Rakuten Advertising

Switcher Inc. Announces the Appointment of Brandon Ramos as Chief Operating Officer

Retrieved on: 
Thursday, October 21, 2021

LOUISVILLE, Ky., Oct. 21, 2021 /PRNewswire-PRWeb/ -- Switcher, Inc. (Switcher), a leading content creation and video production software company trusted by customers across the globe, announced the appointment of Brandon Ramos as chief operating officer and a key member of Switcher Inc.'s executive leadership team.

Key Points: 
  • LOUISVILLE, Ky., Oct. 21, 2021 /PRNewswire-PRWeb/ -- Switcher, Inc. (Switcher), a leading content creation and video production software company trusted by customers across the globe, announced the appointment of Brandon Ramos as chief operating officer and a key member of Switcher Inc.'s executive leadership team.
  • As we continue to execute growth strategies that lead to further product enhancements, it is time to grow our internal foundation with the appointment of an industry-leading chief operating officer," said Nick Mattingly, Switcher Studio CEO.
  • Prior to joining Switcher Studio, Ramos spent eight years growing the client services and operations teams for Yodle, an internet marketing and advertising solutions company for small businesses.
  • Founded in 2014, Switcher Inc. helps creators and businesses produce videos more easily and affordably through its multicamera production software, Switcher Studio.

Nicole Palina-Pace Joins Everise as Chief Marketing Officer

Retrieved on: 
Thursday, October 21, 2021

AUSTIN, Texas, Oct. 21, 2021 /PRNewswire/ -- Everise , a technology-driven customer experience (CX) service provider, announces the appointment of Nicole Palina-Pace as Chief Marketing Officer.

Key Points: 
  • AUSTIN, Texas, Oct. 21, 2021 /PRNewswire/ -- Everise , a technology-driven customer experience (CX) service provider, announces the appointment of Nicole Palina-Pace as Chief Marketing Officer.
  • Nicole has experience in growing the brands of fast-moving technology companies, and her strategic guidance will help us scale our offerings and position Everise as the best company to help businesses develop world-class customer engagement," said Sudhir Agarwal, Everise Founder and CEO.
  • Before joining Everise, Palina-Pace was the global head of brand marketing and communications at Outbrain, a provider of recommendation technology.
  • Some of the world's most loved brands have products and services that are perfected, protected, supported, and sold by Everise.

More Than Half of Long-Distance Travelers Have Spent Over $2,000 on 2022 Travel Plans, According to Rakuten Advertising's 2021 Travel Report

Retrieved on: 
Thursday, October 14, 2021

Of those long-distance travelers who are "strongly considering" a 2022 vacation, nearly a quarter (23%) are planning on spending up to $5,000 on their travel plans.

Key Points: 
  • Of those long-distance travelers who are "strongly considering" a 2022 vacation, nearly a quarter (23%) are planning on spending up to $5,000 on their travel plans.
  • The survey of 1,000 Americans provides insights on expected spending habits on travel for the next six months.
  • More than two-thirds of consumers are considering or have already booked travel during the holiday season.
  • For more on Rakuten Advertising's performance marketing solutions that can help travel marketers communicate effectively, click here .

Honest Brand Reviews Nominated as a Best New Publisher for the 2021 Rakuten Advertising Golden Link Awards

Retrieved on: 
Monday, October 4, 2021

TORONTO, Oct. 04, 2021 (GLOBE NEWSWIRE) -- Honest Brand Reviews is excited to announce today thatit has been nominated as a finalist in the Best New Publisher category for the 2021 Rakuten Advertising Golden Link Awards.

Key Points: 
  • TORONTO, Oct. 04, 2021 (GLOBE NEWSWIRE) -- Honest Brand Reviews is excited to announce today thatit has been nominated as a finalist in the Best New Publisher category for the 2021 Rakuten Advertising Golden Link Awards.
  • "We are honored to have been selected as a finalist for the Best New Publisher award," says Albert Vaisman, Co-Founder of Growth Commerce, the parent company that owns Honest Brand Reviews.
  • Hosted by comedian Adam Mamawala, the Rakuten Advertising Golden Link Awards of 2021 will take place virtually on Thursday, October 7, 2021.
  • Launched in 2020, Honest Brand Reviews features over 1,000 of the top emerging brands and serves millions of readers.

Wildfire Appoints Michael Marcus to Board of Directors

Retrieved on: 
Tuesday, September 28, 2021

SOLANA BEACH, Calif., Sept. 28, 2021 /PRNewswire/ -- Wildfire Systems Inc., an innovative financial technology platform that powers reward and loyalty programs, has appointed strategy and financial services expert Michael Marcus to its board of directors, and executive affiliate marketing leaders Kerri Pollard and Adam Weiss to its board of advisors.

Key Points: 
  • SOLANA BEACH, Calif., Sept. 28, 2021 /PRNewswire/ -- Wildfire Systems Inc., an innovative financial technology platform that powers reward and loyalty programs, has appointed strategy and financial services expert Michael Marcus to itsboard of directors, and executive affiliate marketing leaders Kerri Pollard and Adam Weiss to its board of advisors.
  • Marcus, a long-time senior advisor at The Boston Consulting Group, was previously a Wildfire systems advisor.
  • Finally, he serves as a board member/advisory board member to several FinTech, RegTech, Alternative Data, and Loyalty companies.
  • "Wildfire empowers financial services organizations to reward users' organic shopping across desktop and mobile, while monetizing every transaction," said Marcus.

NielsenIQ Sets the Pace for the Omnichannel Measurement Revolution

Retrieved on: 
Tuesday, September 28, 2021

NielsenIQ, the industry leader in global measurement and data analytics, announced today two key acquisition agreements --Data Impact and Rakuten Intelligence.

Key Points: 
  • NielsenIQ, the industry leader in global measurement and data analytics, announced today two key acquisition agreements --Data Impact and Rakuten Intelligence.
  • Measuring e-commerce is a top strategic imperative for NielsenIQ, said Natalie Williams, Head of North America Measurement Product Leadership, NielsenIQ.
  • Combining Data Impacts best-in-class technology - which provides a hypergranular view of banner and store-level e-commerce insights - with NielsenIQs unmatched retail measurement footprint, will enable NielsenIQ to scale Data Impacts product offering globally; and most importantly, will position NielsenIQ to lead the future of omnichannel measurement and execution.
  • With unique scale and granularity, the landscape of opportunities is unlimited, mentioned Clment Colin, Head of International E-commerce Measurement, NielsenIQ.

BlackSky Enhances Executive Leadership Team

Retrieved on: 
Wednesday, August 18, 2021

BlackSky Holdings, Inc. (BlackSky), a leading technology platform providing real-time geospatial intelligence and global monitoring, today announced three additions to its executive team as it begins its next phase of growth and development.

Key Points: 
  • BlackSky Holdings, Inc. (BlackSky), a leading technology platform providing real-time geospatial intelligence and global monitoring, today announced three additions to its executive team as it begins its next phase of growth and development.
  • Before joining BlackSky, Dubois was an executive for two geospatial companies and he brings proven experience in growth strategies, deal sourcing and integration.
  • BlackSky is pleased to welcome each of these accomplished executives to our leadership team, said Brian E. OToole, CEO of BlackSky.
  • Id also like to extend my appreciation to Brian Daum for his leadership and ongoing commitment to the evolution of BlackSky.

Rakuten Advertising Appoints New Leaders For North America And International Markets

Retrieved on: 
Tuesday, March 30, 2021

SAN MATEO, Calif., March 30, 2021 /PRNewswire/ -- Rakuten Advertising today announced that Anthony Capano has been appointed North America Managing Director, and Rakhee Jogia will succeed Capano as International Managing Director.

Key Points: 
  • SAN MATEO, Calif., March 30, 2021 /PRNewswire/ -- Rakuten Advertising today announced that Anthony Capano has been appointed North America Managing Director, and Rakhee Jogia will succeed Capano as International Managing Director.
  • "Anthony's inspiring leadership style and deep performance marketing and media expertise will help us achieve our ambitious North America growth strategy.
  • Capano has served as a Managing Director at Rakuten Advertising for nearly a decade, beginning in Australia before relocating to London as International Managing Director (APAC, EMEA and LATAM).
  • As International Managing Director, Jogia will oversee the EMEA, LATAM and APAC markets for Rakuten Advertising, drawing from a decade of programmatic and affiliate experience with the business.

Rakuten Advertising Appoints New Leaders For North America And International Markets

Retrieved on: 
Tuesday, March 30, 2021

SAN MATEO, Calif., March 30, 2021 /PRNewswire/ -- Rakuten Advertising today announced that Anthony Capano has been appointed North America Managing Director, and Rakhee Jogia will succeed Capano as International Managing Director.

Key Points: 
  • SAN MATEO, Calif., March 30, 2021 /PRNewswire/ -- Rakuten Advertising today announced that Anthony Capano has been appointed North America Managing Director, and Rakhee Jogia will succeed Capano as International Managing Director.
  • "Anthony's inspiring leadership style and deep performance marketing and media expertise will help us achieve our ambitious North America growth strategy.
  • Capano has served as a Managing Director at Rakuten Advertising for nearly a decade, beginning in Australia before relocating to London as International Managing Director (APAC, EMEA and LATAM).
  • As International Managing Director, Jogia will oversee the EMEA, LATAM and APAC markets for Rakuten Advertising, drawing from a decade of programmatic and affiliate experience with the business.

Rakuten Advertising Named Best Affiliate Network by mThink for 10th Consecutive Year, Marking a Decade as the Chosen Performance Marketing Leader

Retrieved on: 
Tuesday, January 19, 2021

SAN MATEO, Calif., Jan. 19, 2021 /PRNewswire/ --For the 10th consecutive year, Rakuten Advertising has been named the world's top affiliate network, as well as the best affiliate network for advertisers, by mThink , publishers of the Blue Book performance marketing network rankings.

Key Points: 
  • SAN MATEO, Calif., Jan. 19, 2021 /PRNewswire/ --For the 10th consecutive year, Rakuten Advertising has been named the world's top affiliate network, as well as the best affiliate network for advertisers, by mThink , publishers of the Blue Book performance marketing network rankings.
  • The Blue Book Best Cost Per Sale (CPS) Affiliate Networks list is chosen by the global performance marketing community's advertisers and publishers.
  • Every Fall, mThink conducts the most extensive research survey in the performance marketing industry to identify the top affiliate networks.
  • "It's an honor our clients and partners recognized us as the best affiliate network for the 10th year in a row, " said Nick Stamos, CEO, Rakuten Advertising.