DRYWORLD Marches Into the Madness – Announces Partnership With Purdue Point Guard Braden Smith
SANTA BARBARA, Calif., March 28, 2024 (GLOBE NEWSWIRE) -- DRYWORLD Brands Inc. (OTC: IBGR), a premium performance sports brand, is pleased to announce its partnership with Purdue University star point guard Braden Smith, through a one-year Name Image and Likeness (NIL) agreement making DRYWORLD his official apparel brand and merchandise partner.
- SANTA BARBARA, Calif., March 28, 2024 (GLOBE NEWSWIRE) -- DRYWORLD Brands Inc. (OTC: IBGR), a premium performance sports brand, is pleased to announce its partnership with Purdue University star point guard Braden Smith, through a one-year Name Image and Likeness (NIL) agreement making DRYWORLD his official apparel brand and merchandise partner.
- The collaboration includes a comprehensive merchandise offering and dedicated eCommerce support for fan merchandise sales, set to launch during March Madness 2024.
- “We're fired up to back Braden, offering him and fans premium basketball gear for March Madness and beyond,” stated DRYWORLD CEO Brian McKenzie.
- His abilities have garnered national attention, with Smith recently named a finalist for the Bob Cousy Point Guard of The Year and as an Honorable Mention for the AP All-America team.