Leo Burnett Worldwide

Cars.com's Your Garage Gives Car Owners Market Power for Trade-Ins and New Purchases, Showcased in Latest 'Possibilities' Ad

Retrieved on: 
Tuesday, April 2, 2024
Partnership, Radio, Garage, Possibilities, Leo Burnett Worldwide, IOS, Android, Cars.com, Satellite navigation device

CHICAGO, April 2, 2024 /PRNewswire/ -- Car-shopping marketplace Cars.comⓇ (NYSE: CARS) unveils Your Garage, a powerful tool designed to provide car owners with the ability to track the value of their vehicle over time so they can make a more informed decision. Much like tracking the value of a home, Your Garage offers a hub for consumers to keep track of the financial trajectory of their vehicles and know when it comes time to trade it in what the expected value should be when they enter the market. Cars.com will expand its "Possibilities" brand campaign to include new advertising to introduce Your Garage. 

Key Points: 
  • Cars.com will expand its "Possibilities" brand campaign to include new advertising to introduce Your Garage.
  • Your Garage serves as a one-stop hub for car owners to manage their vehicles and plan for the future.
  • List Your Car for Free: Consumers looking to maximize the return on their current vehicle in this profitable market can list their car for free.
  • Your Garage is live on the Cars.com site and on the Cars.com app, available on Android and iOS platforms.

BBB National Programs Board of Directors Welcome Three Esteemed New Board Members and Re-Elect Three Board Members

Retrieved on: 
Monday, December 18, 2023
Unilever, Interactive Advertising Bureau, Procter & Gamble, Corporate Affairs, Microsoft, Association of National Advertisers, The Home Depot, Fannie Mae, NPR, Sallie Mae, CPA, Effectiveness, Verizon Communications, BBB, IAB, ESG, Johns Hopkins University, Sanders, BBB National Programs, Leo Burnett Worldwide, Chairperson, FTC, General counsel, Communication, Consumer Brands Association, EXL, EVP, Corporation, Policy, Former, Interactivity, Management

"Their expertise advances BBB National Programs' mission to empower businesses in fostering consumer trust and strengthening consumer voices.

Key Points: 
  • "Their expertise advances BBB National Programs' mission to empower businesses in fostering consumer trust and strengthening consumer voices.
  • Departing the Board of Directors are Elaine Kolish, a former FTC and BBB program official, and Barbara Wall, former longtime Gannett Company senior executive.
  • BBB National Programs Board Members support and inform the nonprofit's mission to be the place where businesses go to enhance consumer trust and where consumers are heard.
  • Board Members are also instrumental in increasing awareness and expanding the reach of the organization's independent industry self-regulation programs.

Make-A-Wish America Welcomes Tierney Remick to National Board of Directors

Retrieved on: 
Tuesday, December 12, 2023
Chief Executive (magazine), Public policy, Hope, Woman, Korn Ferry, CNBC, Leo Burnett Worldwide, The Wall Street Journal, Harvard Kennedy School, Remick, Human, Management

PHOENIX, Dec. 12, 2023 /PRNewswire/ -- Make-A-Wish America has appointed Tierney Remick, vice chairman and co-leader of Korn Ferry's global board and CEO practice, to its national board of directors.

Key Points: 
  • PHOENIX, Dec. 12, 2023 /PRNewswire/ -- Make-A-Wish America has appointed Tierney Remick, vice chairman and co-leader of Korn Ferry's global board and CEO practice, to its national board of directors.
  • Remick is a recognized expert on the changing profile of CEO leadership and boardroom dynamics.
  • "We are honored to welcome Tierney Remick to our national board of directors," said Leslie Motter, president and CEO of Make-A-Wish America.
  • She also serves as a board member on the Harvard Kennedy School's Women and Public Policy Leadership Board.

Chaka Sobhani joins DDB WW as President, CCO International

Retrieved on: 
Wednesday, November 29, 2023
Lynx, Coca-Cola, P&G, Television, Leo Burnett Worldwide, DDB Worldwide, Suncorp Group, Design Museum, D, DDB, Boot, Adweek, Samsung, ADC, ITV, Clio Awards, Skoda, House, General Motors, Spike, AXA, IPA, Sobhani, BAFTA, McDonald's, National lottery, Creative, Creative Circle, The Lost (Class), Lights On, Rose d'Or, Tui, The One Show, Film industry, The Walt Disney Company, Adidas, Morrisons, Kellogg's

NEW YORK, Nov. 29, 2023 /PRNewswire/ -- DDB Worldwide announces today Chaka Sobhani will join as President, CCO International. Sobhani is leaving Leo Burnett Worldwide to join the DDB global network.

Key Points: 
  • NEW YORK, Nov. 29, 2023 /PRNewswire/ -- DDB Worldwide announces today Chaka Sobhani will join as President, CCO International.
  • Sobhani is leaving Leo Burnett Worldwide to join the DDB global network.
  • Sobhani will report to DDB Worldwide's Global CEO Alex Lubar and work with Alex and DDB's global leadership team to continue elevating the DDB Network and build on its legacy of creative excellence and effectiveness.
  • Sobhani will be based out of DDB's European headquarters in London and will partner closely with Rick Brim, Global CCO of adam&eve DDB.

Leading Out of Home Trade Group OAAA Appoints Ad Industry Champion Julie Thompson as EVP & CMO to Elevate and Amplify the OOH Industry

Retrieved on: 
Tuesday, July 25, 2023
Advertising, IAA, TBWA\Chiat\Day, Marketing, Partner, EVP, Record, Research, CMO, Leo Burnett Worldwide, Strategy, OOH, Adobe Captivate, PopSugar, IAB, Out of Home Advertising Association of America, Yahoo!, Turner Broadcasting System, Knowledge, American Association of Advertising Agencies, News, TED, Management, Bager, Tumblr

WASHINGTON, July 25, 2023 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire OOH advertising industry, has appointed Julie Thompson as Executive Vice President and Chief Marketing Officer. She will report to OAAA President & CEO Anna Bager.

Key Points: 
  • The formation of this new team will further Bager's growth objectives for OAAA in service of its member companies.
  • OOH advertising revenue in the US increased 20.7% in 2022 compared to the previous year, accounting for $8.6 billion.
  • She will play a pivotal role in promoting the trade group and the entire OOH industry.
  • Prior to OAAA, Scanlan spent 15 years growing the editorial team at Captivate before expanding her OOH horizons writing for OOHToday.com.

CARS.COM'S NEWEST MODEL: A MODERN BRAND, FRESH AD CAMPAIGN AND ENDLESS 'POSSIBILITIES'

Retrieved on: 
Thursday, June 1, 2023
Leo Burnett Worldwide, Possibilities, Cars.com, Partnership, Pandemic, Trust, The Possibilities, Freedom, NYSE, Social media, Online shopping, Mobile phone

CHICAGO, June 1, 2023 /PRNewswire/ -- Car-shopping marketplace Cars.com™ (NYSE: CARS) is launching a modern brand identity and advertising campaign encouraging people to explore "Where to next?" For the first time in the company's quarter-century history as a technology leader, it will debut a redesign of its logo, paying homae to the innovation and credibility that has made Cars.com a leading destination for car buyers and sellers while paving the way for its future.

Key Points: 
  • CHICAGO, June 1, 2023 /PRNewswire/ -- Car-shopping marketplace Cars.com ™ (NYSE: CARS) is launching a modern brand identity and advertising campaign encouraging people to explore "Where to next?"
  • Consumers and dealers want the same thing: a happy buyer driving off the lot in their next car.
  • Refreshed brand campaign: "Possibilities" reminds us that car buying is fun and spurred by various life changes.
  • The logo's transparency signals Cars.com's history and continued focus on creating trust and confidence for both buyers and sellers.

Leadership Expert Nancie McDonnell Ruder Launches Marketing Book to Help Readers Scale Great Heights through their Marketing Journey

Retrieved on: 
Wednesday, November 9, 2022
Anecdote, Senior, Element, PepsiCo, Mayo Clinic, McDonnell Aircraft Corporation, Marketing, Samsung, Discovery, Leo Burnett Worldwide, Georgetown University, Nike, Vistage International, CEO, Management, Public relations, Amazon

BETHESDA, Md., Nov. 9, 2022 /PRNewswire/ -- Nancie McDonnell Ruder, founder and CEO of Noetic Consultants, today announced the launch of "How Senior Marketers Scale the Heights: What is Still True, More True & Newly True."

Key Points: 
  • Their wisdom is featured prominently and is backed by the author's insight from decades of her own experience.
  • McDonnell Ruder introduces you to "Jack" and "Jill," who represent quintessential senior marketers thriving in today's complicated landscape and identifies the patterns that fuel their success.
  • To order "How Senior Marketers Scale the Heights: What is Still True, More True & Newly True" on Amazon, please click here :
    Nancie McDonnell Ruder is an executive coach, leadership advisor and marketing consultant with more than 25 years of experience.
  • Founded in 2002, Noetic Consultants is a marketing and leadership consulting firm that strengthens brands and the people who build them.

Zevia Announces Appointment of David J. Lee to Board of Directors

Retrieved on: 
Wednesday, July 20, 2022
Food, Beverage, Retail, Organic Food, Supermarket, Convenience Store, CKA, Food, Strategic planning, CFO, University, McKinsey & Company, Board, Water, Council, The Non-GMO Project, Network, Chairperson, PG, CEO, Corporate finance, NYSE, Impossible Foods, SEC, Forward-looking statement, Best Buy, Agriculture, Agtech, Private Securities Litigation Reform Act, Advertising, Marketing, Phrase, BA, Del Monte Foods, PBC, Vegetable, Leadership, Chicago (franchise), MBA, Company, Board of directors, MS American Leader, PG&E, Final good, SVP, Â, Leo Burnett Worldwide, Growth, Harvard College, Soft drink, Management, Kashrut, Zevia

Zevia PBC (Zevia or the Company) (NYSE: ZVIA), the company disrupting the liquid refreshment beverage industry with great tasting, zero sugar beverages made with simple, plant-based ingredients, today announced the appointment of David J. Lee to the Companys Board of Directors (the Board), effective July 20, 2022.

Key Points: 
  • Zevia PBC (Zevia or the Company) (NYSE: ZVIA), the company disrupting the liquid refreshment beverage industry with great tasting, zero sugar beverages made with simple, plant-based ingredients, today announced the appointment of David J. Lee to the Companys Board of Directors (the Board), effective July 20, 2022.
  • We look forward to his contributions as we continue to transform Zevia, realizing our mission and driving profitable growth.
  • I want to extend a warm welcome to David as he joins our Board of Directors, said Paddy Spence, CEO and Chair of the Board.
  • It is an incredible privilege to join Zevias Board of Directors at such an exciting time for the Company, said Lee.

Pritzker Private Capital Adds Technology and Automation Expertise to its Operations Group

Retrieved on: 
Thursday, July 7, 2022
Finance, Consulting, Professional Services, Other Technology, Technology, Leo Burnett Worldwide, Digital transformation, Artificial intelligence, Socially responsible investing, Adoption, Capital punishment, Motorola, Plastic, PPC, Chicago, Rail Operations Group, PRI, Growth, Chicago Mercantile Exchange, Nielsen Holdings, Technology, United Nations Principles of Medical Ethics, Transformation, Sales, Automation

Pritzker Private Capital ("PPC"), a leader in family direct investing, today announced the addition of two functional experts to its Operations Group, which supports growth initiatives across the PPC family of companies.

Key Points: 
  • Pritzker Private Capital ("PPC"), a leader in family direct investing, today announced the addition of two functional experts to its Operations Group, which supports growth initiatives across the PPC family of companies.
  • Tim Giulianelli, Vice President of Automation, will support the evaluation and implementation of technology and automation systems across manufacturing and production facilities.
  • Pritzker Private Capital partners with middle-market companies based in North America with leading positions in the manufactured products and services sectors.
  • Pritzker Private Capital builds businesses for the long term and is an ideal partner for entrepreneur- and family-owned companies.

Leo Burnett Design rebrands ROM to help realize their vision as a world-renowned cultural institution

Retrieved on: 
Friday, June 10, 2022
Life, BISU Visual Identity, Publicis, Royal Ontario Museum, Contract, Partnership, Leo Burnett Worldwide, Immortal, Creativity, Union Station, Photography, Museum, Natural history, History, Communications officer, ROM, Video game console, Toy

TORONTO, June 10, 2022 /CNW/ - Leo Burnett Design takes on rebranding Canada's largest Museum, to help transform ROM (Royal Ontario Museum) into a dynamic new presence for the 21st century.

Key Points: 
  • TORONTO, June 10, 2022 /CNW/ - Leo Burnett Design takes on rebranding Canada's largest Museum, to help transform ROM (Royal Ontario Museum) into a dynamic new presence for the 21st century.
  • "We partnered with Leo Burnett Design knowing they could design a world-class identity that would bring our vision to life and create a heartbeat for the brand within the city."
  • ROM, in partnership with Leo Burnett Design, will continue to roll out the evolution of the brand over the coming year.
  • Leo Burnett Canada is a creative consultancy using strategy, design thinking, communications and experience design to solve the biggest business challenges of the modern age.