Adtech (company)

Edison issues update on MGI – Media and Games Invest (M8G): Back on a growth track

Retrieved on: 
Wednesday, March 13, 2024

Organic revenue growth of 16% in the quarter helped lift the full year figure to +5%.

Key Points: 
  • Organic revenue growth of 16% in the quarter helped lift the full year figure to +5%.
  • This good momentum has continued into the new year, with 18% revenue growth in January.
  • Adtech shares have generally performed well in the year-to-date, with a few exceptions, as prospects for improved ad spend have brightened.
  • MGI continues to trade at a considerable discount to peers across pure adtech and relevant content categories.

Thumzup Welcomes Hope and Sesame® Sesamemilk to AdTech Platform as Brand Launches in Costco Warehouse Stores Across Pacific Northwest

Retrieved on: 
Monday, March 11, 2024

Los Angeles, CA, March 11, 2024 (GLOBE NEWSWIRE) -- Thumzup® Media Corporation ("Thumzup" or the "Company") (OTCQB: TZUP) is excited to announce its latest partnership with the Planting Hope Company’s Hope and Sesame® Barista Blend Sesamemilk on its proprietary social media AdTech platform. This collaboration marks a significant milestone for Thumzup as it broadens its reach beyond Los Angeles, targeting an expansion into 18 new cities in 20 Costco locations across four states: Washington, Oregon, Idaho and Alaska.

Key Points: 
  • Having garnered substantial acclaim and positive feedback from the Los Angeles community, Thumzup plans to replicate its success on a larger scale, beginning with the Northwest.
  • “We are proud to welcome Hope and Sesame® to the Thumzup family.
  • The first aspect of this strategy enables Thumzup to utilize Hope and Sesam®e’s existing placements in Costco stores across various states, aiding in broadening its market footprint.
  • Concurrently, the collaboration aims to enhance Hope and Sesame®’s brand resonance and deepen consumer connection to further amplify product sales.

Collective Audience to Acquire BeOp, Adding Unique AI-Power, Conversational Advertising and Audience Data Offering to AdTech Ecosystem Platform

Retrieved on: 
Friday, March 1, 2024

The industry’s first SaaS-, services- and marketplace-based, AI-powered, performance advertising and data platform for media and brands.

Key Points: 
  • The industry’s first SaaS-, services- and marketplace-based, AI-powered, performance advertising and data platform for media and brands.
  • The platform offers a self-serve interface as well as APIs that enable it to be integrated into any environment.
  • This integration positions Collective Audience at the forefront, offering the unique ability to create exclusive zero and first party segments for media.
  • The acquisition would be consummated pursuant to a definitive acquisition agreement between Collective Audience and BeOp.

Inuvo Reports 21% Year-Over-Year Revenue Growth to $20.8 Million for the Fourth Quarter of 2023

Retrieved on: 
Thursday, February 29, 2024

LITTLE ROCK, Ark., Feb. 29, 2024 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of marketing technology, powered by artificial intelligence (AI) that serves brands and agencies, today provided a business update and announced its financial results for the fourth quarter and full year ended December 31, 2023.

Key Points: 
  • Net revenue for the year-ended December 31, 2023 totaled $73.9 million, a slight decrease as compared to $75.6 million during the same period in 2022.
  • Cost of revenue for the fourth quarter of 2023, totaled $2.6 million compared to $5.5 million for the same period last year.
  • Gross profit for the fourth quarter of 2023 and full year ended December 31, 2023 totaled $18.2 million and $63.4 million, respectively, as compared $11.7 million and $45.4 million, respectively, for the same periods last year.
  • Operating expenses for the fourth quarter of 2023 totaled $20.6 million, compared to $15.7 million for the same period last year.

fullthrottle.ai Named to Inc. Magazine’s List of the Northeast Region’s Fastest-Growing Private Companies

Retrieved on: 
Tuesday, February 27, 2024

147 on its fourth annual Inc. 5000 Regionals: Northeast list, the most prestigious ranking of the fastest-growing Northeast private companies, based in Pennsylvania, New York, Vermont, New Hampshire, Maine, Massachusetts, Connecticut, Rhode Island, and New Jersey.

Key Points: 
  • 147 on its fourth annual Inc. 5000 Regionals: Northeast list, the most prestigious ranking of the fastest-growing Northeast private companies, based in Pennsylvania, New York, Vermont, New Hampshire, Maine, Massachusetts, Connecticut, Rhode Island, and New Jersey.
  • Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Northeast economy’s most dynamic segment–its independent small businesses.
  • “Being named to Inc. Magazine's list of the Northeast's fastest-growing private companies is a testament to the hard work and dedication of our team at fullthrottle.ai,” says CEO David Regn.
  • Complete results of the Inc. 5000 Regionals: Northeast, including company profiles, can be found at inc.com/Northeast .

Collective Audience CEO and Chairman Discuss the Rapidly Evolving AdTech Industry in Interview by Veteran Broadcaster, Jane King, at Nasdaq MarketSite

Retrieved on: 
Friday, February 23, 2024

The two senior Collective Audience executives discussed the vast opportunities in the rapidly expanding and evolving global AdTech market that is projected to grow at a 14.7% CAGR to reach $2.9 trillion by 2031.

Key Points: 
  • The two senior Collective Audience executives discussed the vast opportunities in the rapidly expanding and evolving global AdTech market that is projected to grow at a 14.7% CAGR to reach $2.9 trillion by 2031.
  • They also discussed how they plan to build enterprise and shareholder value with a proprietary ‘rising tide, building blocks’ model.
  • The model is designed to expand the Collective Audience ecosystem by acquiring companies and forming joint ventures.
  • They will be structured to drive revenue and equity ownership in every company that connects into the Collective ecosystem.

John Edwards speaks at IAPP’s Data Protection Intensive UK

Retrieved on: 
Saturday, March 9, 2024

Commissioner discusses three of the ICO’s key areas of focus in 2024.

Key Points: 


Commissioner discusses three of the ICO’s key areas of focus in 2024.

Inc. Magazine Recognizes Stirista Among Southwest Region's Fastest-Growing Companies for Third Time

Retrieved on: 
Thursday, March 7, 2024

SAN ANTONIO, March 7, 2024 /PRNewswire-PRWeb/ -- With a three-year revenue growth of nearly 275%, Stirista, the leader in data-driven marketing solutions, today announced the company was ranked No. 71 on Inc. magazine's fourth annual Inc. 5000 Regionals: Southwest list, the most prestigious ranking of the fastest-growing Southwest private companies, based in Arizona, New Mexico, Oklahoma, and Texas. Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Southwest economy's most dynamic segment– its independent small businesses.

Key Points: 
  • 71 on Inc. magazine's fourth annual Inc. 5000 Regionals: Southwest list, the most prestigious ranking of the fastest-growing Southwest private companies, based in Arizona, New Mexico, Oklahoma, and Texas.
  • Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Southwest economy's most dynamic segment– its independent small businesses.
  • Listed on the Inc. 5000 Regionals Southwest list for the third year in a row, Stirista moved up five spots from No.
  • Stirista continues to be one of the leading audience providers to the AdTech industry, fueling thousands of targeted marketing campaigns.

Vibe.co raises $22.5M to become go-to Streaming TV Ad Platform for SMBs

Retrieved on: 
Thursday, February 29, 2024

They plan to leverage these funds to continue building a more efficient streaming TV advertising ecosystem and become the #1 CTV ad resource for SMBs.

Key Points: 
  • They plan to leverage these funds to continue building a more efficient streaming TV advertising ecosystem and become the #1 CTV ad resource for SMBs.
  • "Vibe's growth confirms the SMB market's massive appetite for streaming advertising - especially as an alternative to classic AdTech duopolies with entrenched players.
  • Vibe.co radically democratizes access to streaming TV advertising for SMBs with an easy-to-use ad platform mimicking the power and ease-of-use of Google or Meta, but for CTV and OTT.
  • We strongly believe that Vibe.co and SMBs will be the #1 revenue driver for TV networks, broadcasters, and streaming apps within the next 5 years.

Doceree celebrates 100% Y-o-Y Growth, Credits Success to 3x Surge in Trigger-Based Campaigns

Retrieved on: 
Tuesday, February 27, 2024

Highlighting its expansive reach, Doceree engaged with over 5 million HCPs across 25+ markets through more than 4,000 campaigns in 2023.

Key Points: 
  • Highlighting its expansive reach, Doceree engaged with over 5 million HCPs across 25+ markets through more than 4,000 campaigns in 2023.
  • To further bolster relationships and foster knowledge sharing among partners, Doceree unveiled The Next Marketing Lab during Digital Pharma East 2023.
  • As a global organization, Doceree underscored its commitment to Diversity, Equity, and Inclusion (DE&I) by implementing a comprehensive global initiative across its offices.
  • Currently, Doceree is actively seeking to enhance its talent pool, offering over 50 new employment opportunities worldwide.