Gaming and Esports Industry Veterans Launch POV Strategy and Research Agency Aiming to Help Brands Understand and Engage with Gamers
DALLAS, April 9, 2024 /PRNewswire/ -- POV Strategy and Research is a new challenger, bringing their deep gaming & esports industry experience and gaming audience expertise to assist brands with insights and gaming-focused marketing strategy.
- DALLAS, April 9, 2024 /PRNewswire/ -- POV Strategy and Research is a new challenger, bringing their deep gaming & esports industry experience and gaming audience expertise to assist brands with insights and gaming-focused marketing strategy.
- Co-founded by industry veterans Zach Eller and Justin Palacios, POV helps brands understand and engage the diverse and rapidly growing audience of gamers worldwide.
- Recognizing this, POV Strategy and Research harnesses over a decade of combined experience in gaming and esports, having worked with leading organizations such as OpTic Gaming, GameSquare, and ZONED.
- Additionally, POV will host a series of gaming camps aimed at introducing students to game development, gaming, and esports.