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MoEngage Email Benchmark Report Demonstrates the Value of Personalization and Automation

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Thursday, June 16, 2022

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SAN FRANCISCO, June 16, 2022 /PRNewswire/ -- MoEngage, the insights-led customer engagement platform, today released its new report, What's Working for Email in 2022: Benchmarks and Insights from Around the World. The comprehensive report analyzes the performance of more than 5 billion marketing emails sent on MoEngage's customer engagement platform to measure the impact of AI, automation, and personalization. The report measures email performance in North America, Europe, the Middle East and Africa (EMEA), India, and Southeast Asia. MoEngage's analysis shows a significant jump in email engagement metrics when messages are supported by dynamic personalization, email automation, and journey-based customization.

Key Points:

The comprehensive report analyzes the performance of more than 5 billion marketing emails sent on MoEngage's customer engagement platform to measure the impact of AI, automation, and personalization.
The report measures email performance in North America, Europe, the Middle East and Africa (EMEA), India, and Southeast Asia.
MoEngage's analysis shows a significant jump in email engagement metrics when messages are supported by dynamic personalization, email automation, and journey-based customization.
To download free copy of the MoEngage Report, What's Working for Email in 2022: Benchmarks and Insights from Around the World, click here .

MoEngage raises $77 Million in Series E funding led by Goldman Sachs Asset Management and B Capital

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Wednesday, June 1, 2022

SAN FRANCISCO, June 1, 2022 /PRNewswire/ -- MoEngage, the insights-led customer engagement platform, today announced that it has raised $77 Million in Series E funding. This round is led by Goldman Sachs Asset Management and B Capital, with participation from the company's existing investors Steadview Capital, Multiples Alternate Asset Management, Eight Roads Ventures, and Matrix Partners India. This is the third round of funding raised by the company in the last 12 months, with $32.5 million raised in July and $30 million in December 2021.

Key Points:

SAN FRANCISCO, June 1, 2022 /PRNewswire/ -- MoEngage , the insights-led customer engagement platform, today announced that it has raised $77 Million in Series E funding.
This round is led by Goldman Sachs Asset Management and B Capital, with participation from the company's existing investors Steadview Capital, Multiples Alternate Asset Management, Eight Roads Ventures, and Matrix Partners India.
We're proud to add Goldman Sachs Asset Management and B Capital to our outstanding team of investors and look forward to our next phase of unprecedented growth."
With offices in ten countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.

MoEngage raises $77Million Series E funding, led by Goldman Sachs Asset Management and B Capital

Retrieved on:

Wednesday, June 1, 2022

LONDON, June 1, 2022 /PRNewswire/ -- MoEngage, the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding. This round was led by Goldman Sachs Asset Management and B Capital, with participation from the company's existing investors; Steadview Capital, Multiples Alternate Asset Management, Eight Roads Ventures, and Matrix Partners India. This is the third fundraising undertaken by MoEngage in the last 12 months, having raised $32.5M in July and $30M in Dec 2021, taking its total investment to $178m within 8 years.

Key Points:

This round was led by Goldman Sachs Asset Management and B Capital, with participation from the company's existing investors; Steadview Capital, Multiples Alternate Asset Management, Eight Roads Ventures, and Matrix Partners India.
Rajat Sood, a Managing Director at Goldman Sachs Asset Management, said: "We anticipate the continued expansion of the marketing automation and analytics industry.
With offices in ten countries, MoEngage is backed by Goldman Sachs, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.
Goldman Sachs Asset Management invests in the full spectrum of alternatives, including private equity, growth equity, private credit, real estate and infrastructure.

MoEngage Launches a New WhatsApp Business Integration for Enterprises

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Wednesday, May 18, 2022

SAN FRANCISCO, Calif., May 18, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.

Key Points:

SAN FRANCISCO, Calif., May 18, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.
Since smartphones have become an integral part of this journey, enterprises need to expand their available communication channels to include WhatsApp.
With this partnership, enterprises can now have personalized communication with their tech-savvy, mobile-first customers on WhatsApp.
As more enterprises adopt WhatsApp, the WhatsApp team is improving how businesses can communicate with their customers.

MoEngage Launches a New WhatsApp Business Integration for Enterprises

Retrieved on:

Wednesday, May 18, 2022

SAN FRANCISCO, Calif., May 17, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.

Key Points:

SAN FRANCISCO, Calif., May 17, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.
Since smartphones have become an integral part of this journey, enterprises need to expand their available communication channels to include WhatsApp.
With this partnership, enterprises can now have personalized communication with their tech-savvy, mobile-first customers on WhatsApp.
As more enterprises adopt WhatsApp, the WhatsApp team is improving how businesses can communicate with their customers.

MoEngage Launches a New WhatsApp Business Integration for Enterprises

Retrieved on:

Wednesday, May 18, 2022

SAN FRANCISCO, Calif., May 18, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.

Key Points:

SAN FRANCISCO, Calif., May 18, 2022 /PRNewswire/ --MoEngage announces a new WhatsApp Business Integration that will allow enterprises to gather insights and run personalized WhatsApp campaigns for different customer segments to boost engagement, retention, and revenue.
Since smartphones have become an integral part of this journey, enterprises need to expand their available communication channels to include WhatsApp.
With this partnership, enterprises can now have personalized communication with their tech-savvy, mobile-first customers on WhatsApp.
As more enterprises adopt WhatsApp, the WhatsApp team is improving how businesses can communicate with their customers.

MoEngage partners with Microsoft to empower customer-centric enterprises

Retrieved on:

Wednesday, April 27, 2022

SAN FRANCISCO, April 27, 2022 /PRNewswire/ --MoEngage announces a new collaboration with Microsoft, allowing enterprises to gather insights and run personalized, omnichannelcampaigns for different customer segments to boost engagement, retention, and revenue.

Key Points:

SAN FRANCISCO, April 27, 2022 /PRNewswire/ --MoEngage announces a new collaboration with Microsoft, allowing enterprises to gather insights and run personalized, omnichannelcampaigns for different customer segments to boost engagement, retention, and revenue.
"With our collaboration, enterprises can transform their business into customer-centric organizations by creating delightful and memorable experiences across multiple touchpoints.
We're happy to add Microsoft into our ever-growing partner ecosystem and are excited about co-creating the modern norms of customer engagement," says Raviteja Dodda, the CEO and co-founder of MoEngage.
With offices in nine countries, MoEngage is backed by Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.

MoEngage partners with Microsoft to empower customer-centric enterprises

Retrieved on:

Wednesday, April 27, 2022

SAN FRANCISCO, April 27, 2022 /PRNewswire/ --MoEngage announces a new collaboration with Microsoft, allowing enterprises to gather insights and run personalized, omnichannelcampaigns for different customer segments to boost engagement, retention, and revenue.

Key Points:

SAN FRANCISCO, April 27, 2022 /PRNewswire/ --MoEngage announces a new collaboration with Microsoft, allowing enterprises to gather insights and run personalized, omnichannelcampaigns for different customer segments to boost engagement, retention, and revenue.
"With our collaboration, enterprises can transform their business into customer-centric organizations by creating delightful and memorable experiences across multiple touchpoints.
We're happy to add Microsoft into our ever-growing partner ecosystem and are excited about co-creating the modern norms of customer engagement," says Raviteja Dodda, the CEO and co-founder of MoEngage.
With offices in nine countries, MoEngage is backed by Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.

VideoVerse, Previously Known As Toch AI, Expands Globally Raising $46.8M In Series B Funding Led By A91 Partners And Alpha Wave Global

Retrieved on:

Tuesday, April 19, 2022

The new name more accurately reflects our leadership position as the go-to partner when enterprises and consumers think about video, which is critical as we join hands with A91 Partners and Alpha Wave Global.

Key Points:

The new name more accurately reflects our leadership position as the go-to partner when enterprises and consumers think about video, which is critical as we join hands with A91 Partners and Alpha Wave Global.
In October 2021, the company had raised Series A funding from Moneta Ventures, Baring Private Equity India, Binny Bansal and Ventureast among others.
The company has a strong presence in Indian and global markets and is poised to become a significant market leader.
This made it a perfect brand to partner with, says Kanishk Tyagi, Investor, from Alpha Wave Global.

MoEngage Partners with Anti-Superficial Dating App S'More to Deliver Personalized Customer Engagement and Scale App Activity

Retrieved on:

Wednesday, April 13, 2022

SAN FRANCISCO, April 13, 2022 /PRNewswire/ -- S'More, the anti-superficial dating app that connects singles based on content instead of looks, has tapped insights-led customer engagement platform MoEngage to provide hyper-personalized experiences across mobile channels such as push notifications and in-app campaigns. Leveraging MoEngage's data-driven customer insights, S'More can onboard customers and then analyze, segment, and send highly personalized messages that keep them coming back to make more meaningful connections.

Key Points:

Launched in 2020, S'More (founded by a former managing director from Bumble) seeks to redefine the online dating experience.
We've seen MoEngage drive increases of 20-30% in app engagement activity.
Consumer brands across 35 countries use MoEngage to power the digital experiences for over 1 billion customers every month.
With offices in nine countries, MoEngage is backed by Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.