Streaming television

AI-Media Revolutionizes Captioning for DAZN with AI-Powered LEXI Tool Kit

Retrieved on: 
Thursday, April 4, 2024

Through this collaboration, AI-Media will deliver live and recorded multi language and translated captioning using various solutions from its AI-powered LEXI Tool Kit.

Key Points: 
  • Through this collaboration, AI-Media will deliver live and recorded multi language and translated captioning using various solutions from its AI-powered LEXI Tool Kit.
  • Leveraging AI-Media's LEXI Tool Kit, DAZN will seamlessly integrate live captions across its extensive and diverse premium sports content, enriching the viewer experience for millions worldwide.
  • Complete End-to-End Solution: DAZN will utilize AI-Media's Alta IP caption Encoder for LEXI Live captioning delivery.
  • LEXI Recorded, a newly launched solution in the LEXI Tool Kit, offers fast turnaround, highly accurate and low-cost captions - essential for high volume, time-sensitive captioning applications of recorded content such as this.

Sounds Profitable Study Reveals Podcast Listeners Pay Greater Attention to Ads Than Other Media Consumers

Retrieved on: 
Thursday, April 4, 2024

BOSTON, April 4, 2024 /PRNewswire-PRWeb/ -- Sounds Profitable, the leading voice of significance for the digital audio industry, today announced the release of its latest report, The Ad Bargain: Attracting Consumer Attention in a Sea of Ads, a large consumer study of over 2,000 Americans 18+, weighted to the general population. Respondents were asked questions regarding their receptiveness, attentiveness, and overall attitude about advertising across a range of ad-supported media.

Key Points: 
  • Respondents were asked questions regarding their receptiveness, attentiveness, and overall attitude about advertising across a range of ad-supported media.
  • The results were clear across the board – podcast advertising leads the way in receptivity, attention, and, most importantly, effectiveness.
  • Podcast listeners pay more attention to ads than listeners of other media and are more likely to listen to ads all the way through on podcasts compared to other platforms tested.
  • Methodology: The Ad Bargain was sponsored by Wondery, Spreaker, Betterhelp, ESPN Podcasts, Libsyn Ads, SiriusXM Podcast Network, NPR, and Paramount in partnership with Sounds Profitable.

Parks Associates Addresses Streaming Services and the Multifamily Market at Future of Video and Smart Spaces Virtual Series

Retrieved on: 
Tuesday, March 19, 2024

DALLAS, March 19, 2024 /PRNewswire/ -- Parks Associates forecasts the US will have 129.6 million internet households in 2029, more than 92% of all households. These high-speed connections are the foundation for current and future services across multiple markets, including streaming video services and the multifamily market. The research firm will host Future of Video: Business of Streaming and Smart Spaces virtual sessions on March 21, addressing the transformation of multifamily and video distribution as a result of connectivity and technology advancements.

Key Points: 
  • These high-speed connections are the foundation for current and future services across multiple markets, including streaming video services and the multifamily market.
  • The research firm will host Future of Video: Business of Streaming and Smart Spaces virtual sessions on March 21, addressing the transformation of multifamily and video distribution as a result of connectivity and technology advancements.
  • "Access to high-speed internet is important in modern living – and connectivity is embedded in many everyday aspects of life at work and home," said Elizabeth Parks , President and CMO, Parks Associates.
  • Parks Associates and Future of Video sponsors, JWP (JW Player), Adeia, Bango, and FPT, invite the industry and press to join with this code: FOVVIRTUALVIP .

KELLY ROBINSON NAMED CEO OF PRIMEDIA NETWORK, INC.

Retrieved on: 
Wednesday, February 7, 2024

CHICAGO, Feb. 6, 2024 /PRNewswire/ -- PRIMEDIA Network, the nation's largest purchaser of unsold major mass media advertising has named Kelly Robinson their new CEO.

Key Points: 
  • CHICAGO, Feb. 6, 2024 /PRNewswire/ -- PRIMEDIA Network, the nation's largest purchaser of unsold major mass media advertising has named Kelly Robinson their new CEO.
  • KELLY ROBINSON NAMED CEO OF PRIMEDIA NETWORK, INC.
    Robinson, 41, who has been with the firm since March of 2020 previously served as VP/National Sales Manager from Sept of 2021 to present day.
  • After graduating with a B.A in Communication from Arkansas State University, Kelly began her career at a local newspaper quadrupling sales in her territory and eventually every territory Robinson was assigned.
  • Such as Hotels Dot Com, for example, uses its software to move unsold hotel rooms nationwide, PRIMEDIA works the same way in the advertising world.

Chicken Soup for the Soul Entertainment Forms Joint Venture With Swirl Films to Relaunch FrightPIX as a Streaming Channel

Retrieved on: 
Monday, February 5, 2024

Chicken Soup for the Soul Entertainment (NASDAQ: CSSE) today announced it formed a joint venture with Swirl Films to relaunch the Ad-supported Video on Demand (AVOD) service FrightPIX as a Free Ad-supported Streaming Television channel (FAST), YouTube channel, and offer it through other connected platforms.

Key Points: 
  • Chicken Soup for the Soul Entertainment (NASDAQ: CSSE) today announced it formed a joint venture with Swirl Films to relaunch the Ad-supported Video on Demand (AVOD) service FrightPIX as a Free Ad-supported Streaming Television channel (FAST), YouTube channel, and offer it through other connected platforms.
  • Under the terms of the deal, Chicken Soup for the Soul Entertainment will provide content from its Screen Media Ventures division, including hard-to-find horror films.
  • This follows the recently announced Fuel TV joint venture and is the next in the line of joint venture deals.
  • “We’re delighted to be working with Eric and his team at Swirl Films on this joint venture,” said Elana Sofko, chief strategy officer of Chicken Soup for the Soul Entertainment.

Datawrkz Adds Amazon Audiences and Ad Inventory to Vizibl

Retrieved on: 
Tuesday, January 23, 2024

Datawrkz (a Nazara company), a specialist provider of advertising technology solutions, is excited to announce that advertisers can now access Amazon-owned audiences and inventory via its self-serve demand-side platform, Vizibl.

Key Points: 
  • Datawrkz (a Nazara company), a specialist provider of advertising technology solutions, is excited to announce that advertisers can now access Amazon-owned audiences and inventory via its self-serve demand-side platform, Vizibl.
  • This makes Vizibl one of the first DSPs to give advertisers and agencies self-serve access to intent, behavioral, and demographic data available through Amazon.
  • Vizibl is also able to tap into inventory from an extensive array of Amazon-owned/operated websites and applications including Streaming TV, Twitch, and IMDB.
  • Precise targeting: With audience engagement insights from Amazon, advertisers now gain access to precise targeting based on intent, purchase history, demographics, look-alike audiences, and in-market audiences.

Built In Honors Tinuiti in Its 2024 Best Place To Work Awards List

Retrieved on: 
Wednesday, January 17, 2024

NEW YORK, Jan. 17, 2024 /PRNewswire/ -- Tinuiti, the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has been honored with the "Best Places to Work" award by Built In, earning both Remote Best Places to Work and Remote Best Large Places to Work designations and landing among 18 city-specific Best Places to Work lists.

Key Points: 
  • NEW YORK, Jan. 17, 2024 /PRNewswire/ -- Tinuiti , the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has been honored with the "Best Places to Work" award by Built In, earning both Remote Best Places to Work and Remote Best Large Places to Work designations and landing among 18 city-specific Best Places to Work lists.
  • Built In's Best Places to Work program is distinct because it does not follow a typical nomination process, instead the program uses an algorithm to select winners, honoring only those companies who align awards packages with employees' top priorities.
  • Last year, Tinuiti formally launched Project Connection, a program designed to foster connection and collaboration in an out-of-office workplace.
  • Collaboration, bringing people together for meaningful work, led to impactful mentorships, in-person team bonding, and ongoing learning and development.

Tinuiti Earns Top Marks in Human Rights Campaign's 2023 Corporate Equality Index

Retrieved on: 
Monday, December 4, 2023

NEW YORK, Dec. 4, 2023 /PRNewswire/ -- Tinuiti, the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has earned a top score on the Human Rights Campaign Foundation's 2023-2024 Corporate Equality Index (CEI). This national benchmarking survey measures corporate policies, practices, and benefits related to LGBTQ+ workplace equality.

Key Points: 
  • NEW YORK, Dec. 4, 2023 /PRNewswire/ -- Tinuiti , the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has earned a top score on the Human Rights Campaign Foundation's 2023-2024 Corporate Equality Index (CEI).
  • This national benchmarking survey measures corporate policies, practices, and benefits related to LGBTQ+ workplace equality.
  • Tinuiti also offers philanthropic support for organizations such as SunServe, Sylvia Rivera Law Project, The Ali Forney Center, and Callen-Lorde.
  • Established in 2002, the 2023/2024 Corporate Equality Index is the 21st iteration of the nation's leading benchmarking tool for evaluating a company's LGBTQ+ workplace inclusion policies, serving employees, consumers, and investors.

The Honest Company Inc. Broadens Partnership with Tinuiti; Empowering Continued Growth and Marketplace Expansion

Retrieved on: 
Monday, December 4, 2023

NEW YORK, Dec. 4, 2023 /PRNewswire/ -- Tinuiti, the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has officially expanded its scope of work with The Honest Company Inc. [HNST] a digitally-native consumer products company dedicated to creating clean- and sustainably-designed products spanning baby care, beauty, personal care, wellness, and household care, founded by actress Jessica Alba.

Key Points: 
  • As The Honest Company's official Paid Media Agency, Tinuiti currently oversees the business' Paid Search, Shoppable Media, Paid Social, Affiliate, Marketplaces, and Analytics.
  • Evolving paid media strategy to support The Honest Company Inc.'s entire retailer ecosystem and drive total business.
  • Improving media performance to drive sales and more efficient ad spend at Target and Honest.com specifically.
  • Diana DiGuido, Chief Client Officer at Tinuiti, said: "We're thrilled to broaden our scope of work with The Honest Company and leverage our multi-year partnership to continue supporting their unique business goals.

Tinuiti Joins TikTok's Marketing Partners Program as Part of New Agency Category

Retrieved on: 
Wednesday, November 15, 2023

NEW YORK, Nov. 15, 2023 /PRNewswire/ -- Tinuiti, the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has been selected as a badged TikTok Marketing Partner in the newly added Agency category. Tinuiti joins a very select community serving as one of only two agencies granted the designation in the United States, with only 10 agencies announced globally.

Key Points: 
  • NEW YORK, Nov. 15, 2023 /PRNewswire/ -- Tinuiti , the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has been selected as a badged TikTok Marketing Partner in the newly added Agency category.
  • Tinuiti joins a very select community serving as one of only two agencies granted the designation in the United States, with only 10 agencies announced globally.
  • In 2021 Tinuiti became the first US-independent agency to earn TikTok's Campaign Management badge within the TikTok Marketing Partner Program— a highly sought-after badge distinguishing the firm as an innovative partner.
  • TikTok's Marketing Partners Program is comprised of carefully selected and innovative 3rd party technology, service companies, and now best-in-class agencies.