The Rodale Institute

Cave Pets™ Is Pioneering Regenerative Organic Certified® As the First and Only ROC™ Pet Nutrition Brand in the Industry

Retrieved on: 
Tuesday, April 16, 2024

"It's not common knowledge that there is an 'ecological pawprint' associated with producing pet food.

Key Points: 
  • "It's not common knowledge that there is an 'ecological pawprint' associated with producing pet food.
  • "We are pleased that Cave Pets has joined more than 100 brands in recognizing the critical need for regenerative organic agriculture," said Elizabeth Whitlow, Executive Director of Regenerative Organic Alliance.
  • "This is a massive step forward for the pet nutrition industry, and our expectation is that other brands in the category will follow suit by taking the steps to become Regenerative Organic Certified."
  • "By adding ROC™ to our organic certification, we are elevating industry standards by leading the pet category into the regenerative farming space.

Grasslands Marketing + PR Agency Expands to Wellness CPG

Retrieved on: 
Monday, March 4, 2024

Grasslands: A Journalism-Minded Agency™, an award-winning leader in cannabis and psychedelics PR and marketing , today announces its official expansion into the broader natural products and wellness sector—a move that speaks not only to the wider normalization of cannabis and psychedelics, but also to the growing synergy and overlap between these industries and the mainstream natural wellness market.

Key Points: 
  • Grasslands: A Journalism-Minded Agency™, an award-winning leader in cannabis and psychedelics PR and marketing , today announces its official expansion into the broader natural products and wellness sector—a move that speaks not only to the wider normalization of cannabis and psychedelics, but also to the growing synergy and overlap between these industries and the mainstream natural wellness market.
  • It’s this expertise propelling brands to success in rapidly evolving, highly competitive consumer product categories—along with the ability to influence broad public discourse surrounding emerging CPG spaces—that uniquely position Grasslands for success in the broader natural health and wellness PR and marketing arena.
  • Account Manager Erin Curry, who supported clean beauty and wellness product campaigns while at U.K. agency Capsule Comms.
  • “It’s our collective experience across a diverse group of media and wellness verticals as well as our journalism-minded approach to PR and marketing that creates real value for our clients,” Lipshitz explained.

American Licorice Company Expands Giving Tuesday Efforts to Support Local Nonprofits

Retrieved on: 
Friday, December 8, 2023

LAPORTE, Ind., Dec. 7, 2023 /PRNewswire/ -- American Licorice Company (ALC) deepened their commitment to community on Giving Tuesday (Nov. 28), a national day for supporting nonprofit organizations.

Key Points: 
  • LAPORTE, Ind., Dec. 7, 2023 /PRNewswire/ -- American Licorice Company (ALC) deepened their commitment to community on Giving Tuesday (Nov. 28), a national day for supporting nonprofit organizations.
  • American Licorice has historically participated in Giving Tuesday by providing local nonprofit organizations with financial support.
  • We were joined by American Licorice Company, who helped to provide not only candy but packed boxes for our clients as well.
  • We are so thankful to American Licorice [for giving] back in so many ways to support our efforts to fight food insecurity."

Top Organic Agricultural Experts Confirmed for 'Focus On The Farmer' Free Live Event

Retrieved on: 
Tuesday, October 31, 2023

BOULDER, Colo., Oct. 31, 2023 /PRNewswire-PRWeb/ -- Farmers, agriculturists, producers, students and professionals are invited to attend the free Focus on the Farmer Live educational and networking symposium in Denver on Nov. 9. The symposium will bring together world-renowned experts in organic agriculture to share must-have information and resources with anyone on the journey of transitioning to organic production.

Key Points: 
  • The symposium will bring together world-renowned experts in organic agriculture to share must-have information and resources with anyone on the journey of transitioning to organic production.
  • BOULDER, Colo., Oct. 31, 2023 /PRNewswire-PRWeb/ -- Farmers, agriculturists, producers, students and professionals are invited to attend the free Focus on the Farmer Live educational and networking symposium in Denver on Nov. 9.
  • The symposium will bring together world-renowned experts in organic agriculture to share must-have information and resources with anyone on the journey of transitioning to organic production.
  • "The level of education farmers will receive at this live event, about all aspects of the certification process, is invaluable," said Steven Hoffman, founder of Compass Natural.

Ancient Nutrition Launches World's First Regenerative Organic Certified® Nutritional Supplement Formulas

Retrieved on: 
Friday, October 6, 2023

NASHVILLE, Tenn., Oct. 6, 2023 /PRNewswire/ -- The latest film on planetary health, Common Ground, from the director of Kiss the Ground, continues to hit theaters this month. As the message of hope reaches massive audiences, it will leave consumers and brands wanting to take action in support of Regenerative Agriculture. Ancient Nutrition, a leading health and wellness company, simultaneously is introducing the world's first triple-certified nutritional supplement formulas. This revolutionary line encompasses 16 products in the probiotics, herbal functional mushroom categories, achieving Regenerative Organic Certified® (ROC™), USDA Organic, and Non-GMO status. Ancient Nutrition hopes to lead the way for other brands to follow suit, and for consumers to have an option that now supports a movement that goes far beyond organic.

Key Points: 
  • Ancient Nutrition, a leading health and wellness company, simultaneously is introducing the world's first triple-certified nutritional supplement formulas.
  • This revolutionary line encompasses 16 products in the probiotics, herbal functional mushroom categories, achieving Regenerative Organic Certified® (ROC™), USDA Organic, and Non-GMO status.
  • Additionally, Ancient Nutrition has developed the R.A.N.C.H Project SM, focusing on Regenerative Agriculture, Nutrition, and Climate Health.
  • Ancient Nutrition ROC™ supplements are available through Ancient Nutrition's website, Amazon, Sprouts Farmers Market, Vitamin Shoppe and independent health food stores nationwide.

General Mills Stands for Good, Advancing Regenerative Agriculture Commitment Through New Strategic Partnerships and Initiatives

Retrieved on: 
Tuesday, April 4, 2023

Strategic partnerships with American Farmland Trust and Rodale Institute will accelerate regenerative agriculture techniques across key regions in California and the Northern Great Plains.

Key Points: 
  • Strategic partnerships with American Farmland Trust and Rodale Institute will accelerate regenerative agriculture techniques across key regions in California and the Northern Great Plains.
  • By advancing regenerative agriculture, LÄRABAR aims to improve both soil health and water outcomes in this key sourcing area.
  • “We commend General Mills for its leadership in advancing regenerative organic agriculture,” said Jeff Tkach, chief impact officer at Rodale Institute.
  • Together, these partnerships and initiatives will further advance General Mills toward one million acres of regenerative agriculture farmland by 2030.

OXO Announces New Nonprofit Partners as Part of its 1% for the Planet Giving Commitment

Retrieved on: 
Tuesday, January 31, 2023

NEW YORK, Jan. 31, 2023 /PRNewswire/ -- OXO, an award-winning consumer brand from the Home & Outdoor business segment of Helen of Troy Limited (NASDAQ: HELE), has added new nonprofits to its growing global network of environmental partners as part of its 1% for the Planet® commitment.

Key Points: 
  • In 2020, OXO signed on as a business member of 1% for the Planet, a global community of brands giving back to environmental partners driving positive impact.
  • OXO is donating money, time, and resources to partners working to improve sustainable food systems, food education, recovery & access.
  • With its new group of nonprofit grantees, OXO has solidified its international reach from the United States to France, Germany, the UK, Japan, and Australia.
  • For more information on our 1% for the Planet commitment and nonprofit partners, please visit https://www.oxo.com/1-percent .

New Research Reveals Organic Agriculture Produces Higher Crop Yields During Periods of Extreme Weather

Retrieved on: 
Tuesday, December 20, 2022

Critically, new FST research has shed light on how regenerative organic agriculture is an effective and resilient farming model in an era of extreme weather.

Key Points: 
  • Critically, new FST research has shed light on how regenerative organic agriculture is an effective and resilient farming model in an era of extreme weather.
  • “Regenerative organic farming builds healthy soil through enhancing soil organic carbon,” said Rodale Institute Chief Scientist Dr. Reza Afshar.
  • However, in extreme weather conditions, such as drought, the organic plots sustained their yields while the conventional plots declined.
  • Organic systems usually have much more diverse carbon inputs going into the soil so microbial biomass is significantly higher than in the conventional system, leading to higher soil organic matter over time.

Clif Bar & Company Announces $1 Million Organic Research Endowment to Tuskegee University

Retrieved on: 
Tuesday, November 15, 2022

Today, Clif Bar & Company announced a $1 million endowment to Tuskegee University to support the advancement of organic agriculture and farming practices through the Universitys College of Agriculture, Environment and Nutrition Sciences (CAENS).

Key Points: 
  • Today, Clif Bar & Company announced a $1 million endowment to Tuskegee University to support the advancement of organic agriculture and farming practices through the Universitys College of Agriculture, Environment and Nutrition Sciences (CAENS).
  • With this investment, Tuskegee University becomes the first Historically Black College and University (HBCU) to receive a Clif Bar endowment and is the fifth recipient in the companys $10 million program to support organic research at land-grant universities.
  • We are grateful to Clif Bar for their industry leadership and commitment to organic research and education which will ultimately benefit not just Tuskegee University but inspire more Black leaders in organic farming.
  • For 30 years, Clif Bar & Company has crafted nutritious and organic food for CLIF, CLIF Kid, and LUNA brands.

Regenerative Rising Announces New Executive Director, Nisha Mary Poulose

Retrieved on: 
Tuesday, October 11, 2022

Regenerative Rising, a 501c3 nonprofit organization, announced the appointment of Nisha Mary Poulose as the executive director, as Seleyn DeYarus , founder, joins the Board of Directors.

Key Points: 
  • Regenerative Rising, a 501c3 nonprofit organization, announced the appointment of Nisha Mary Poulose as the executive director, as Seleyn DeYarus , founder, joins the Board of Directors.
  • View the full release here: https://www.businesswire.com/news/home/20221011005994/en/
    Regenerative Rising, a 501c3 nonprofit organization, announced the appointment of Nisha Mary Poulose as the executive director, as Seleyn DeYarus, founder, joins the Board of Directors.
  • Nisha is that person, and I and our Board of Directors are honored to welcome her to lead Regenerative Rising into an expanded global conversation.
  • With Poulose at the helm, Regenerative Rising is set to expand its presence to Europe and South Asia, while deepening its North American roots.