Streaming television

Empire Access Builds the Fastest Fiber Optic Services in Vestal, NY

Retrieved on: 
Monday, February 13, 2023

Empire Access, a local Internet Service Provider, will be offering their fiber optic internet, TV, phone, and security solutions in Vestal, NY, available in the spring of 2023.

Key Points: 
  • Empire Access, a local Internet Service Provider, will be offering their fiber optic internet, TV, phone, and security solutions in Vestal, NY, available in the spring of 2023.
  • Residents and businesses alike will soon be able to communicate over the fastest internet in the northeast United States.
  • Through the upcoming fiber optic build-out, Empire Access is proud to offer a local internet solution.
  • With internet speeds up to 1 Gigabit, customers are certain to notice improved load times and device performance like never before,” states Jim Baase, Empire Access CEO.

Tinuiti Acquires Ampush, Unlocks New Level of End-to-End Performance Social and Creative for Clients

Retrieved on: 
Tuesday, January 24, 2023

NEW YORK, Jan. 24, 2023 /PRNewswire/ -- Tinuiti, the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, today announced its acquisition of Ampush, a leading growth marketing agency with a core focus across social platforms that provides end-to-end performance creative and customer acquisition capabilities. The acquisition expands and complements Tinuiti's already industry award-winning paid social capabilities, in addition to now providing clients access to distinctive end-to-end social, creative and measurement capabilities that leverages data through industry-differentiated technology.

Key Points: 
  • The acquisition expands and complements Tinuiti's already industry award-winning paid social capabilities, in addition to now providing clients access to distinctive end-to-end social, creative and measurement capabilities that leverages data through industry-differentiated technology.
  • The acquisition brings Tinuiti clients:
    Performance Creative for Social: Agile creative production including access to graphic designers, videographers, UGC-content production, proprietary content sites, and influencer relationships to optimize messaging for growth.
  • Ampush CEO Jon Oberlander, will lead the Tinuiti Social Division as EVP, Social and report to Tinuiti's Chief Solutions Officer, Obele Brown-West.
  • Tinuiti clients also saw record-breaking business growth: Poppi took the #1 spot in the soda category on Amazon and e.l.f.

Plex joins Amagi's CTV content marketplace as a platform partner

Retrieved on: 
Thursday, January 19, 2023

NEW YORK, Jan. 19, 2023 /PRNewswire/ -- Amagi , the global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that the free global streaming media platform, Plex , has joined its end-to-end content marketplace as a platform partner.

Key Points: 
  • NEW YORK, Jan. 19, 2023 /PRNewswire/ -- Amagi , the global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that the free global streaming media platform, Plex , has joined its end-to-end content marketplace as a platform partner.
  • As Amagi's platform partner, Plex gains access to Amagi's comprehensive network of 2,000+ FAST channels and AVOD libraries from the world's leading content brands.
  • "Plex has quickly become a one-stop-shop for consumers' streaming needs, simplifying access to content on any device anywhere.
  • "Amagi is an important partner to Plex with our goal to distribute the highest quality TV channels for audiences everywhere," said Shawn Eldridge, vice president, business development and content, Plex.

Plex joins Amagi's CTV content marketplace as a platform partner

Retrieved on: 
Thursday, January 19, 2023

NEW YORK, Jan. 19, 2023 /PRNewswire/ -- Amagi , the global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that the free global streaming media platform, Plex , has joined its end-to-end content marketplace as a platform partner.

Key Points: 
  • NEW YORK, Jan. 19, 2023 /PRNewswire/ -- Amagi , the global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that the free global streaming media platform, Plex , has joined its end-to-end content marketplace as a platform partner.
  • As Amagi's platform partner, Plex gains access to Amagi's comprehensive network of 2,000+ FAST channels and AVOD libraries from the world's leading content brands.
  • "Plex has quickly become a one-stop-shop for consumers' streaming needs, simplifying access to content on any device anywhere.
  • "Amagi is an important partner to Plex with our goal to distribute the highest quality TV channels for audiences everywhere," said Shawn Eldridge, vice president, business development and content, Plex.

New Study from Magna and Roku Finds New Video Ad Formats in Streaming TV Are 2x More Favorable than Traditional TV Ads

Retrieved on: 
Thursday, January 19, 2023

MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering, and Roku announced a new study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV are twice as favorable as traditional TV ads for consumers.

Key Points: 
  • MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering, and Roku announced a new study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV are twice as favorable as traditional TV ads for consumers.
  • Traditional TV ads alone miss an opportunity to surprise and delight across the entire streamers’ journey outside the traditional ad break.
  • The Beyond the :30 on Streaming TV report examines how marketers can make streaming TV ad experiences more engaging and impactful.
  • Three new “Beyond the :30” video ad formats were tested:
    Thematic Tagged Vignette: A 30-second animated ad where a brand celebrates streaming.

INDIACAST & AMAGI BRING THE BEST OF PREMIUM HINDI ENTERTAINMENT FOR FREE WITH DESI PLAY TV ACROSS THE USA AND CANADA

Retrieved on: 
Friday, January 13, 2023

Aptly named Desi Play TV, the free Indian channel aims to reach out to the desi audience worldwide, who can watch desi Hindi serials online for free.

Key Points: 
  • Aptly named Desi Play TV, the free Indian channel aims to reach out to the desi audience worldwide, who can watch desi Hindi serials online for free.
  • Our partnership with IndiaCast in launching their first Free Ad-supported Streaming TV channel has been a gratifying experience for us.
  • Gaining access to IndiaCast's rich content library on FAST will bring great cheer to the Indian diaspora in the USA."
  • The channel is available on Sling in USA and Plex across US and Canada
    View original content to download multimedia: https://www.prnewswire.com/news-releases/indiacast--amagi-bring-the-best...

Ocean Spray Says "Yes You Cran™" with Newest Creative Campaign for its Better For You Beverage Line

Retrieved on: 
Monday, January 9, 2023

BOSTON, Jan. 9, 2023 /PRNewswire/ -- Ocean Spray Cranberries, Inc., the agricultural cooperative owned by roughly 700 farmer families, today rolled out a new creative campaign under its All That Power™' masterbrand work, this time focusing on the attributes of its "Better For You" beverages that are designed to help meet the needs of an individuals' diet. Developed by Orchard Creative, the campaign features two TV spots, one for Diet Cranberry Juice Cocktail and the other for the new  Immunity Orange Mango and Revitalize Cranberry Pineapple juice drinks.

Key Points: 
  • Developed by Orchard Creative, the campaign features two TV spots, one for Diet Cranberry Juice Cocktail and the other for the new  Immunity Orange Mango and Revitalize Cranberry Pineapple juice drinks.
  • In each spot, the lead character is overtaken by an overwhelming newfound confidence, or "Cranfidence," inspired by Ocean Spray's incredible feat of making Better For You juice products without sacrificing flavor.
  • The spots close with an extension of this cranfidence to its audience, landing on the campaign line YES YOU CRAN™.
  • Direct links to the :30 spots are below:
    To learn more about the complete line of Ocean Spray® products, visit www.allthatpower.oceanspray.com .

INDIACAST PARTNERS WITH AMAGI TO LAUNCH VIACOM18's FIRST FREE AD-SUPPORTED (FAST) STREAMING HINDI ENTERTAINMENT TV CHANNEL - 'DESI PLAY TV' IN HD, ACROSS NORTH AMERICA AND MIDDLE EAST

Retrieved on: 
Friday, January 6, 2023

NEW JERSEY, Jan. 6, 2023 /PRNewswire/ -- Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that IndiaCast Media Distribution Pvt. Ltd., the multi-platform content asset monetization entity jointly owned by TV18 and Viacom18, has partnered with it to launch Desi Play TV, a free ad-supported streaming television (FAST) channel in HD on Sling in the US and Plex across the US, Canada, and Middle East regions. This is the first FAST channel from the network and will showcase some of the most popular, hand-picked Hindi shows with English subtitles from the Viacom18 content library.

Key Points: 
  • Aptly named as Desi Play TV, the channel aims to reach out to the desi audience worldwide, who can play premium quality content anytime, for free.
  • Our partnership with IndiaCast in launching their first Free Ad-supported Streaming TV channel has been a gratifying experience for us.
  • As the leading technology provider in the global FAST ecosystem, Amagi will also be able to generate high visibility for Desi Play TV.
  • Tune in to Desi Play TV to watch the best of Hindi Entertainment shows for Free, currently available on Sling and Plex.

INDIACAST PARTNERS WITH AMAGI TO LAUNCH VIACOM18's FIRST FREE AD-SUPPORTED (FAST) STREAMING HINDI ENTERTAINMENT TV CHANNEL - 'DESI PLAY TV' IN HD, ACROSS NORTH AMERICA AND MIDDLE EAST

Retrieved on: 
Friday, January 6, 2023

NEW JERSEY, Jan. 6, 2023 /PRNewswire/ -- Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that IndiaCast Media Distribution Pvt. Ltd., the multi-platform content asset monetization entity jointly owned by TV18 and Viacom18, has partnered with it to launch Desi Play TV, a free ad-supported streaming television (FAST) channel in HD on Sling in the US and Plex across the US, Canada, and Middle East regions. This is the first FAST channel from the network and will showcase some of the most popular, hand-picked Hindi shows with English subtitles from the Viacom18 content library.

Key Points: 
  • Aptly named as Desi Play TV, the channel aims to reach out to the desi audience worldwide, who can play premium quality content anytime, for free.
  • Our partnership with IndiaCast in launching their first Free Ad-supported Streaming TV channel has been a gratifying experience for us.
  • As the leading technology provider in the global FAST ecosystem, Amagi will also be able to generate high visibility for Desi Play TV.
  • Tune in to Desi Play TV to watch the best of Hindi Entertainment shows for Free, currently available on Sling and Plex.

Fuse Media expands its growing FAST distribution with Amagi

Retrieved on: 
Wednesday, December 14, 2022

NEW YORK, Dec. 14, 2022 /PRNewswire/ -- Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that Fuse Media has expanded its partnership with Amagi to launch another channel as they continue to grow their presence in the CTV-led Free Ad-supported Streaming TV (FAST) market.

Key Points: 
  • Fuse Media is a Latino-owned entertainment company dedicated to empowering, celebrating, and amplifying young, multicultural voices.
  • Having started its services on traditional pay TV platforms, Fuse Media expanded into FAST in 2018 to leverage the many opportunities it has to offer.
  • They have simplified and economized channel creation, distribution and monetization for us," said Cesar Chavez, VP of Digital Operations, Fuse Media.
  • The Fuse Media family includes Fuse, Fuse+, Backstage, Shades of Black, FM (Fuse Music), Campastic, Latino Vibes, OUTtv Proud, fuse.tv , and Fuse Content Studio, its in-house production arm, as well as a growing branded content and live events business.