TBWA\Chiat\Day

The Shipyard Taps Ad Legend Nigel Carr to Serve as Chief Strategy Officer

Retrieved on:

Friday, February 23, 2024

Shipyard, TBWA\Chiat\Day, Shipyard Brewing Company, Growth, Prestige Consumer Healthcare, Empathy, Partner, Engineering, San Francisco Ballet, Partnership

COLUMBUS, Ohio, Feb. 23, 2024 /PRNewswire/ -- The Shipyard, one of the nation's fastest growing independent advertising agencies, has hired Nigel Carr as Chief Strategy Officer. Recognized for pioneering the strategic planning discipline at Chiat/Day, and kirshenbaum, bond & partners, Carr joins from Tombras, where he served as Chief Strategy Officer for eight years and helped triple agency revenue.

Key Points:

Former Chiat/Day exec joins from Tombras, where he helped triple revenue in 8 years
COLUMBUS, Ohio, Feb. 23, 2024 /PRNewswire/ -- The Shipyard , one of the nation's fastest growing independent advertising agencies, has hired Nigel Carr as Chief Strategy Officer.
Recognized for pioneering the strategic planning discipline at Chiat/Day, and kirshenbaum, bond & partners, Carr joins from Tombras, where he served as Chief Strategy Officer for eight years and helped triple agency revenue.
Carr will report to CEO Rick Milenthal and lead strategy, brand planning and insights for the agency.
Says Carr: "I'm thrilled to be joining the talented team at The Shipyard, whose superpower is 'Engineering Brand Love.'

Leading Out of Home Trade Group OAAA Appoints Ad Industry Champion Julie Thompson as EVP & CMO to Elevate and Amplify the OOH Industry

Retrieved on:

Tuesday, July 25, 2023

WASHINGTON, July 25, 2023 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire OOH advertising industry, has appointed Julie Thompson as Executive Vice President and Chief Marketing Officer. She will report to OAAA President & CEO Anna Bager.

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The formation of this new team will further Bager's growth objectives for OAAA in service of its member companies.
OOH advertising revenue in the US increased 20.7% in 2022 compared to the previous year, accounting for $8.6 billion.
She will play a pivotal role in promoting the trade group and the entire OOH industry.
Prior to OAAA, Scanlan spent 15 years growing the editorial team at Captivate before expanding her OOH horizons writing for OOHToday.com.

Stagwell (STGW) Technologies Taps Jason Brandt as Managing Partner to Drive Expanded Client Focus

Retrieved on:

Tuesday, January 24, 2023

Cloud, P&G, WPP, Commercial, Digital, Brandt, Webby Awards, Information technology, TBWA\Chiat\Day, Acquisition, Investment, Stagwell, Engineering, Management, Sales

NEW YORK, Jan. 24, 2023 /PRNewswire/ -- Stagwell Technologies today announced the appointment of Jason Brandt as Managing Partner, Commercial.

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NEW YORK, Jan. 24, 2023 /PRNewswire/ -- Stagwell Technologies today announced the appointment of Jason Brandt as Managing Partner, Commercial.
Brandt – a global leader in innovating digital experiences through bridging creative technology and business requirements – will join the leadership team alongside Peter Corsell to drive a renewed focus on scaling Stagwell Tech's vision for enabling enterprise growth through technology.
Stagwell Tech has historically supported tech development across sister Stagwell (NASDAQ: STGW) agencies and products within the Stagwell Marketing Cloud, and now has broadened that remit to engineering digital experiences directly to brands.
Jason Brandt is a seasoned digital executive with over 30 years of experience in the industry.

Meet a Real Life House Whisperer - Here to Help Struggling Homebuyers in Realtor.com®'s New Creative Campaign

Retrieved on:

Monday, October 17, 2022

SANTA CLARA, Calif., Oct. 17, 2022 /PRNewswire/ -- In a constantly changing housing market with conflicting advice coming from many sources, it's hard to know who to trust and where to find accurate information. Realtor.com® today introduced a real life house whisperer – here to help homebuyers navigate the tricky process with his uncanny ability to communicate with houses. Born and raised in houses, this hero can solve any home buying conundrum and is a new, trusted voice to help tell Realtor.com®'s brand story.

Key Points:

Realtor.comtoday introduced a real life house whisperer here to help homebuyers navigate the tricky process with his uncanny ability to communicate with houses.
With digital campaign extensions, the traveling house whisperer could show up anywhere he's needed, across the world wide web.
While the new campaign is light-hearted, it comes at a time when the housing market is rapidly evolving and becoming increasingly challenging.
Behind the hero who sweeps in to save the day, there is real value in the advice he provides for struggling homebuyers.

OAAA NAMES OOH LEADER JEFF JAN HEAD OF INDUSTRY INITIATIVES

Retrieved on:

Thursday, September 15, 2022

WASHINGTON, Sept. 15, 2022 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA), the national trade association for the entire OOH and DOOH media ecosystem, today announced the hiring of Jeff Jan as the organization's first Head of Industry Initiatives. The 22-year industry veteran will be based in Los Angeles.

Key Points:

WASHINGTON, Sept. 15, 2022 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA), the national trade association for the entire OOH and DOOH media ecosystem, today announced the hiring of Jeff Jan as the organization's first Head of Industry Initiatives.
In this newly established role, Jeff Jan will oversee all OAAA industry initiatives, committees, and councils.
OAAA is comprised of 800+ member media companies, advertisers, agencies, ad-tech providers, and suppliers that represent over 90 percent of the industry.
OAAA is a unified voice, an authoritative thought leader, and a passionate advocate that protects, unites, and advances OOH advertising in the United States.

Observatory, a Stagwell (STGW) Agency, Named to Fast Company's World's Most Innovative Companies List for Third Straight Year

Retrieved on:

Wednesday, March 9, 2022

Fast Company's2022list honors businesses that have evolved to meet the needs of their consumers in an ever-changing world.

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Fast Company's2022list honors businesses that have evolved to meet the needs of their consumers in an ever-changing world.
Observatory joins the company of Wieden+Kennedy, TBWA/Chiat-Day and Droga5, who are among the few agencies that have made the list three times or more.
The World's Most Innovative Companies is Fast Company's signature franchise and one of its most highly anticipated editorial efforts of the year.
Fast Company'sMost Innovative Companies issue (March/April 2022) is available online here , as well as in-app form via iTunes, and on newsstands beginning March 15.

Adam Hessel Named Chief Creative Officer of Ogilvy Health

Retrieved on:

Monday, January 10, 2022

NEW YORK, Jan. 10, 2022 (GLOBE NEWSWIRE) -- Ogilvyannounced todaythat Adam Hessel has been appointed Chief Creative Officer of Ogilvy Health.

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NEW YORK, Jan. 10, 2022 (GLOBE NEWSWIRE) -- Ogilvyannounced todaythat Adam Hessel has been appointed Chief Creative Officer of Ogilvy Health.
In this role he will oversee all creative output for Ogilvy Health in North America and serve on Ogilvy Healths executive leadership team.
He comes to Ogilvy Health from healthcare marketing agency, Harrison & Star, where he spent the last two years as Chief Creative Officer and prior to that he served as SVP, Creative Director at GSW.
Ogilvys Global Chief Creative Officer Liz Taylor added: Adam is the real deal: fiercely authentic, an unabashed pusher of creative boundaries, and a collaborative leader who knows how to foster environments where creativity thrives.

Amber Guild Joins Grey New York As CEO

Retrieved on:

Thursday, November 18, 2021

NEW YORK, Nov. 18, 2021 /PRNewswire/ --Michael Houston, Worldwide Chief Executive Officer of Grey, today announced that Amber Guild is joining the agency's New York flagship office as Chief Executive Officer.

Key Points:

NEW YORK, Nov. 18, 2021 /PRNewswire/ --Michael Houston, Worldwide Chief Executive Officer of Grey, today announced that Amber Guild is joining the agency's New York flagship office as Chief Executive Officer.
Amber Guild has been a pathbreaking executive in the advertising, publishing and digital media industries for the past two decades.
Guild will partner with Justine Armour, Chief Creative Officer of Grey New York, and an accomplished senior team, to lead the office.
I can't wait to partner with her and see what she brings to Grey New York."

Hungryroot Adds Executives from Grubhub and KAYAK for Top Roles

Retrieved on:

Thursday, August 26, 2021

"2021 has been a pivotal year for Hungryroot as we continue to experience significant growth in both customer acquisition and retention," said Ben McKean, Founder and CEO of Hungryroot.

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"2021 has been a pivotal year for Hungryroot as we continue to experience significant growth in both customer acquisition and retention," said Ben McKean, Founder and CEO of Hungryroot.
Prior to Grubhub, he led eBay's marketing technology and personalization efforts and spent seven years at Microsoft driving platform and big data initiatives.
Prior to KAYAK, Retcho held management positions at top ad agencies such as TBWA Chiat Day and McCann Erickson.
Now six years later, Hungryroot is pioneering an entirely new way to grocery shop through predictive, personalized grocery delivery.

Rob Carducci Returns to Devito/Verdi As Creative Director, Nearly 30 Years After Instigating Ad Agency's First Uproar

Retrieved on:

Monday, August 23, 2021

Nearly 30 years after his "Straitjacket" ad for Daffy's first ran, Carducci is returning to DeVito/Verdi as a creative director, it was announced by Ellis Verdi, president of the New York City ad agency.

Key Points:

Nearly 30 years after his "Straitjacket" ad for Daffy's first ran, Carducci is returning to DeVito/Verdi as a creative director, it was announced by Ellis Verdi, president of the New York City ad agency.
The ad went on to win top honors, and virtually overnight the upstart ad agency had gained the attention of all of Madison Avenue.
Carducci joined the one-year-old agency in 1991, immediately after graduating from the School of Visual Arts in New York.
From there, he moved on to be an art director at TBWA/Chiat/Day in New York, and a creative director/copywriter at Grey Advertising.