UGC

Bazaarvoice announces new AI-powered features, further delivering seamless, omnichannel shopping experiences

Retrieved on: 
Tuesday, March 5, 2024

Then, AI meticulously analyzes it, recommending creators that fit their requirements, saving them the time of searching manually.

Key Points: 
  • Then, AI meticulously analyzes it, recommending creators that fit their requirements, saving them the time of searching manually.
  • It enhances the shopping experience by leveraging billions of data points to deliver relevant content to consumers effectively, enhancing their enjoyment.
  • Our goal is to harmonize our customers' tech stack and support seamless, omnichannel shopping experiences to help our brands and retailers achieve accelerated performance, all without compromising brand trust or safety."
  • To learn more about Bazaarvoice’s AI-powered solutions that are available and the innovations that are to come, click here .

Bazaarvoice 2024 Shopper Preference Report: Return to Office Boosts Physical Shopping, with Over 50% Spending More In-store

Retrieved on: 
Thursday, February 29, 2024

As more workplaces adopt hybrid work models, 64% of U.S. consumers have returned to a physical office for a part of their work week.

Key Points: 
  • As more workplaces adopt hybrid work models, 64% of U.S. consumers have returned to a physical office for a part of their work week.
  • Research shows that consumers are recalibrating their spending habits accordingly – 53% of those returning to work are spending more money in physical stores compared to online platforms.
  • As brands and retailers navigate market turmoil, Bazaarvoice's research highlights a vital requirement for them – focus on optimizing both their physical and digital shelves.
  • To hear from industry leaders about how they’re navigating the ever-evolving customer journey, you can register here to attend the Bazaarvoice Summit 2024 (March 5-6).

Hook Announces Additional Seed Investment By Imaginary Ventures

Retrieved on: 
Wednesday, March 6, 2024

NEW YORK, March 6, 2024 /PRNewswire-PRWeb/ -- Hook, the music platform that enables fans to easily, quickly and legally remix popular music for use on social media, announced today that it has extended its Seed Round to bring on additional investments from Natalie Massenet and Nick Brown's Imaginary Ventures and a group of strategic music and social media industry investors and advisors. This additional investment brings the total of Hook's Seed round, which was led by Point72 Ventures and Edgar Bronfman Jr.'s Waverley Capital, to $3.5 Million. Imaginary Ventures backs some of the most exciting businesses across the consumer landscape, with early stakes in SKIMS, Daily Harvest, Glossier, and others.

Key Points: 
  • This additional investment brings the total of Hook's Seed round, which was led by Point72 Ventures and Edgar Bronfman Jr.'s Waverley Capital, to $3.5 Million.
  • Imaginary Ventures backs some of the most exciting businesses across the consumer landscape, with early stakes in SKIMS, Daily Harvest, Glossier, and others.
  • In addition to her strategic investment in Hook, the company will also benefit from her entrepreneurial and consumer business-building expertise.
  • In addition to Point72 Ventures and Waverley Capital, Hook's previously announced Seed funding round included Three Six Zero, and Avex, Japan's leading entertainment brand.

Liftoff Mobile Ad Creative Index Reveals UGC and Interstitial Ads Are Key to Unlocking Advertising ROI

Retrieved on: 
Monday, March 4, 2024

SAN FRANCISCO, March 4, 2024 /PRNewswire/ -- Liftoff, the leading growth acceleration platform for the mobile industry, has unveiled its sixth annual Mobile Ad Creative Index. The report analyzes trends across four key app verticals: gaming, e-commerce, finance, and entertainment.

Key Points: 
  • However, gaming ads with a video or playable element have a much higher chance of driving an install than banner ads.
  • That said, native and banner ads still generate the most ROI 7 days post-install, with native ads at 20.26% and banner ads at 18.20%.
  • The 2024 Mobile Ad Creative Index report, published by Liftoff, presents a comprehensive analysis of the mobile advertising landscape.
  • The report evaluates the effectiveness of various mobile ad formats, including banners, interstitials, playables, videos, and native ads.

Liftoff Mobile Ad Creative Index Reveals UGC and Interstitial Ads Are Key to Unlocking Advertising ROI

Retrieved on: 
Monday, March 4, 2024

SAN FRANCISCO, March 4, 2024 /PRNewswire/ -- Liftoff, the leading growth acceleration platform for the mobile industry, has unveiled its sixth annual Mobile Ad Creative Index. The report analyzes trends across four key app verticals: gaming, e-commerce, finance, and entertainment.

Key Points: 
  • However, gaming ads with a video or playable element have a much higher chance of driving an install than banner ads.
  • That said, native and banner ads still generate the most ROI 7 days post-install, with native ads at 20.26% and banner ads at 18.20%.
  • The 2024 Mobile Ad Creative Index report, published by Liftoff, presents a comprehensive analysis of the mobile advertising landscape.
  • The report evaluates the effectiveness of various mobile ad formats, including banners, interstitials, playables, videos, and native ads.

What is CHAI AI's Chaiverse?

Retrieved on: 
Saturday, February 17, 2024

PALO ALTO, Calif., Feb. 17, 2024 /PRNewswire/ -- A lot of Chai users have been asking the question, "What is Chaiverse?" a feature currently obscurely advertised by the Chai developers. With a recent valuation of $450M, the Chai AI team has been pouring their funding into the development of Chaiverse, with the aim of connecting world-class Large Language Model (LLM) developers directly to millions of Chat AI consumers, offering each user a tailor-made combination of LLMs. This article provides a deep dive into the Chaiverse mechanism, how it works, and its implications for users.

Key Points: 
  • Unlike other Generative AI products, which typically offer models developed in-house, Chai AI has recently introduced their model developer platform, Chaiverse .
  • Chai AI's research team purport to be lazer-focussed on exploring what makes each Large Language Model (LLM) unique and to improve person-to-LLM recommendations.
  • After the model is operational, users of the Chai App can engage with it through arena mode, providing immediate numerical and textual feedback to developers.
  • A: Yes, the Chai App primarily features interactions with AI-driven bots, trained to mimic human-like conversations and behaviors.

Champions Ascension Announces Alpha Event with $15,000 in Cash and Prizes

Retrieved on: 
Thursday, February 15, 2024

LOS ANGELES, Feb. 15, 2024 /PRNewswire-PRWeb/ -- Champions Ascension, the popular arena-based, gladiatorial combat game by Rough House Games, announced today a week-long event from February 16th to February 23rd to celebrate its Alpha launch.

Key Points: 
  • "What we've developed with Champions Ascension is nothing short of a breakthrough in the arena fighter genre.
  • The Emperor's Legendary Crystals Event will feature $15,000+ in cash and prizes and is free to play.
  • Players earn tickets by fighting in the Arena and can exchange tickets for Raffle entries on the Champions Ascension website.
  • Winners will be announced on Champions.io and X (formerly Twitter) and the Champions Ascension Discord.

CHAI AI: A Top Platform for Conversational Artificial Intelligence

Retrieved on: 
Wednesday, February 14, 2024

PALO ALTO, Calif., Feb. 14, 2024 /PRNewswire/ -- In the dynamic landscape of AI-powered content generation, OpenAI stands at the forefront of Artificial General Intelligence (AGI) research. However, the primary purpose of products such as GPT-4 is to act as a productivity aid, for tasks such as coding. In addition, access to the best such models is often restricted by paywalls. These limitation have led to the growing popularity of other platforms which are primarily focused on providing Generative AI for consumers.

Key Points: 
  • On the consumer side, the main use case for Generative AI is for conversational purposes, with the leading platform, TikTok, amassing over 1 billion monthly active users.
  • The largest emerging players are Character.AI and Chai AI, reporting 20 million and 5 million monthly active users, respectively.
  • One of the main differentiators setting TikTok, Chai AI , and Character AI apart is their platform-centric approach to Chat AI.
  • Unlike other Generative AI products, which typically offer models developed in-house, Chai AI has recently introduced their developer platform, Chaiverse .

Unlocking Consumer Confidence: 60% of Shoppers Always Search for User-Generated Product Visuals Before Committing to a Purchase, Up from 50% in 2021

Retrieved on: 
Tuesday, February 13, 2024

CHICAGO, Feb. 13, 2024 /PRNewswire/ -- PowerReviews, a 1WorldSync company, has released its 2024 Role and Impact of User-Generated Visual Content on Shopper Behavior report featuring insights from nearly 16,000 US consumers. The report emphasizes the value consumers place on user-generated photos and videos, why consumers value this content and how its presence, or absence, on product detail pages impacts purchase behavior.

Key Points: 
  • While brand and retailer-provided imagery is important, consumers specifically search for photos and videos taken by people who have purchased and used a product.
  • Nearly all said they look for other customer images and videos before committing to a purchase, at least some of the time.
  • Sixty percent always search for visual UGC, up 10 percentage points from 2021 (50%) and 20 points from 2016 (40%).
  • To download the full report and learn more about 1WorldSync's Product Content Orchestration solutions or PowerReviews, please visit www.1worldsync.com and www.powerreviews.com .

NetDragon Introduces EDA Platform with a Focus on Metaverse Education

Retrieved on: 
Thursday, February 8, 2024

Focused on K-12 education, EDA introduces a novel education approach that emphasizes exploratory and experiential learning, designed to significantly enhance student engagement and learning effectiveness.

Key Points: 
  • Focused on K-12 education, EDA introduces a novel education approach that emphasizes exploratory and experiential learning, designed to significantly enhance student engagement and learning effectiveness.
  • EDA aims at revolutionizing education by delivering contents in the form of education games.
  • The emphasis on gamified learning is in line with the emerging trend towards exploratory and experiential learning in the new era of metaverse education.
  • Such collaborative engagement amongst teachers and students on the platform will also put EDA in a position to bridge the gap between online and offline education experiences.