Email remarketing

Onepak Launches ReturnCenter on the ServiceNow Platform

Retrieved on: 
Wednesday, November 2, 2022

ReturnCenter transactions can be initiated, modified, and tracked by applicable users in corporate or remote settings, at customer locations, data centers, or leasing companies.

Key Points: 
  • ReturnCenter transactions can be initiated, modified, and tracked by applicable users in corporate or remote settings, at customer locations, data centers, or leasing companies.
  • The ReturnCenter platform is built in the cloud with a highly flexible architecture that easily scales as customers business needs evolve.
  • The ReturnCenter platform brings the ultimate financial and sustainability benefits of a closed-loop circular supply chain to the thousands of ServiceNow users around the world, said Steve Andon, co-founder and CEO, Onepak.
  • ReturnCenter, the companys online carbon neutral logistics platform, connects shippers, receivers, carriers, and their enterprise management tools on one scalable system.

Glassbeam Signs Phantom Healthcare, Growing International Presence in Data Analytics for Medical Equipment

Retrieved on: 
Tuesday, March 29, 2022

SANTA CLARA, Calif., March 29, 2022 /PRNewswire/ -- Glassbeam, Inc., a pioneer in data and predictive analytics for connected medical machines, today announced it has signed on Phantom Healthcare, the leading marketer, refurbisher, and re-assemblers of pre-owned MRI and CT scanners in India, as its newest customer. This deal marks the expansion of international partners for Glassbeam beyond current US installations.

Key Points: 
  • As part of the Glassbeam implementation, Phantom Healthcare will utilize Glassbeam service analytics in MRI machines at 100 sites across India.
  • The partnership with Glassbeam will enable Phantom to support customers with high-quality modalities at lower costs and significantly higher uptime.
  • "Glassbeam solves the most pressing issue for Phantom by reducing support costs and increasing device uptime," said Brijesh Suneja, Managing Director at Phantom Healthcare.
  • Glassbeam is a pioneer in data and predictive analytics for connected medical machines that bring structure and meaning to complex data generated from a heterogeneous fleet of medical equipment.

Pathwire Launches Playbook to Help Brands Respond to Rising Customer Demand for Personalized Connection

Retrieved on: 
Tuesday, March 23, 2021

SAN ANTONIO, March 23, 2021 /PRNewswire-PRWeb/ --Responding to the rising customer demand for more personalized connection, Pathwire , the leading provider of powerful email APIs and intuitive email marketing solutions, today launched its " Email Growth Playbook ," a comprehensive resource filled with proven tactics that help businesses increase email performance.

Key Points: 
  • SAN ANTONIO, March 23, 2021 /PRNewswire-PRWeb/ --Responding to the rising customer demand for more personalized connection, Pathwire , the leading provider of powerful email APIs and intuitive email marketing solutions, today launched its " Email Growth Playbook ," a comprehensive resource filled with proven tactics that help businesses increase email performance.
  • "We discovered that global consumers still value frequent email communication with the brands they like, indicating plenty of opportunity for B2C brands to connect with their audience through email and boost customer loyalty," said Nicole Jacobson, VP of Marketing, Pathwire.
  • And, while 59% of consumers say that marketing emails influence their purchase decisions, sending emails that matter will help brands generate more revenue.
  • The new Pathwire brand was recently unveiled, a result of Mailgun's acquisition of Mailjet, just over a year ago.

23% of Consumers Receive Marketing Emails from Companies They Never Subscribed To

Retrieved on: 
Wednesday, February 24, 2021

Because marketing emails drive sales , support customer retention, and help businesses scale, small businesses are constantly exploring opportunities to grow their email contact list.

Key Points: 
  • Because marketing emails drive sales , support customer retention, and help businesses scale, small businesses are constantly exploring opportunities to grow their email contact list.
  • On the other hand, small businesses should know that there could be legal consequences for sending emails to consumers that did not give explicit consent.
  • Most consumers (59%) say that the most common reason they unsubscribe from marketing emails is because they are too frequent.
  • The Manifest's 2021 Inbound Marketing Survey included 501 U.S. consumers that receive marketing emails.

Data: A Quarter of Brands Sent Black Friday Emails in the First Half of November 2018 as Consumers Begin Holiday Shopping Earlier

Retrieved on: 
Monday, July 29, 2019

This represents a notable shift that indicates marketers are adjusting their holiday strategies as consumers begin their holiday shopping earlier in the season.

Key Points: 
  • This represents a notable shift that indicates marketers are adjusting their holiday strategies as consumers begin their holiday shopping earlier in the season.
  • In its 2019 Holiday Marketing Guide , Yes Marketing analyzed more than 6 billion emails sent in Q4 2018 on behalf of customers across industries.
  • The study found that Black Friday was the second-most widely adopted theme in Q4 2018 with almost half of marketers (47.5%) sending Black Friday emails in 2018, a sizeable 27% increase year-over-year (YoY).
  • However, Black Friday messages sent before November 19 averaged only a 4% conversion rate, less than half the Black Friday average (8.8%) and lower than that of standard emails (4.9%).

SaleCycle Featured in Sunday Times WorldFirst SME Export Track 100

Retrieved on: 
Wednesday, May 29, 2019

The Sunday Times SME Export Track 100 ranks the UK's small and medium-sized (SME) companies with the fastest-growing international sales over two years.

Key Points: 
  • The Sunday Times SME Export Track 100 ranks the UK's small and medium-sized (SME) companies with the fastest-growing international sales over two years.
  • This is the third time SaleCycle has been included in the league table.
  • Founded in 2011 by CEO Dominic Edmunds, SaleCycle helps online retailers to increase conversion rates, recover abandoned sales, gain visitor insights and drive customer loyalty through a sophisticated software platform and email remarketing service.
  • SaleCycle CEO Dominic Edmunds responded to the news:
    "I'm absolutely delighted that SaleCycle's export success has been recognised again and it reflects the hard work and dedication that our workforce has shown.

New Email Marketer Report Measures Email Vendor Satisfaction

Retrieved on: 
Wednesday, November 21, 2018

LONDON, Nov. 21, 2018 /PRNewswire/ -- A new report produced by the partnership of Amsterdam-based Tripolis and Holistic Email Marketing uncovers a surprising connection between email marketer satisfaction and the email platforms they use to deliver their messages to their customers.

Key Points: 
  • LONDON, Nov. 21, 2018 /PRNewswire/ -- A new report produced by the partnership of Amsterdam-based Tripolis and Holistic Email Marketing uncovers a surprising connection between email marketer satisfaction and the email platforms they use to deliver their messages to their customers.
  • The 28-page "Email Marketing Vendor Satisfaction Report" surveyed a global cross-section of marketers, nearly evenly divided between business and consumer marketers, on issues that measure their satisfaction with the tools they use to send email messages, how extensively they use the services included with their email platforms and whether they rely on strategy or technology to guide their business decisions.
  • Medium to Enterprise ESPs scored highest on customer satisfaction, customer service response and receptiveness to customers' requests for service modifications.
  • Enabling you to benefit from email marketing strategies and email marketing programmes that achieve the 1:1 personalisation your customers desire.

New Omnisend Research for Black Friday: Larger Email Lists Boast Order Rates of Nearly 20%

Retrieved on: 
Wednesday, November 7, 2018

Omnisend research shows that despite smaller email lists providing better open and click through rates, larger lists tend to gain more orders for online sellers.

Key Points: 
  • Omnisend research shows that despite smaller email lists providing better open and click through rates, larger lists tend to gain more orders for online sellers.
  • Omnisend , the ecommerce marketing automation platform, has announced today that new research on email list size statistics based on over 964 million emails studied over 2017, has determined that larger email lists have a much higher order rate despite weaker open and click through rates.
  • According to this research, smaller email lists, such as those under 5,000 email addresses, have better open (20.2%) and click through rates (5.3%) with a typical order rate of 1.8%.
  • However, lists containing more than 50,000 addresses have a nearly 20% order rate.

Social Media Marketing Agency, fishbat, Shares Email Marketing Pitfalls for Security Tape Companies to Avoid

Retrieved on: 
Thursday, September 13, 2018

NEW YORK, Sept. 13, 2018 /PRNewswire/ -- Social media marketing and digital marketing agency, fishbat, shares 5 potential email marketing mistakes that security tape companies should avoid.

Key Points: 
  • NEW YORK, Sept. 13, 2018 /PRNewswire/ -- Social media marketing and digital marketing agency, fishbat, shares 5 potential email marketing mistakes that security tape companies should avoid.
  • Email marketing is a great tool for security tape companies to gain new customers through promotions, and keep current customers engaged and interested in their brand.
  • Here are 5 email marketing pitfalls and how to avoid them:
    Sub-optimal email timing.
  • If you send an email during that time, by the time the user gets to check their inbox, your email will be buried among countless other emails.

Cataloger finds sales and acquisition success via d3 third-party programmatic advertising campaign

Retrieved on: 
Wednesday, September 12, 2018

It turned to NJ digital marketing agency d3 for creative ideas to generate additional sales and facilitate new customer acquisition.

Key Points: 
  • It turned to NJ digital marketing agency d3 for creative ideas to generate additional sales and facilitate new customer acquisition.
  • d3 recommended testing programmatic advertising in subscription-based email newsletters.
  • The programmatic advertising campaign generated over 2,000 orders for the two seasonal items during peak holiday buying.
  • Digital marketing company d3 helps marketers develop and execute effective email marketing , lead generation , remarketing and customer acquisition strategies.