Advertising

Post Production Market Analysis Highlights the Impact of COVID-19 2020-2024 | Digital Transformation of Post-Production Processes to Boost the Market Growth | Technavio

Friday, July 10, 2020 - 4:45pm

The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.

Key Points: 
  • The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.
  • View the full release here: https://www.businesswire.com/news/home/20200710005121/en/
    Technavio has announced its latest market research report titled Global Post Production Market 2020-2024 (Graphic: Business Wire)
    Although the COVID-19 pandemic continues to transform the growth of various industries, the immediate impact of the outbreak is varied.
  • Technavios in-depth research has all your needs covered as our research reports include all foreseeable market scenarios, including pre- & post-COVID-19 analysis.
  • The digital transformation of post-production processes has been instrumental in driving the growth of the market.

CouponXoo Has Completed the Final Steps for Its Business-Boosting Campaign After the Pandemic

Friday, July 10, 2020 - 1:38pm

The second group is products that have been affected by the crisis but recovered quickly and the number of searches for promotion increased in the last 3 months.

Key Points: 
  • The second group is products that have been affected by the crisis but recovered quickly and the number of searches for promotion increased in the last 3 months.
  • These are potential products in the future and will attract attention from suppliers in launching promotional campaigns as well as promotions.
  • According to the statistics of CouponXoo combined with CouponUpto, the keyword searches for discount codes related to online courses, online jobs, online businessesincreased by 120%, 180%, 115% respectively.
  • Special promotions will focus on providing discount codes and deals for products that customers are interested in, instead of discount amount.

BridgeBio Pharma’s Phoenix Tissue Repair to Highlight Interim Phase 1/2 Study Data in a Presentation at the Society for Pediatric Dermatology’s 45th Annual Meeting

Friday, July 10, 2020 - 12:30pm

The presentation will be made during the Society for Pediatric Dermatologys (SPD) 45th Annual Meeting, to be held virtually July 10-12, 2020.

Key Points: 
  • The presentation will be made during the Society for Pediatric Dermatologys (SPD) 45th Annual Meeting, to be held virtually July 10-12, 2020.
  • The pre-recorded presentation will be available online to meeting registrants until December 31, 2020.
  • The poster will also be available on the Phoenix Tissue Repair website .
  • Moreover, Phoenix Tissue Repair operates in a very competitive and rapidly changing environment in which new risks emerge from time to time.

Brian Stempeck to Step Down as Chief Strategy Officer of The Trade Desk on September 1, 2020

Thursday, July 9, 2020 - 9:45pm

Global advertising technology leader, The Trade Desk, today announced that Brian Stempeck will step down as Chief Strategy Officer on September 1, 2020 and continue in an advisory role through January 31, 2021.

Key Points: 
  • Global advertising technology leader, The Trade Desk, today announced that Brian Stempeck will step down as Chief Strategy Officer on September 1, 2020 and continue in an advisory role through January 31, 2021.
  • As employee #8, Mr. Stempeck has been with The Trade Desk for more than ten years, and has held leadership roles in business development, strategy, sales, client services and marketing.
  • He founded and managed The Trade Desks New York office, which has grown rapidly to become the companys largest, before moving to Los Angeles in 2018.
  • Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific.

As Global Ad Spend Falls, GumGum Uses Simplaex’s AI, Rivr, to Make More With Less

Thursday, July 9, 2020 - 3:01pm

GumGum , a contextual ad exchange, has partnered with Simplaexs Rivr , an AI-powered traffic shaping tool to improve its Supply Side Platforms (SSP) programmatic auction performance.

Key Points: 
  • GumGum , a contextual ad exchange, has partnered with Simplaexs Rivr , an AI-powered traffic shaping tool to improve its Supply Side Platforms (SSP) programmatic auction performance.
  • Rivr aided GumGum in responding to recent global events that have led to a surge in supply and steadily declining demand by adjusting ad operations to increase efficiency and performance.
  • As a result, spending on advertising has been slashed, while time spent online has skyrocketed, leaving the supply side with a surge in available inventory.
  • Rivr quickly adjusts the models to respond to this glut, assisting GumGum in mitigating the gap for its SSP and DSP partners.

Fyllo Launches Cannabis Derived Audiences, Part of the Fyllo Data Marketplace

Thursday, July 9, 2020 - 3:00pm

Part of the Fyllo Data Marketplace, this data has been previously inaccessible to marketers and represents the first and largest cannabis-endemic audience data marketplace.

Key Points: 
  • Part of the Fyllo Data Marketplace, this data has been previously inaccessible to marketers and represents the first and largest cannabis-endemic audience data marketplace.
  • Fyllo's Cannabis Derived Audiences will initially be available to the broader ad tech ecosystem through its partnership with Eyeota, a leading audience technology platform.
  • Ambitious marketers can now leverage Cannabis Derived Audiences to enrich segmentation and enhance audience targeting throughout the purchase funnel.
  • We work with marketers, data owners and research companies to provide distinct, comprehensive and qualified audience data.

Urban Science And The Harris Poll: 61% Of Consumers Agree That Entire Vehicle Purchase Process Will Change Forever Due To COVID-19

Thursday, July 9, 2020 - 2:30pm

DETROIT, July 9, 2020 /PRNewswire/ --Urban Science and The Harris Poll released data and insights today from a June 2020 study of 1,505 consumers indicating that 61% of consumers agree that entire vehicle purchase process will change forever due to COVID-19.

Key Points: 
  • DETROIT, July 9, 2020 /PRNewswire/ --Urban Science and The Harris Poll released data and insights today from a June 2020 study of 1,505 consumers indicating that 61% of consumers agree that entire vehicle purchase process will change forever due to COVID-19.
  • Though they see the benefits, even more (93%) express some concern with an entirely online new vehicle purchase process.
  • "It's important to note that one-third of consumers (36%) agree that there is no reason to ever visit a car dealership again," said Simon Bradley, Global Practice Director, Network, Urban Science.
  • The Harris Poll is one of the longest-running surveys in the U.S., tracking public opinion, motivations and social sentiment since 1963.

Brightcove Video Technology Boosts Internal and External Communications for Afcons, India’s Leading Infrastructure Company

Thursday, July 9, 2020 - 2:00pm

Afcons is also leveraging video to enhance internal communications amongst employees, and actively using it for business development on its website.

Key Points: 
  • Afcons is also leveraging video to enhance internal communications amongst employees, and actively using it for business development on its website.
  • Brightcoves video technology provides Afcons with a seamless communications solution, as well as customization capabilities for most of its digital experiences.
  • Brightcove has the best video technology in the market, and their platform includes all the capabilities needed to implement video into our business, said Bivabasu Kumar, Head of Corporate Communications, Afcons.
  • As we continue to excel in making our infrastructure projects come to life through video, were excited to have Brightcove on board.

As Demand for Video Surges, Vidyard Redesigns Video Hosting Platform and Launches New Tools to Help Any Business Professional Communicate Clearly Using Video

Thursday, July 9, 2020 - 2:00pm

Now people across the organization are using custom video recordings to engage with prospects and customers, and to clearly communicate with their internal employees.

Key Points: 
  • Now people across the organization are using custom video recordings to engage with prospects and customers, and to clearly communicate with their internal employees.
  • View the full release here: https://www.businesswire.com/news/home/20200709005170/en/
    As demand for video surges, Vidyard redesigns its video hosting platform and launches new tools to help any business professional communicate clearly using video.
  • (Graphic: Business Wire)
    Vidyard is unveiling a new suite of video creation and collaboration tools, a new integration with Zoom video conferencing, and a major redesign of its online video hosting and enterprise video platform services.
  • Video is a huge part of that as its simply more efficient, more expressive, and more effective than standard text.

RRD Announces New Solution to Help Retailers Better Customize In-Store Marketing Materials

Thursday, July 9, 2020 - 2:00pm

Donnelley & Sons Company (RRD) (NYSE: RRD), a leading global provider of marketing and business communications, today introduced a retail solution that streamlines the process of creating in-store promotional materials, while reducing production time and labor costs.

Key Points: 
  • Donnelley & Sons Company (RRD) (NYSE: RRD), a leading global provider of marketing and business communications, today introduced a retail solution that streamlines the process of creating in-store promotional materials, while reducing production time and labor costs.
  • To solve these challenges, which are particularly acute in todays environment, RRD developed Variable Content Automation for Retail .
  • Retailers with multiple locations require localized signage and marketing materials, delivered in a time- and cost-effective manner, in order to maintain competitive differentiation, said Toni Thompson, President, RRD Retail Solutions.
  • This solution allows our clients to improve their in-store marketing execution and focus their efforts on driving actual sales, said Doug Ryan, President of RRD Marketing Solutions.