The adidas NMD S1 Lands in Houston with a True Locals Only Treatment
As a nod to Houston's deep ties to space, adidas will outfit each of the ROVERs with Landing Kits, the first ever zero-gravity kit, featuring the NMD S1.
- As a nod to Houston's deep ties to space, adidas will outfit each of the ROVERs with Landing Kits, the first ever zero-gravity kit, featuring the NMD S1.
- As the launch goes live on ROVER channels, Havas Annex will launch The NMD S1 Has Landed: Houston, a visual lookbook, featuring ROVER content showcasing the NMD S1 against the Houston backdrop.
- From behind-the-scenes stylists and photographers to the artists and tastemakers featured front and center, the lookbook lands the NMD S1 in Houston because it's made by and for Houston, through and through.
- Each of the ROVERS NMD S1 Has Landed: Houston lookbooks can be viewed on their Instagram channels: