Super Bowl LVI

Caesars Sportsbook Expands Sports Betting Footprint to Washington State

Retrieved on: 
Thursday, February 10, 2022
NASDAQ, Instagram, Gambling, PEOPLE, Washington State Gambling Commission, Sport, Caesars Entertainment, Android, Environment, Caesars Entertainment (2020), Super Bowl LVI, IOS, CZR, Twitter, Multimedia, Pacific Northwest, Casino, Online gambling, Facebook, Caesar (disambiguation)

LAS VEGAS, Feb. 10, 2022 /PRNewswire/ --Caesars Entertainment Inc. (NASDAQ: CZR) ("Caesars") today announced the expansion of Caesars Sportsbook to Washington state following its receipt of a sports wagering license from the Washington State Gambling Commission.

Key Points: 
  • LAS VEGAS, Feb. 10, 2022 /PRNewswire/ --Caesars Entertainment Inc. (NASDAQ: CZR) ("Caesars") today announced the expansion of Caesars Sportsbook to Washington state following its receipt of a sports wagering license from the Washington State Gambling Commission.
  • Ahead of the biggest sports betting day of the year, Caesars Sportsbook has partnered with Muckleshoot Casino, Spokane Tribe Casino and its sister property, Chewelah Casino, to provide in-person sports betting services at each property, bringing the Caesars Sportsbook product to customers in both eastern and western parts of the state.
  • "Partnering with three tremendous casinos for our expansion into Washington state is a big moment for Caesars Sportsbook," saidEric Hession, Co-President of Caesars Digital.
  • The new Caesars Sportsbook at Muckleshoot Casino, the largest gaming facility in the Pacific Northwest, features four live betting windows and nine self-service betting kiosks with plans to also offer sports bettors on-property mobile wagering through the Caesars Sportsbook app , subject to Washington state regulations.

30 Banks, Prove, and The Knoble form The Super Bowl Human Trafficking Task Force as a Blueprint for Ongoing Change

Retrieved on: 
Thursday, February 10, 2022
Friction, Fraud, Law enforcement, Elder abuse, Super Bowl LVI, Super Bowl, Joseph Knoble Brewery, Cybercrime, Technology, Crime, Intelligence, SARS, Insurance, LinkedIn, Child, Drug, Cryptocurrency, Proof

The initiative, which is already underway, will serve as a repeatable blueprint demonstrating how financial companies, technology providers, and law enforcement can partner for ongoing identification and prevention of human trafficking.

Key Points: 
  • The initiative, which is already underway, will serve as a repeatable blueprint demonstrating how financial companies, technology providers, and law enforcement can partner for ongoing identification and prevention of human trafficking.
  • As part of the operation, the partnering banks have implemented specific financial transaction pattern scenarios for identifying human trafficking in Los Angeles ahead of The Super Bowl.
  • "We view this collaborative initiative as a model for ongoing impact against human trafficking.
  • Founded in 2019, we are a non-profit network of experts passionate about fighting human crime: human trafficking, elder abuse, scams, and child exploitation.

monday.com Debuts First Big Game Commercial

Retrieved on: 
Thursday, February 10, 2022
Technology, Sports, Marketing, Advertising, Communications, Football, Software, Social Media, Data Management, NASDAQ, Hulu, Growth, DIY, Social media, Awareness, Software, Super Bowl, Work, Universal Music Group, Atmosphere, NHL, Big Game, Brand awareness, Life, Organization, Super Bowl LVI, Partnership, Monday.com, Mobile phone, Sales

The spot uses innovative filmmaking techniques, including physics-defying acrobatics, to create awesome visuals that capture the limitless possibilities when working within monday.com.

Key Points: 
  • The spot uses innovative filmmaking techniques, including physics-defying acrobatics, to create awesome visuals that capture the limitless possibilities when working within monday.com.
  • Created in partnership with Mustache Agency , the production of the entire campaign, including the ad, was managed entirely within monday.com .
  • Our concept for our very first Big Game spot is to visually explain how monday.com Work OS empowers you to work without limits.
  • Were harnessing this moment of inspiration for viewers and for our customers, and challenging them to rethink how they work.

Retention Focus for Sports Betting Brands after Super Bowl LVI: Keeping customers active to prevent attrition is key to growth

Retrieved on: 
Thursday, February 10, 2022
Sport, Super Bowl LVI, Industry, YouGov, 2021–22 NCAA football bowl games, Growth, Marketing, Hanson, Gambling, Super Bowl, Gold, Online gambling, LJN

However, customer service experts Enteractive say that retention of new players will be key to maintaining growth in the current gold rush to build a loyal customer base.

Key Points: 
  • However, customer service experts Enteractive say that retention of new players will be key to maintaining growth in the current gold rush to build a loyal customer base.
  • Following last month's successful launch of mobile sports gambling services in New York, it's clear that there's a large appetite amongst US consumers for the growing number of online sportsbooks.
  • In a YouGov survey from January 2021 , almost 20% of Americans said they like to wager on the Super Bowl, with 77% betting purely on the outcome of the game.
  • "There's currently a gold rush in the U.S. sports betting market," adds Hansson, "and the eventual winners will be those brands that engage with their customers and build relationships for the future.

New Giant Amazon River Otters at Moody Gardens Predict Super Bowl Winner

Retrieved on: 
Thursday, February 10, 2022
Giant, Recreation, 2021–22 NCAA football bowl games, Rehabilitation, Discovery Museum, Sibling, Research, Association, Vocabulary, Cincinnati Bengals, Rainforest, Rams, Jacksonville Zoo and Gardens, Population, History of the Cincinnati Bengals, Life, Animal, Los Angeles Rams, Swimming, Super Bowl, Super Bowl LVI, Otter, Saki, Nature, Plant

The biggest football game of the season is right around the corner and the two new Giant Amazon River Otters at Moody Gardens think they know who will be the winner of Super Bowl LVI.

Key Points: 
  • The biggest football game of the season is right around the corner and the two new Giant Amazon River Otters at Moody Gardens think they know who will be the winner of Super Bowl LVI.
  • These new otters came to Moody Gardens in August 2021 from the Jacksonville Zoo in Florida where they were born.
  • These otters moved to Moody Gardens as a part of the Association of Zoos and Aquariums Species Survival Plan.
  • These otters don't need additional amps to get loud and bring the party for the Super Bowl halftime show.Guests can visit Mazaruni and Salvador inside of the Rainforest Pyramid at Moody Gardens.

National Football League Teams Up with Roblox to Expand Metaverse Presence with NFL Tycoon Experience

Retrieved on: 
Wednesday, February 9, 2022
Technology, Electronic Games, Football, Audio, Video, Social Media, Entertainment, Online, Consumer, General Entertainment, Sports, Other Technology, Other Consumer, Communications, Licensing (Sports), Sport, NFL, National Football League, League, SVP, House, RBLX, NYSE, Final good, Football, Super Bowl, Super Bowl LVI, Optimism, Creativity, Calendar, VP, Tourism, Amusement arcade, Metaverse, Roblox

The National Football League and Roblox (NYSE: RBLX), announced today the launch of NFL Tycoon to engage the next generation of NFL football fans in the Metaverse.

Key Points: 
  • The National Football League and Roblox (NYSE: RBLX), announced today the launch of NFL Tycoon to engage the next generation of NFL football fans in the Metaverse.
  • The NFL will be the first official major sports league to offer a persistent experience on Roblox, a global platform bringing millions of people together through shared experiences.
  • We see Roblox as an extension of NFLs real-life engagement platforms for emerging social connectivity where fans can learn the game and business side of NFL football.
  • The global Roblox community will also be able to enjoy traditional NFL football gameplay within the experience at certain points throughout the year.

Verizon returns to Super Bowl to spotlight new 5G Internet expansion

Retrieved on: 
Wednesday, February 9, 2022
GLOBE, Academy, Digital divide, NEW, RSS, Pepsi, Roc Nation, NYSE, Super Bowl, AR, VP, Business, Solution, Hudson Catholic Regional High School, Iovine, Super Bowl LVI, Network, Education, Android, Friends, IOS, Time, Television, Internet, Technology, USC, SoFi, Half-time, 2021–22 NCAA football bowl games, Advertising, NFL, CMO, Noise, University, SoFi Stadium, VZ, Tablet, Nasdaq, University of Southern California academics, Partnership, Mobile phone, Video game, Video game console, Cable television, Verizon Communications, Marketing

NEW YORK, Feb. 09, 2022 (GLOBE NEWSWIRE) -- Verizon, an Official Technology Partner and the Official 5G Network of the NFL, returns to the Super Bowl for the fifth consecutive year with an in-game advertisement. Jim Carrey will reprise his role as “The Cable Guy” and give a huge platform to Verizon’s new 5G Home Internet and 5G Business Internet offerings, including the speed and bandwidth to connect TVs, tablets, phones, gaming consoles and more to Verizon’s ultra-fast and reliable network, view tease here.

Key Points: 
  • The Pepsi Super Bowl LVI Halftime Show will be streamed in real-time by the Verizon 5G Ultra Wideband network, enabling this one-of-a-kind experience to take place.
  • 5G Home Internet is 50 percent off for customers on select new Verizon 5G mobile plans, and new internet service plans come with one month on us.2 With Verizon Fios Home, 5G Home Internet and LTE Home Internet, Verizon has great options for customers looking for reliable and fast home broadband solutions.
  • With 5G Business Internet , 5G Business Internet, available in select areas, customers can also experience great performance, reliability and convenience for their businesses.
  • 2 50% off 5G Home internet: Save 50% off 5G Home Internet when you combine your plan with 5G Do More, 5G Play More or 5G Get More plan.

STELLA ARTOIS INSPIRES AMERICA TO SAVOR LIFE TOGETHER IN SUPER BOWL LVI BLITZ

Retrieved on: 
Wednesday, February 9, 2022
Industry, Anheuser-Busch, 2021–22 NCAA football bowl games, Budweiser, NFL, SoFi Stadium, XLVI, Happiness, XLII, Twitter, Facebook, Life, Stella, Beer, Stella Artois, The Staple Singers, Eli Manning, Super Bowl, Super Bowl LVI, Gold, Instagram, Television, Lists of video games, LinkedIn, OOH, MVP, LVI, Entertainment, Amusement arcade, Toy

NEW YORK, Feb. 9, 2022 /PRNewswire/ --As the brand that invites the world to savor life together, Anheuser-Busch's Stella Artois is sending an important reminder to everyone watching Super Bowl LVI: "Make Time For The Life Artois."

Key Points: 
  • NEW YORK, Feb. 9, 2022 /PRNewswire/ --As the brand that invites the world to savor life together, Anheuser-Busch's Stella Artois is sending an important reminder to everyone watching Super Bowl LVI: "Make Time For The Life Artois."
  • This year, Stella Artois will thank these hard workers with a day in The Life Artois, spent making memories with a loved one at Super Bowl LVI, while the brand brings in NFL legends as substitutes because they know a thing or two about working on Super Bowl Sunday.
  • Giving even more people the opportunity to live The Life Artois with their loved ones at the big game, Stella Artois will offer five additional lucky fans Super Bowl LVI tickets to go and live the Life Artois with their loved ones.
  • A series of colorful Stella Artois billboards are displayed in locations planted around the city showcasing the characters living the Life Artois.

Everyone (even Jason Sudeikis) Can Find Their Perfectly Matched TurboTax Live Expert

Retrieved on: 
Wednesday, February 9, 2022
Retail, Data Management, Football, Consumer Electronics, Technology, Finance, Other Consumer, Accounting, Professional Services, Sports, Other Retail, Hispanic, Software, Networks, Consumer, Karma, NASDAQ, QuickBooks, Spotify, TikTok, Tinder, Credit Karma, Sidemen (YouTube group), SVP, CPA, Hashtag, Tax, Life, INTU, Super Bowl LVI, Mailchimp, Partnership, Mint, Marketing, Music, Intuit, TurboTax

Using Intuits AI-powered expert matching, people can get paired with a tax expert experienced in their unique situation.

Key Points: 
  • Using Intuits AI-powered expert matching, people can get paired with a tax expert experienced in their unique situation.
  • This season, fans can hand off their taxes to a TurboTax Live expert matched to their unique situation, said Cathleen Ryan, SVP of Marketing for Intuit TurboTax.
  • The brands 45-second spot Matchmaker celebrates tax filers unique situations and the TurboTax Live expert equipped to handle it.
  • Tinder: Custom Tinder profiles for Expert CPAs to show off their unique tax skills and talents allowing users to find their own perfectly matched tax expert.

PEPSI® Develops New Platform with Verizon to Immerse Fans into Pepsi Super Bowl Halftime Show with Live 360-degree Mobile Experience

Retrieved on: 
Wednesday, February 9, 2022
App Store (iOS/iPadOS), Convenience food, NBC, Friends, Growth, NFL, SoFi Stadium, Mountain Dew, SodaStream, Multimedia, The Call, Time, Young Global Leaders, Solution, Twitter, PepsiCo, Apple, CMO, Internet, Verizon Communications, Lay's, Technology, Google Play, Pep, Roc Nation, NYSE, VZ, Super Bowl, Super Bowl LVI, Instagram, Ecosystem, Television, Partnership, Doritos, View, VP/CSS, Marketing, VP, YouTube, Mobile phone, Amusement arcade, Cheetos, Eminem, The Weeknd, Pepsi, Quakers, Gatorade, Drink

The Pepsi Super Bowl Halftime Show ULTRA PASS Powered by Verizon 5G Ultra Wideband is exclusively accessible through the Pepsi Super Bowl LVI Halftime Show app, which is free for consumers to download from the Apple AppStore and Google Play Store.

Key Points: 
  • The Pepsi Super Bowl Halftime Show ULTRA PASS Powered by Verizon 5G Ultra Wideband is exclusively accessible through the Pepsi Super Bowl LVI Halftime Show app, which is free for consumers to download from the Apple AppStore and Google Play Store.
  • As the Pepsi Halftime show begins, consumers can enter the Pepsi Super Bowl Halftime Show ULTRA PASS Powered by Verizon 5G Ultra Wideband through the Pepsi Halftime app to instantly feel transported into the show itself at home, watching with friends, or beyond.
  • All 12 minutes of the Pepsi Super Bowl LVI Halftime Show will be streamed using the Verizon 5G Ultra Wideband network, powering this one-of-a-kind experience.
  • For ongoing updates on the Pepsi Super Bowl LVI Halftime Show, follow @Pepsi on Instagram and Twitter, and download the Pepsi Super Bowl Halftime Show App on the Apple App Store and Google Play Store.