Customer data platform

Denovo Brands Selects Nogin’s Commerce-as-a-Service Solution to Accelerate D2C Growth for Kijaro

Retrieved on: 
Tuesday, August 22, 2023
Customer data platform, NFL, D2C, Content as a service, Commerce, Retail, Viktor Nogin

With offices in the United States and China, Denovo Brands partners with its customers to create exceptional branded products globally.

Key Points: 
  • With offices in the United States and China, Denovo Brands partners with its customers to create exceptional branded products globally.
  • As one of the Denovo Brands companies, Kijaro is known for its quality, innovative outdoor gear with premium designs, including branded NFL deluxe pro chairs.
  • Through this agreement with Nogin, Denovo will leverage Nogin’s end-to-end CaaS growth solution to advance Kijaro’s ecommerce efforts.
  • “Denovo Brands is an established, global player in the branded products industry, and we are thrilled to work together with their Kijaro brand to accelerate the company’s D2C business,” said Jon Huberman, President and CEO at Nogin.

Workato Announces Official Speaker Line-Up for Automate Annual, Focused on the Future of AI, Automation, and Integration

Retrieved on: 
Monday, August 21, 2023
Electronic Design Automation, Data Management, Apps, Applications, Technology, Software, Artificial Intelligence, Cloud, Computer History Museum, Learning, Mace Head Atmospheric Research Station, Docebo, Senior, Intermediate, Enterprise, Customer data platform, Integration, Business operations, Datadog, Editorial, SeatGeek, HubSpot, Marketing, Movement, ABM, Thought, Organization, The, Business, Epicor, Alation, Agiloft, Google Cloud, Snowflake, Democratic capitalism, Garner, Platform ecosystem, Beginner, Vodafone, AI, Partnership, Management, Sales, Automation, Research

“Last year, we introduced the idea of The New Automation Mindset, this end-to-end approach to automating at scale across the enterprise.

Key Points: 
  • “Last year, we introduced the idea of The New Automation Mindset, this end-to-end approach to automating at scale across the enterprise.
  • Since then, The New Automation Mindset has evolved into a leadership blueprint for this era of AI-for-all,” said Vijay Tella, co-founder, and CEO of Workato.
  • Automate will feature dozens of engaging sessions that will include customer case studies, panel discussions, product demos, and more.
  • “We’re at a massive turning point with AI, Automation, and Integration, with a future that is full of opportunities.

BlueConic Named to Constellation ShortList™ for Customer Data Platforms (CDPs)

Retrieved on: 
Monday, August 21, 2023
Constellation, Data management, Partnership, Choice, CDPS, CMO, Customer data platform, Organization, CDP, SIIA, Growth, Empathy, Amusement park, Online shopping

BOSTON, Aug. 21, 2023 /PRNewswire-PRWeb/ -- BlueConic, the leading pureplay customer data platform, today announced that it was named to the Constellation ShortList™ for CDPs in Q3 2023. This recognition follows a series of other notable awards received by BlueConic in the past year, including 2023 SIIA CODiE Awards, and the People's Choice Stevie® Award.

Key Points: 
  • BOSTON, Aug. 21, 2023 /PRNewswire-PRWeb/ -- BlueConic , the leading pureplay customer data platform, today announced that it was named to the Constellation ShortList™ for CDPs in Q3 2023.
  • This recognition follows a series of other notable awards received by BlueConic in the past year, including 2023 SIIA CODiE Awards , and the People's Choice Stevie® Award .
  • We're thrilled to be included in the esteemed roster of top CDP solutions by Constellation.
  • "We're thrilled to be included in the esteemed roster of top CDP solutions by Constellation," said Patrick Reynolds, CMO at BlueConic.

GroupBy Named 2023 Digiday Technology Award Finalist

Retrieved on: 
Thursday, August 17, 2023
Professional Services, Data Management, Technology, Data Analytics, Software, Artificial Intelligence, Cloud, Software as a service, Marketing, E-commerce, AOV, B2C, Customer data platform, Running, Architecture, AI, ROI, Content management system, Online shopping, Video game, Merchandising

GroupBy , a SaaS-based B2C and B2B eCommerce product discovery technology leader, has been shortlisted for the Digiday 2023 Technology Awards , in the Best eCommerce Technology category.

Key Points: 
  • GroupBy , a SaaS-based B2C and B2B eCommerce product discovery technology leader, has been shortlisted for the Digiday 2023 Technology Awards , in the Best eCommerce Technology category.
  • The Digiday Technology Awards recognize the technology modernizing media and marketing.
  • The program honors a range of technologies, including ‘Best AI Tool,’ ‘Best Content Management System,’ ‘Best CRM Platform,’ ‘Best Content Marketing Platform,’ ‘Best Customer Data Platform,’ and ‘Best In-Store Technology.’
    “We’re honored to be among many great industry leaders who are finalists for this year’s Digiday Technology Awards,” said Roland Gossage, GroupBy CEO.
  • Digiday Technology Awards finalists will be announced on Tuesday, August 29, 2023.

Fullpath Launches Integration with Invoca, Enriching Automotive Customer Profile Data with Conversation Intelligence to Drive Digital Marketing and Sales

Retrieved on: 
Wednesday, August 16, 2023
Life, Marketing, Original equipment manufacturer, Customer data platform, TEL, Customer data, CDP, ROI, Retail, Car dealership

TEL AVIV, Israel, Aug. 16, 2023 /PRNewswire/ -- Fullpath, the automotive retail industry's leading Customer Data and Experience Platform (CDXP), is announcing today a new integration partner, Invoca, a recognized leader in conversation intelligence AI. Invoca provides marketers at dealership groups and OEMs with comprehensive first-party data on every caller, including the marketing source and website activity that drove the call and the lead intent, vehicle or service interest, and outcome of the conversation. Invoca's AI-powered call tracking and analytics, together with Fullpath's CDP data marketplace, provides visibility on every shopper throughout the automotive sales and service journey.

Key Points: 
  • Invoca's AI-powered call tracking and analytics, together with Fullpath's CDP data marketplace, provides visibility on every shopper throughout the automotive sales and service journey.
  • Fullpath Launches Integration with Invoca, Enriching Automotive Customer Profile Data
    Fullpath and Invoca's data integration is focused on the 360-degree view of a customer in Fullpath's Customer Data Platform (CDP).
  • Fullpath's shopper page now consolidates known shopper digital footprints and integrates caller journey analytics and first-party conversation data from Invoca for a holistic view of the customer.
  • Automotive customers leveraging this integration benefit from:
    Richer customer insights: Deeper understanding of the holistic customer experience by connecting digital and caller data in one platform.

Content Guru Named in 2023 Gartner® Magic Quadrant™ for Contact Center as a Service

Retrieved on: 
Thursday, August 10, 2023
Data Management, IOT (Internet of Things), Technology, Telecommunications, Software, Artificial Intelligence, CCAA, CX, Research, Customer data platform, Public sector, Internet, Publication, City centre, MAGIC, Magic, Magic Quadrant, Content Guru, Content, Online shopping, Gartner

Content Guru, one of the world’s largest vendors of cloud contact center and customer experience (CX) technology, today announced that it has been placed in the Challengers quadrant of the 2023 Gartner® Magic Quadrant™ for Contact Center as a Service (CCaaS) 1.

Key Points: 
  • Content Guru, one of the world’s largest vendors of cloud contact center and customer experience (CX) technology, today announced that it has been placed in the Challengers quadrant of the 2023 Gartner® Magic Quadrant™ for Contact Center as a Service (CCaaS) 1.
  • Content Guru’s storm® platform is a specialized CCaaS platform and supports customers that require 100% system uptime, including emergency service providers.
  • Sean Taylor, Content Guru CEO commented: “This marks Content Guru’s fourth successive year in this Magic Quadrant.
  • The cloud contact center marketplace continues to grow strongly and is becoming a core component of next-generation, customer experience.

New Optimove Survey and Report on Financial Services Industry Uncovers Crucial Trust Gaps and Marketing Fatigue

Retrieved on: 
Tuesday, August 8, 2023
Overload, Marketing, Trust, Customer data platform, CDPS, Customer data, Child, Frustration, Fatigue

NEW YORK, Aug. 08, 2023 (GLOBE NEWSWIRE) -- A new comprehensive report from Optimove on client perceptions of the financial services industry has been released, shedding light on critical issues surrounding trust and marketing fatigue.

Key Points: 
  • NEW YORK, Aug. 08, 2023 (GLOBE NEWSWIRE) -- A new comprehensive report from Optimove on client perceptions of the financial services industry has been released, shedding light on critical issues surrounding trust and marketing fatigue.
  • Titled " The Optimove Financial Services Provider Survey & Report: Harnessing Data for Client-Centric Growth and Lasting Loyalty," the report delves into two crucial sections: "Trust" and "Awareness," uncovering significant gaps that financial advisors and providers must address to enhance client relationships.
  • While a considerable percentage of clients express "high" or "very high" trust in their financial institutions, the report reveals notable gaps that affect client satisfaction and loyalty.
  • “It is clear that financial services providers' clients often experience trust gaps and marketing fatigue due to an overload of irrelevant messages," stated Pini Yakuel, CEO of Optimove.

Darwin CX Launches Native CDP to Serve Recurring Revenue Industry

Retrieved on: 
Thursday, August 3, 2023
CDP, Customer data platform, Smith, CX, Data collection, Irish Central Committee for the Employment of Women, CDPS, Data, Island, Sales

Darwin CX's CDP has been providing several beta clients with data collection, data warehousing, and identity resolution capabilities since October 2022, and is now available to all clients.

Key Points: 
  • Darwin CX's CDP has been providing several beta clients with data collection, data warehousing, and identity resolution capabilities since October 2022, and is now available to all clients.
  • For example, Darwin's CDP will appeal most to recurring revenue businesses, such as those in the subscription-based economy."
  • Darwin CX's commitment to providing high-value, client-informed quarterly releases enables them to continuously extend their technology leadership position that serves the recurring revenue industry.
  • To find out how Darwin CX can service your business's data needs, contact your dedicated Client Success Manager or Darwin's CTO, Michael Smith, at michael @darwin.cx .

70% of Customer Data Platform Spend Driven by Two Industry Sectors in 2023, According to Juniper Research

Retrieved on: 
Tuesday, August 1, 2023
Communication, Marketing, Customer data platform, Research, CDPS, Customer data, CDP, Reflexive relation, Typology of business strategies, Sales, Online shopping

BASINGSTOKE, United Kingdom, Aug. 01, 2023 (GLOBE NEWSWIRE) -- Juniper Research , the foremost experts in mobile messaging , has identified the two leading markets driving CDP (Customer Data Platform) adoption this year.

Key Points: 
  • BASINGSTOKE, United Kingdom, Aug. 01, 2023 (GLOBE NEWSWIRE) -- Juniper Research , the foremost experts in mobile messaging , has identified the two leading markets driving CDP (Customer Data Platform) adoption this year.
  • These are:
    Together, they will account for $1.5 billion of global spend in 2023, exceeding 70% of the global market value.
  • Find out more about the new report: Customer Data Platforms: Market Forecasts, Business Strategies & Country Readiness Index 2023-2028 , or download a free sample .
  • Customer Data Platforms market research: https://www.juniperresearch.com/researchstore/operators-providers/custom...
    Juniper Research provides research and analytical services to the global hi-tech communications sector, providing consultancy, analyst reports and industry commentary.

Yum! Brands Advances Ongoing Data Strategy to Enhance Customers’ Digital Experiences

Retrieved on: 
Thursday, July 6, 2023
Data Management, Retail, Restaurant, Bar, Technology, Software, Artificial Intelligence, Food, Beverage, Cloud, QSR International, Customer data platform, CDP, Growth, AI, Noma (restaurant), Acquisition, Yum, Multimedia, Digital, Machine learning, Marketing

Brands, Inc. announced today the latest step in the Company’s strategy to enhance the digital experiences of customers by selecting Treasure Data ™ as its Customer Data Platform provider to help drive customer acquisition, growth and retention.

Key Points: 
  • Brands, Inc. announced today the latest step in the Company’s strategy to enhance the digital experiences of customers by selecting Treasure Data ™ as its Customer Data Platform provider to help drive customer acquisition, growth and retention.
  • The Treasure Data Customer Data Cloud is designed to unify all first-, second- and third-party data, creating a single view of a customer across multiple brands.
  • The data unification and enrichment are designed to help discover unknown audiences and will assist in achieving a centralized view of customer data across the Yum!
  • to get a centralized view of customer data across brands and deliver more meaningful personalized diner experiences while driving greater profitability across its brands.”