Consumer behaviour

Consumer participation in the credit market during the COVID-19 pandemic and beyond

Retrieved on: 
Tuesday, April 2, 2024
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We find that credit demand is highest when

Key Points: 
    • We find that credit demand is highest when
      the first lockdown ends and it drops when supportive monetary compensation schemes are implemented.
    • Credit is more likely to be
      accepted under favourable borrowing conditions and after the approval of national recovery plans.
    • We also find
      that demographic, economic factors, perceptions and expectations are associated with the demand for credit and
      the credit grant.
    • First, it adds to a rapidly growing literature on household
      borrowing behaviour during the COVID-19 pandemic; see, for example, Ho et al.
    • We provide evidence that credit applications and credit acceptances display a different pattern over
      time.
    • Credit is more likely to be accepted under favourable borrowing conditions and after the
      approval of national recovery plans.
    • In almost all countries
      households are significantly less likely to apply and to get their credit approved than in Germany.
    • In line with literature, we show that
      demographic and economic factors affect the probability for credit applications and credit approval.
    • In addition,
      the paper shows that consumer perceptions and expectations matter when they decide to apply for credit.
    • Introduction

      The participation of households in the credit market receives wide attention in the consumer finance literature
      because consumer credit enters the monetary policy transmission mechanism through the so-called ?credit
      channel?: changes in credit demand and supply have an effect on consumers' spending and investment, which in
      turn affect economic growth.

    • We use microdata from the ECB?s Consumer Expectations Survey (hereinafter CES), a survey that
      measures consumer expectations and behaviour in the euro area.
    • Its panel dimension allows for an assessment of
      how consumer behaviour changes over time and how consumers respond to critical economic shocks.
    • This way we can gauge how credit applications and credit acceptances change under different, almost
      opposite, borrowing conditions.
    • We also distinguish between the demand for long-term secured loans (mortgages) and for short-term
      uncollateralized loans (consumer loans).
    • ECB Working Paper Series No 2922

      3

      We use probit models to estimate the probability of the consumer to apply for credit and the credit being granted.

    • The rate peaks in 2020Q3 which reflects the rebound in the demand for loans when the first lockdown ended.
    • In almost all countries households are significantly less likely
      to apply and to get their credit approved than in Germany.
    • However,
      when it comes to credit acceptance, we observe that the two groups of households are more similar.
    • Finally, we find some heterogeneity with respect to the type of credit, particularly between secured and unsecured
      debt.
    • The demand for
      consumer credit is insignificant for liquid households and decreases significantly for constrained households in
      the last two quarters of our timespan.
    • The first consists of a recently growing literature which
      explores consumer behaviour in the credit market during the COVID-19 pandemic, mostly in the United States.
    • Sandler and Ricks (2020) show that consumers did not use credit card debt for financial liquidity in the early stage
      of the COVID-19 pandemic.
    • (2020) report that credit card applications and new mortgage loans
      declined during the first months of the pandemic in regions with more unemployment insurance claims.
    • Lu and
      Van der Klaauw (2021) show that there was a sharp drop in consumer credit demand, especially for credit cards.
    • (2022) document that there was a substantial decrease in the usage of credit cards and home equity lines
      of credit by Canadian consumers.
    • Our paper is also consonant with studies on the association between financial and demographic factors and
      consumers? participation in the credit market as well as on the demand for specific types of credit.
    • January 2020 ? October 2020 - The two main events are the outbreak of the COVID-19 pandemic and the
      consequential lockdowns in the euro area.
    • 4 If the
      respondent has applied for more than one type of credit, she is asked to refer to the most recent credit application.
    • Between 2021Q3 and 2022Q3 the acceptance
      rate stays above the average values, mirroring the easing of credit standards for consumer credit and other lending
      to households during this period.
    • Second, we can investigate the presence of nonlinearities in how liquidity and the credit type interact in explaining credit applications.
    • (2023) ? who show that in the United States the local pandemic severity had a strong
      negative effect on credit card spending early in the pandemic, which diminished over time.
    • First, we select mortgages and consumer credit as the two mostly reported categories for secured and

      13

      The full estimation results are reported in Table 3.

    • The right-hand side panel of Figure 6 shows that the demand for consumer credit is insignificant for both liquid
      and illiquid households.
    • It also shows that
      subjective perceptions of credit access, financial concerns and expectations on interest rates matter for the demand
      for credit.
    • In Bertola, G., Disney
      R., and Grant, C. (eds) The Economics of Consumer Credit, Cambridge MA, MIT Press.
    • Horvath, A., Kay, B. and Wix, C. (2023) The COVID-19 shock and consumer credit: Evidence from credit card
      data.
    • Magri, S. (2007) Italian households? debt: The participation to the debt market and the size of the loan.

Marketing Analytics Software Market Size to Grow USD 6236.8 Million by 2029 at a CAGR of 11.1% | Valuates Reports

Retrieved on: 
Friday, January 12, 2024

The Global Marketing Analytics Software Market size is expected to reach USD 6236.8 Million by 2029, growing at a CAGR of 11.1% from 2023 to 2029.

Key Points: 
  • The Global Marketing Analytics Software Market size is expected to reach USD 6236.8 Million by 2029, growing at a CAGR of 11.1% from 2023 to 2029.
  • A combination of factors is driving the market for marketing analytics software to rise.
  • By giving insights into market trends, rival activity, and chances for differentiation, marketing analytics software gives a competitive edge.
  • In today's corporate environment, the need for such agility is a major factor driving the rise of marketing analytics software.

Marketing Analytics Software Market Size to Grow USD 6236.8 Million by 2029 at a CAGR of 11.1% | Valuates Reports

Retrieved on: 
Friday, January 12, 2024

The Global Marketing Analytics Software Market size is expected to reach USD 6236.8 Million by 2029, growing at a CAGR of 11.1% from 2023 to 2029.

Key Points: 
  • The Global Marketing Analytics Software Market size is expected to reach USD 6236.8 Million by 2029, growing at a CAGR of 11.1% from 2023 to 2029.
  • A combination of factors is driving the market for marketing analytics software to rise.
  • By giving insights into market trends, rival activity, and chances for differentiation, marketing analytics software gives a competitive edge.
  • In today's corporate environment, the need for such agility is a major factor driving the rise of marketing analytics software.

CRE-AR of Alijas : Redefining Cosmetic Marketing with Revolutionary AR Filters in the US

Retrieved on: 
Thursday, December 21, 2023

SEOUL, South Korea, Dec. 21, 2023 /PRNewswire/ -- Alijas, leading digital cosmetic company from South Korea, is proudly introduce its cutting-edge Cosmetic AR Filter Marketing Services, CRE-AR, to the vibrant cosmetic market in the USA.

Key Points: 
  • SEOUL, South Korea, Dec. 21, 2023 /PRNewswire/ -- Alijas, leading digital cosmetic company from South Korea, is proudly introduce its cutting-edge Cosmetic AR Filter Marketing Services, CRE-AR, to the vibrant cosmetic market in the USA.
  • Tailored for DIGITAL COMETIC companies, marketing firms, and businesses within the beauty industry seeking to leverage the power of Augmented Reality (AR) filters, CRE-AR represents a pivotal step in Digital cosmetics marketing innovation.
  • To explore CRE-AR and other innovation from Alijas, visit www.alijas.co.kr and www.cre-ar.co.kr or follow @cre_ar.official on Instagram and TikTok .
  • Using advanced AR tech, Alijas tailors bespoke filters for cosmetic brands seeking innovative ways to engage their audiences.

Brazil's Pix Revolutionizes Digital Payments Landscape and Inspires LatAm Growth

Retrieved on: 
Wednesday, December 6, 2023

CURITIBA, Brazil, Dec. 6, 2023 /PRNewswire/ -- In Kano, Nigeria, a student hops on a bus to meet friends after school. In Bangalore, India, a business owner refills a prepaid cell phone. In Belo Horizonte, Brazil, a football fan grabs a quick bite outside the stadium while waiting for the game to kick off. Unbeknownst to them, they are all integral players in the ongoing instant payments revolution. People have seamlessly embraced various instant payment methods, with NIP in Nigeria, UPI in India, and Pix in Brazil emerging as the standout choices for their daily transactions.

Key Points: 
  • Projections indicate that this figure will soar to 511.7 billion by 2027, reflecting an impressive compound annual growth rate of 21.3%.
  • "Pix is considered UPI's young brother," says Paula Bellizia, President of Global Payments at EBANX.
  • And just like India inspired Brazil, Pix is now spreading the idea of instant payments across Latin America.
  • In 2020, instant and real-time payments had only a 16% share of digital commerce in Latam.

Navigating Disruption: 10 Initiatives for Consumer/Retail Companies in Turbulent Times

Retrieved on: 
Tuesday, November 28, 2023

While consumers remain resilient and optimistic about their future financial situations, we believe there will be reduced demand and "trading down" in consumer spending in 2024.

Key Points: 
  • While consumers remain resilient and optimistic about their future financial situations, we believe there will be reduced demand and "trading down" in consumer spending in 2024.
  • We are seeing these headwinds take effect as consumers pull back on units purchased and look for more deals/promotions.
  • To help companies prepare for this change, Creo has identified four focus areas and ten initiatives to future-proof consumer related companies.
  • Balance focusing on the core with pursuing logical and profitable adjacencies
    Assess opportunities by focusing on customer experience, profitability, and operational effectiveness.

Consumers say their environmental concerns are increasing due to extreme weather; study shows they're willing to change behavior, pay 12% more for sustainable products

Retrieved on: 
Monday, November 13, 2023

NEW YORK, Nov. 13, 2023 /PRNewswire/ -- As extreme weather prompts growing environmental concern across the globe, new research from Bain & Company shows more than 60% of businesses are off track to meet their current sustainability goals. Progress will require a combination of technology, policy, and behavior change. An increasingly conscious base of consumers and employees may prove helpful.

Key Points: 
  • Among them, the ideas that consumers won't pay more for sustainable products and that consumer behavior is fixed.
  • Consumers are willing to pay a premium for sustainable products, 12% on average, but they are still priced too high.
  • As concerns grow, consumers are looking to make environmentally sound choices and are willing to pay more for sustainable products.
  • For example, consumers in the US are willing to pay an average premium of 11% for products with a minimized environmental impact.

Gen Z and Millennials Twice as Likely to be Omnichannel Shoppers According to New Near Intelligence Report

Retrieved on: 
Thursday, September 7, 2023

The report finds Gen Z, Millennials, Gen X, and Boomers all have distinctly different expectations from brands, shopping preferences and patterns, and outlooks for the future.

Key Points: 
  • The report finds Gen Z, Millennials, Gen X, and Boomers all have distinctly different expectations from brands, shopping preferences and patterns, and outlooks for the future.
  • The importance of utilizing high-quality consumer behavior data is key when it comes to addressing the distinctions among generations.
  • Consumer behavior data unites multiple data sources to deliver insights into how consumers dine, shop, travel, work, and more.
  • Near's Retail Report surveyed 2,048 global consumers across generations in the United States, United Kingdom, and Australia.

InMarket and The CMO Council Release Getting Smart About Ad Waste to Drive Efficiency in Advertising

Retrieved on: 
Thursday, June 29, 2023

AUSTIN, Texas, June 29, 2023 /PRNewswire/ -- InMarket, a leader in 360-degree marketing intelligence and real-time advertising, today released their new study, Getting Smart About Ad Waste, in collaboration with the CMO Council. The study revealed that brands using InMarket's advanced attribution technology, including real-time inflight optimization, can achieve up to an 11x reduction in media waste compared to brands that don't. The highest performers in the study drove positive incremental results for 94% of their media spends.

Key Points: 
  • Improving the economics of advertising and driving better outcomes against key KPIs are persistent challenges for CMOs.
  • By focusing on always-on attribution and real-time inflight optimization, CMOs can extend the performance of their campaigns and drive dramatic increases in Return-On-Ad-Spend (ROAS).
  • InMarkets' LCI attribution platform demonstrated that this specific chain was able to optimize nearly all impressions served—93% and 7% waste.
  • "CMOs are facing growing budget pressures and increased expectations to drive positive ROAS from their media investments," said Donovan Neale-May, Executive Director of the CMO Council.

MOGU Announces Unaudited Financial Results For the Six Months Ended March 31, 2023 and Fiscal Year 2023

Retrieved on: 
Friday, June 2, 2023

MOGU Inc. (NYSE: MOGU) (“MOGU” or the "Company"), a KOL-driven online fashion and lifestyle destination in China, today announced its unaudited financial results for the six months ended March 31, 2023 and fiscal year 2023.

Key Points: 
  • MOGU Inc. (NYSE: MOGU) (“MOGU” or the "Company"), a KOL-driven online fashion and lifestyle destination in China, today announced its unaudited financial results for the six months ended March 31, 2023 and fiscal year 2023.
  • Live video broadcast (“LVB”) associated GMV for the six months ended March 31, 2023 decreased by 34.7% period-over-period to RMB3,165 million (US$460.9 million2).
  • GMV for the six months ended March 31, 2023 was RMB3,241 million (US$471.9 million), a decrease of 38.0% period-over-period.
  • Financial Results For the Six Months Ended March 31, 2023
    Total revenues for the six months ended March 31, 2023 decreased by 30.2% to RMB117.2 million (US$17.1 million) from RMB168.0 million during the same period of fiscal year 2022.