Christmas economics

Online sales spiked by 2000% during final hours of Black Friday, while shoppers prioritized electronics and marketplace purchases

Wednesday, December 2, 2020 - 2:43pm

Klarna's new data also reveals the most popular product categories among generations, indicating that US shoppers were primarily focused on electronics and marketplace purchases during Black Friday.

Key Points: 
  • Klarna's new data also reveals the most popular product categories among generations, indicating that US shoppers were primarily focused on electronics and marketplace purchases during Black Friday.
  • Sales through the US Klarna app were up over 2000% between 9-11 pm PT/12-2 pm ET on Black Friday.
  • Compared with an average shopping day during the third quarter (July-September), sales on Black Friday increased the most among Gen Z shoppers, but Millennials accounted for the biggest group of shoppers.
  • Children's products' share of wallet grew 16% across all generations on Black Friday compared to an average day during the third quarter.

NetElixir Releases Cyber 5 Holiday Shopping Insights and Analysis

Wednesday, December 2, 2020 - 2:00pm

PRINCETON, N.J., Dec. 2, 2020 /PRNewswire/ -- Digital marketing agency NetElixir today released key insights and data analysis on consumer shopping behavior during the Cyber 5 period, which spans Thanksgiving to Cyber Monday.

Key Points: 
  • PRINCETON, N.J., Dec. 2, 2020 /PRNewswire/ -- Digital marketing agency NetElixir today released key insights and data analysis on consumer shopping behavior during the Cyber 5 period, which spans Thanksgiving to Cyber Monday.
  • "For a successful holiday shopping season ahead, retailers must be sensitive to the 'new online shopper needs' and emphasize creativity through unique, promotional strategies."
  • Black Friday experienced more buzz than Cyber Monday on Twitter, perhaps signifying shopper fatigue as the holiday shopping weekend rolled on.
  • NetElixir relied on its proprietary customer insights technology, LXRInsights, to collect real-time Cyber 5 consumer data.

StockX Reports Record-Breaking Cyber Weekend, Daily Gross Merchandise Value Averaged 100% Growth From 2019

Tuesday, December 1, 2020 - 9:22pm

Throughout Cyber Weekend, more than one gaming console was traded every minute on StockX.

Key Points: 
  • Throughout Cyber Weekend, more than one gaming console was traded every minute on StockX.
  • The Jordan 1 Black Metallic Gold was released on Cyber Monday, and in less than three hours had already climbed to the No.
  • Buyers from more than 140 different countries and territories made purchases on StockX throughout Cyber Weekend.
  • In Europe, new buyers more than doubled compared to 2019, fueling a 125% increase in buy-side trades.

Sensormatic Solutions Releases Its Full 2020 Black Friday Weekend Shopper Traffic Recap

Tuesday, December 1, 2020 - 7:10pm

Johnson Controls , a global leader for smart and sustainable buildings, and the architect of OpenBlue connected solutions, today announced that Sensormatic Solutions , its leading global retail solutions portfolio, released a comprehensive recap of U.S. shopper traffic during the extended 2020 Black Friday weekend, the period spanning Thanksgiving Day, November 26 through Sunday, November 29, 2020.

Key Points: 
  • Johnson Controls , a global leader for smart and sustainable buildings, and the architect of OpenBlue connected solutions, today announced that Sensormatic Solutions , its leading global retail solutions portfolio, released a comprehensive recap of U.S. shopper traffic during the extended 2020 Black Friday weekend, the period spanning Thanksgiving Day, November 26 through Sunday, November 29, 2020.
  • Sensormatic Solutions found that store traffic for the 2020 Black Friday weekend resulted in a 49% decrease compared to 2019.
  • There is no denying that COVID-19 and social distancing guidelines impacted shopper traffic and the typical crowds for the Black Friday weekend.
  • Sensormatic Solutions also looked at the effect of Cyber Monday on brick-and-mortar retail traffic on Monday, November 30 and found that this years foot traffic decreased 23%.

Amazon Wins Black Friday Weekend With 1 In 5 Dollars Spent

Tuesday, December 1, 2020 - 3:03pm

CHICAGO, Dec. 1, 2020 /PRNewswire/ --Numerator, a data and tech company serving the market research space, has released data showing Amazon for the first time had the highest share of spend over the Black Friday shopping weekend, which covers Thursday through Sunday.

Key Points: 
  • CHICAGO, Dec. 1, 2020 /PRNewswire/ --Numerator, a data and tech company serving the market research space, has released data showing Amazon for the first time had the highest share of spend over the Black Friday shopping weekend, which covers Thursday through Sunday.
  • This reflects all retailer banners across fast moving consumer goods channels, eCommerce, apparel and specialty stores.
  • This data is available for key retailers in total and by generation, income level and ethnicity.
  • Numerator will release full Cyber Weekend results (Thursday through Monday) by Wednesday.

Salesforce Data Reveals All-Time High $60 Billion in U.S. Cyber Week Digital Sales

Tuesday, December 1, 2020 - 1:45pm

Digital commerce sets new records:Total digital sales reached $270 billion globally and $60 billion in the U.S.

Key Points: 
  • Digital commerce sets new records:Total digital sales reached $270 billion globally and $60 billion in the U.S.
  • With Commerce Cloud already operating at holiday 2019 levels since April, the platform supported even greater scale throughout Cyber Week, seeing50percent digital sales growth compared to last year.
  • Curbside pickup delivers increased sales: U.S.retailers that offered curbside, drive-through and in-store pickup options increased digital revenue by29percent on average compared to last Cyber Week.
  • Commerce Cloud: Digital sales powered by Commerce Cloud grew 41 percent year-over-year on Thanksgiving, 42 percent on Black Friday and31percent on Cyber Monday.

Shopify Merchants Break Records with $5.1+ Billion in Worldwide Sales over Black Friday/Cyber Monday Weekend

Tuesday, December 1, 2020 - 12:09pm

Black Friday/Cyber Monday sales from Shopifys merchants, largely small and independent brands, demonstrate retail resilienceand consumers are voting with their wallets to support them.

Key Points: 
  • Black Friday/Cyber Monday sales from Shopifys merchants, largely small and independent brands, demonstrate retail resilienceand consumers are voting with their wallets to support them.
  • In fact, in the week leading up to Cyber Monday, from November 23 through November 30, sales increased by 84% from 2019.
  • The record sales we saw on Shopify over Black Friday/Cyber Monday weekend demonstrate the power of the independent and direct-to-consumer businesses on our platform.
  • Black Friday/Cyber Monday Weekend sales peaked at 12:00 PM ET on Black Friday, with $102 million+ sales that hour.

Cyber Monday Verizon Deals (2020): Samsung Galaxy, Google Pixel & Apple iPhone Sales Summarized by Deal Stripe

Monday, November 30, 2020 - 3:00pm

Check out Walmarts Cyber Monday sale and Amazons Cyber Monday sale to enjoy more active savings.

Key Points: 
  • Check out Walmarts Cyber Monday sale and Amazons Cyber Monday sale to enjoy more active savings.
  • Deal Stripe earns commissions from purchases made using the links provided.
  • About Deal Stripe: Deal Stripe shares e-commerce and sales news.
  • As an Amazon Associate and affiliate Deal Stripe earns from qualifying purchases.

The Best iPhone SE Cyber Monday Deals 2020 Compiled by Retail Egg

Monday, November 30, 2020 - 3:45pm

We recommend checking Walmarts Cyber Monday sale and Amazons Cyber Monday sale for thousands more live deals.

Key Points: 
  • We recommend checking Walmarts Cyber Monday sale and Amazons Cyber Monday sale for thousands more live deals.
  • Retail Egg earns commissions from purchases made using the links provided.
  • About Retail Egg: Retail Egg shares e-commerce deals news.
  • As an Amazon Associate and affiliate Retail Egg earns from qualifying purchases.

Verizon iPhone Cyber Monday Deals (2020): Best iPhone SE, XR, 11 & 12 Sales Compared by Consumer Walk

Monday, November 30, 2020 - 3:10pm

Check out Walmarts Cyber Monday sale and Amazons Cyber Monday sale to compare thousands more active discounts.

Key Points: 
  • Check out Walmarts Cyber Monday sale and Amazons Cyber Monday sale to compare thousands more active discounts.
  • Consumer Walk earns commissions from purchases made using the links provided.
  • About Consumer Walk: Consumer Walk reports the latest online retail news.
  • As an Amazon Associate and affiliate Consumer Walk earns from qualifying purchases.