SOMOS Unveils Abuela AI: Pioneering Novel AI & AR Initiatives in the CPG Industry
AUSTIN, Texas, Oct. 3, 2023 /PRNewswire/ -- SOMOS, the vibrant Mexican food brand on a mission to make Mexican cuisine ubiquitous in American home kitchens, introduces Abuela AI, an AI and AR-powered platform modeled after SOMOS co-founder and CEO Miguel Leal's mother, Veronica Villarreal. The innovation, accessible through abuela.ai, marks a category-first in a consumer-oriented platform, combining AR, deep learning, generative AI, voice cloning, and digital avatar creation to bring to life a digital representation of Abuela Veronica. She is accessible both online and in the Mexican grocery aisle through a QR code on SOMOS' packaging. By utilizing cutting-edge technology for a fresh consumer experience, SOMOS' Abuela AI guides you through shopping in the grocery store, cooking in your own kitchen, and even serves as a sounding board for your late night ponderings.
- She is accessible both online and in the Mexican grocery aisle through a QR code on SOMOS' packaging.
- These core memories and flavors served as inspiration for launching SOMOS alongside his fellow Mexican-born friends Daniel Lubetzky and Rodrigo Zuloaga.
- The SOMOS and Vantage teams trained Abuela AI to have comprehensive knowledge of Mexican culture and cuisine.
- Starting on October 3rd, customers will be able to access the Abuela AI at abuela.ai , via WhatsApp at 512-380-1351, and through QR codes on all of SOMOS' product packaging.