 2024

ICR , a leading strategic communications and advisory firm, is pleased to announce that Jared Isaacman, Founder & CEO, Shift4 (NYSE: FOUR) and Draken International, and Morgan Brennan, Co-Anchor of CNBC's Closing Bell: Overtime, recently appeared on Episode 116 of ICR’s “Welcome to the Arena” podcast.

Key Points: 
  • ICR , a leading strategic communications and advisory firm, is pleased to announce that Jared Isaacman, Founder & CEO, Shift4 (NYSE: FOUR) and Draken International, and Morgan Brennan, Co-Anchor of CNBC's Closing Bell: Overtime, recently appeared on Episode 116 of ICR’s “Welcome to the Arena” podcast.
  • The second installment of this two-part discussion will air as Episode 117 on March 13.
  • Welcome to the Arena is hosted by Tom Ryan, Co-Founder & CEO of ICR.
  • This special two-part episode features a fireside chat that took place at the 26th annual ICR Conference in Orlando.

Forget QR codes: Discover the 5 reasons why brands are shifting to dynamic QR codes without compromising their budget

Retrieved on: 
Thursday, March 7, 2024

The digital world is buzzing over the dynamic QR revolution started by QR Code KIT , and here's why you should, too.

Key Points: 
  • The digital world is buzzing over the dynamic QR revolution started by QR Code KIT , and here's why you should, too.
  • As the dust settles on the battleground of innovation, dynamic QR codes emerge as the undisputed champions of marketing agility and efficiency.
  • Unlike static QR codes, which permanently link to a single URL, dynamic QR codes allow for real-time updates to the linked content without needing to alter the QR code itself.
  • The question isn't if you can afford to adopt dynamic QR codes; it's whether you can afford not to.

Check In, Work Out: Hyatt Regency Debuts New Collaboration with Personal Training Platform, Future, to Enhance Guest Wellbeing

Retrieved on: 
Thursday, March 7, 2024

With this new collaboration, Hyatt builds on its commitment to wellbeing and the Hyatt Regency brand’s recent refinement to further provide innovative offerings that help guests, members and customers live healthy, happy and fulfilling lives both during and beyond their stays.

Key Points: 
  • With this new collaboration, Hyatt builds on its commitment to wellbeing and the Hyatt Regency brand’s recent refinement to further provide innovative offerings that help guests, members and customers live healthy, happy and fulfilling lives both during and beyond their stays.
  • As a foundational brand of Hyatt, Hyatt Regency hotels have led many firsts for Hyatt, including the first hotel opening outside the United States in 1969.
  • The alliance with Future further complements the Hyatt Regency brand’s continued brand evolution and brand pillars by prioritizing innovation, agility and personalization.
  • Access to the custom guided workouts via Future is now available at the 26 participating U.S. Hyatt Regency hotels and resorts, with plans to expand to more Hyatt Regency destinations later this year.

KINESSO Unveils Industry’s Most Cutting-Edge Solution to Optimize Campaign Performance in the Post-Cookie Era

Retrieved on: 
Friday, March 8, 2024

KINESSO, the IPG Mediabrands technology-driven performance marketing agency within Interpublic Group (NYSE: IPG) announced today the launch of their Emerging Tech Assessment (ETA), a next-gen solution for brands looking to optimize campaign performance in a post-cookie world.

Key Points: 
  • KINESSO, the IPG Mediabrands technology-driven performance marketing agency within Interpublic Group (NYSE: IPG) announced today the launch of their Emerging Tech Assessment (ETA), a next-gen solution for brands looking to optimize campaign performance in a post-cookie world.
  • This proprietary offering is the most comprehensive offering of its kind, specifically designed to assess and mitigate potential performance risks for clients and marketers alike.
  • KINESSO has built a global solution that outshines competitor offerings through pioneering features that provide empowering and actionable insights, including evaluating digital spend holistically across channels.
  • For more information about the Emerging Tech Assessment and how KINESSO can help your business adapt to the digital advertising evolution, visit kinesso.com .

Publishers Clearing House Media Appoints Ed Leahy to Lead North American Sales

Retrieved on: 
Thursday, March 7, 2024

Publishers Clearing House (PCH) Media , a leading provider of zero- and first-party data and identity solutions, today announced the appointment of Ed Leahy as Senior Director of Sales, North America.

Key Points: 
  • Publishers Clearing House (PCH) Media , a leading provider of zero- and first-party data and identity solutions, today announced the appointment of Ed Leahy as Senior Director of Sales, North America.
  • With over 10 years of leadership experience in data sales and marketing technology, Leahy is responsible for leading PCH Media’s direct sales team.
  • Prior to this role, Leahy served as Vice President, North America at Lotame, an end-to-end data collaboration platform provider for digital marketers.
  • “I truly believe that PCH Media will prove to be an invaluable partner in helping brands thrive in the cookieless world,” said Leahy.

MessageGears Extends Direct Data Access to its Enhanced Mobile Push Solution

Retrieved on: 
Thursday, March 7, 2024

MessageGears , the leading cross-channel engagement platform for large consumer brands, today announced the integration of its native mobile push SDK and direct data access capabilities.

Key Points: 
  • MessageGears , the leading cross-channel engagement platform for large consumer brands, today announced the integration of its native mobile push SDK and direct data access capabilities.
  • This approach significantly reduces cost, increases speed, and delivers much richer cross-channel personalization – and that now fully extends to mobile push.
  • "Integrating our enhanced push solution with our direct data access is not just an advancement, it's a transformation.
  • Plus, with direct data access, brands will never pay to move, copy, or store behavioral event data.

75% of Americans Have Trouble Finding Factual Political News, Says Harris Poll

Retrieved on: 
Thursday, March 7, 2024

Three-quarters of Americans report difficulty finding factual political news, according to a new survey by The Harris Poll commissioned by Otherweb , an AI-driven news aggregator and registered public benefit corporation.

Key Points: 
  • Three-quarters of Americans report difficulty finding factual political news, according to a new survey by The Harris Poll commissioned by Otherweb , an AI-driven news aggregator and registered public benefit corporation.
  • Harris polled the public to better understand their relationship with news consumption pertaining to U.S. political news.
  • Overall, 74% of Americans say they have to make more effort to be well-informed than they did five years ago.
  • Readers of news aggregators emerged as the least likely group to confine their news consumption to their political side.

Survey: Receptivity to Political Ads in the U.S. can be 2x Higher When Consumed on Voter’s Preferred Media

Retrieved on: 
Thursday, March 7, 2024

The survey polled 6,262 U.S. consumers on their mobile devices via LoopMe’s proprietary AI-led polling technology, PurchaseLoop™ Audiences.

Key Points: 
  • The survey polled 6,262 U.S. consumers on their mobile devices via LoopMe’s proprietary AI-led polling technology, PurchaseLoop™ Audiences.
  • Audiences that spend more time in digital environments shared that they are most receptive to political ads in digital platforms such as streaming and social media.
  • While a two-fold boost in receptivity can be expected for political ads shown on the voter’s preferred media, this boost under-performs on social media.
  • Repetitive political advertising can create negative voter sentiment: 37% of respondents indicated distaste for viewing the same political ad too many times.