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Amagi's 10th FAST Report Unveils 28% Rise in Global Ad Impressions and Steady Shift in Ad Dollars Toward CTV

Retrieved on:

Thursday, January 25, 2024

Moreover, an introduction to the report by Gavin Bridge at FASTMaster Consulting, provides stakeholders with key insights into how they can take further advantage of this underutilized ad market.

Key Points:

Moreover, an introduction to the report by Gavin Bridge at FASTMaster Consulting, provides stakeholders with key insights into how they can take further advantage of this underutilized ad market.
Amagi's 10th Quarterly Global FAST Report combines findings from analyst reports with real-time data from the Amagi ANALYTICS platform and Amagi's consumer survey, representing over 500 US households across diverse socioeconomic backgrounds.
"The surge in ad dollars toward CTV is not just a trend; it's a seismic shift reshaping the digital advertising landscape.
The latest edition of the Amagi Quarterly Global FAST Report is available here .

Amagi's 10th FAST Report Unveils 28% Rise in Global Ad Impressions and Steady Shift in Ad Dollars Toward CTV

Retrieved on:

Thursday, January 25, 2024

Moreover, an introduction to the report by Gavin Bridge at FASTMaster Consulting, provides stakeholders with key insights into how they can take further advantage of this underutilized ad market.

Key Points:

Moreover, an introduction to the report by Gavin Bridge at FASTMaster Consulting, provides stakeholders with key insights into how they can take further advantage of this underutilized ad market.
Amagi's 10th Quarterly Global FAST Report combines findings from analyst reports with real-time data from the Amagi ANALYTICS platform and Amagi's consumer survey, representing over 500 US households across diverse socioeconomic backgrounds.
"The surge in ad dollars toward CTV is not just a trend; it's a seismic shift reshaping the digital advertising landscape.
The latest edition of the Amagi Quarterly Global FAST Report is available here .

Amagi's Ninth FAST Report Underscores Regional and Global Growth and Defines Next Steps for Evolution

Retrieved on:

Monday, October 23, 2023

The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.

Key Points:

The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.
News Ranks Highest in Global, APAC, and US FAST Viewership: Compared to other genres, news content contributed the most in global ad impressions (40%) and HOV (37%).
"The remarkable growth of FAST on a global scale is both an opportunity and a testament to the evolving preferences of the modern viewer.
The latest edition of the Amagi Quarterly Global FAST Report is available here .

Amagi's Ninth FAST Report Underscores Regional and Global Growth and Defines Next Steps for Evolution

Retrieved on:

Monday, October 23, 2023

The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.

Key Points:

The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.
News Ranks Highest in Global, APAC, and US FAST Viewership: Compared to other genres, news content contributed the most in global ad impressions (40%) and HOV (37%).
"The remarkable growth of FAST on a global scale is both an opportunity and a testament to the evolving preferences of the modern viewer.
The latest edition of the Amagi Quarterly Global FAST Report is available here .

Amagi Announces Strategic Alliance With TAG Video Systems to Elevate FAST Channel Monitoring Capabilities

Retrieved on:

Wednesday, September 27, 2023

Software as a service, CTV Life Channel, AccuWeather, Partnership, FAST, The Roku Channel, Channel, TAG, BeIN Sports, NBCUniversal, Growth, Entrepreneurship, Amagi, ITV Digital Channels, PAC-12, ABS-CBN, Television

"Channel monitoring is a cornerstone of successful broadcasting in today's digital age," stated Baskar Subramanian, CEO and Co-Founder, Amagi.

Key Points:

"Channel monitoring is a cornerstone of successful broadcasting in today's digital age," stated Baskar Subramanian, CEO and Co-Founder, Amagi.
"By integrating TAG Video Systems' advanced functionalities — from basic audio and video alerts and email notifications to comprehensive monitoring of more than 500 different possible error points and generation of advanced dashboards — we are significantly augmenting our existing monitoring capabilities.
Ziv Mor, Chief Growth Officer at TAG Video Systems, commented: "Our collaboration with Amagi marks a significant milestone in TAG's mission to integrate our industry-leading solutions across all broadcast applications.
In addition to channel monitoring enhancements, Amagi will also be integrating TAG's product capabilities into its vast suite of SaaS offerings.

Amagi Announces Strategic Alliance With TAG Video Systems to Elevate FAST Channel Monitoring Capabilities

Retrieved on:

Wednesday, September 27, 2023

"Channel monitoring is a cornerstone of successful broadcasting in today's digital age," stated Baskar Subramanian, CEO and Co-Founder, Amagi.

Key Points:

"Channel monitoring is a cornerstone of successful broadcasting in today's digital age," stated Baskar Subramanian, CEO and Co-Founder, Amagi.
"By integrating TAG Video Systems' advanced functionalities — from basic audio and video alerts and email notifications to comprehensive monitoring of more than 500 different possible error points and generation of advanced dashboards — we are significantly augmenting our existing monitoring capabilities.
Ziv Mor, Chief Growth Officer at TAG Video Systems, commented: "Our collaboration with Amagi marks a significant milestone in TAG's mission to integrate our industry-leading solutions across all broadcast applications.
In addition to channel monitoring enhancements, Amagi will also be integrating TAG's product capabilities into its vast suite of SaaS offerings.

Amagi Transforms Single Live Events Broadcasting With the Launch of Cloud-based Amagi DYNAMIC

Retrieved on:

Friday, September 15, 2023

"Amagi DYNAMIC empowers users to maximize their content investments, optimize distribution, and create new avenues for viewer access.

Key Points:

"Amagi DYNAMIC empowers users to maximize their content investments, optimize distribution, and create new avenues for viewer access.
This transformative solution will have a profound impact on the way the industry approaches single live events and opens up new monetization opportunities."
Flexible Remote Control: With group control of live source inputs and distribution outputs, Amagi DYNAMIC enables users to control multiple events remotely from a single instance, regardless of the location.
Integrated Amagi LIVE Functionality: Building upon the success of Amagi LIVE, Amagi DYNAMIC offers an intuitive platform for managing live segments for both linear TV and OTT channels.

Amagi Transforms Single Live Events Broadcasting With the Launch of Cloud-based Amagi DYNAMIC

Retrieved on:

Friday, September 15, 2023

"Amagi DYNAMIC empowers users to maximize their content investments, optimize distribution, and create new avenues for viewer access.

Key Points:

"Amagi DYNAMIC empowers users to maximize their content investments, optimize distribution, and create new avenues for viewer access.
This transformative solution will have a profound impact on the way the industry approaches single live events and opens up new monetization opportunities."
Flexible Remote Control: With group control of live source inputs and distribution outputs, Amagi DYNAMIC enables users to control multiple events remotely from a single instance, regardless of the location.
Integrated Amagi LIVE Functionality: Building upon the success of Amagi LIVE, Amagi DYNAMIC offers an intuitive platform for managing live segments for both linear TV and OTT channels.

Amagi Powers Urban Edge Network's Premium Sports Content

Retrieved on:

Thursday, August 24, 2023

UEN is a Black-owned media company focused on publishing and distributing content from HBCUs.

Key Points:

UEN is a Black-owned media company focused on publishing and distributing content from HBCUs.
Their mission is to connect brands with content and culture, while also providing the institutions with monetization opportunities.
Srinivasan KA, Co-Founder and Chief Revenue Officer of Amagi remarked, "Urban Edge Network has consistently championed the expansion of HBCU content's influence throughout the nation.
At Amagi, we take immense pride in our role of enhancing its accessibility across a diverse spectrum of content consumption models."

Amagi Powers Urban Edge Network's Premium Sports Content

Retrieved on:

Thursday, August 24, 2023

UEN is a Black-owned media company focused on publishing and distributing content from HBCUs.

Key Points:

UEN is a Black-owned media company focused on publishing and distributing content from HBCUs.
Their mission is to connect brands with content and culture, while also providing the institutions with monetization opportunities.
Srinivasan KA, Co-Founder and Chief Revenue Officer of Amagi remarked, "Urban Edge Network has consistently championed the expansion of HBCU content's influence throughout the nation.
At Amagi, we take immense pride in our role of enhancing its accessibility across a diverse spectrum of content consumption models."