Monster Energy

What doesn’t kill you makes for a great story – two new memoirs examine the risky side of life

Retrieved on: 
Tuesday, April 23, 2024

She questions whether women like herself – that is, the well-educated, sexually liberated beneficiaries of second-wave feminism – are really better off than their 1940s counterparts.

Key Points: 
  • She questions whether women like herself – that is, the well-educated, sexually liberated beneficiaries of second-wave feminism – are really better off than their 1940s counterparts.
  • But it isn’t quite the avant-garde art crowd looking for anonymous vaginas to cast in their latest 16mm masterpieces either.
  • Reconstructed from the travel diary the author kept at the time, the adventure is everything you could possibly hope for in a road trip – provided you (or your daughter) aren’t the one taking it.
  • Datsun Angel proves the old adage about time and tragedy making for champagne comedy.
  • It self-consciously situates itself as a cross between the substance-induced exuberance of Jack Kerouac and Hunter S. Thompson, and the provincially impassioned politics of Australian novelist Xavier Herbert.
  • For all her progressivism, there is a note of nostalgia ringing through Broinowski’s recollections.
  • Datsun Angel harks back to a looser – dare I say, more enjoyable – university experience.
  • The narrative promises, against well-intentioned assurances to the contrary, that what doesn’t kill you will, at the very least, make for a good story later on.
  • Broinowski goes part way towards acknowledging as much when she ends her postscript with: “If you’re male and reading this, kudos.

Detachment

  • Let me borrow one instead from the middle-aged Elmore Leonard fan whom Gordon encounters in the State Library Victoria early in the book: “dickhead”.
  • Yes, that about captures it: the protagonist of Excitable Boy is an unequivocal, grade-A dickhead.
  • Fortunately for Gordon (and dickheads more generally), the affliction may be chronic, but it need not be terminal.
  • This denotes an overriding structure or cohesion that I felt somewhat lacking from the work as a whole.
  • Detachment characterises much of Gordon’s storytelling as he kicks his younger self around the back alleys of Melbourne like a half-squashed can of Monster Energy Drink.
  • To be honest, I still haven’t made my mind up if Gordon’s aversion to Aristotelian catharsis is one of the book’s virtues or vices.
  • Detail has to be controlled by some overall purpose, and every detail has to be put to work for you.
  • Detail has to be controlled by some overall purpose, and every detail has to be put to work for you.
  • It is often difficult to gauge what overall purpose the details are serving in these essays, beyond fidelity to memory.


Luke Johnson does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

Walmart and Sam’s Club Fight Hunger. Spark Change. Campaign Returns to North Texas to Help People Facing Hunger

Retrieved on: 
Monday, April 1, 2024

Now, for the 11th straight year, all U.S. Walmart stores and Sam’s Clubs are launching the Fight Hunger.

Key Points: 
  • Now, for the 11th straight year, all U.S. Walmart stores and Sam’s Clubs are launching the Fight Hunger.
  • campaign, with the goal of providing people facing hunger with access to the food and resources they say they need to thrive.
  • campaign is a way that we invite our customers, members and suppliers to fight hunger alongside us.
  • Kellogg Company; Keurig Dr Pepper; Kodiak; Kraft Heinz; Monster Energy; Pepsi-Cola Advertising & Marketing, Inc.; Red Bull North America; and Unilever.

Monster Energy's Tom Schaar Takes First Place in Skateboard Vert and Kelvin Hoefler Claims Second Place in Skateboard Street at the 30th Annual 2024 Tampa Pro

Retrieved on: 
Monday, April 8, 2024

TAMPA, Fla., April 8, 2024 /PRNewswire-PRWeb/ --

Key Points: 
  • Monster Energy congratulates team riders Tom Schaar on taking first place in Skateboard Vert and Kelvin Hoefler on taking second place in Skateboard Street at the 30th Annual 2024 Tampa Pro.
  • Monster Energy congratulates team rider Tom Schaar on taking first place in Skateboard Vert at Tampa Pro 2024.
  • In the Skateboard Street final on Sunday, 31-year-old Kelvin Hoefler from Sao Paulo, Brazil, took second place amid heavy competition.
  • From March 4-7, 2024, the 30th edition of the Tampa Pro contest attracted the world's best street, vert, and bowl skateboarders to Florida.

Monster Energy Roars into 2024 NHRA Top Fuel Series Supporting Champion Brittany Force

Retrieved on: 
Friday, April 5, 2024

CORONA, Calif., April 5, 2024 /PRNewswire/ -- Monster Energy is thrilled to announce its continued partnership with NHRA champion Brittany Force ahead of the upcoming 2024 NHRA Arizona Nationals, set to take place at Firebird Motorsports Park from April 5 – 7. This marks another year of the high-octane partnership between Monster Energy and one of the most formidable talents in drag racing.

Key Points: 
  • CORONA, Calif., April 5, 2024 /PRNewswire/ -- Monster Energy is thrilled to announce its continued partnership with NHRA champion Brittany Force ahead of the upcoming 2024 NHRA Arizona Nationals, set to take place at Firebird Motorsports Park from April 5 – 7.
  • This marks another year of the high-octane partnership between Monster Energy and one of the most formidable talents in drag racing.
  • "Monster Energy has been an incredible partner throughout my career, and their support has given us the opportunity to be successful," said Brittany Force.
  • "Brittany Force embodies everything Monster Energy stands for – power, performance and determination," said Monster Energy's CMO, Dan McHugh.

Walmart, Sam's Club and Feeding America Partner Again to Fight Hunger. Spark Change. in the Movement to End Hunger

Retrieved on: 
Monday, April 1, 2024

CHICAGO, April 1, 2024 /PRNewswire/ -- For the 11th consecutive year, all U.S. Walmart stores and Sam's Clubs are teaming up with their customers, members, suppliers and associates for the annual Fight Hunger. Spark Change. campaign to support the Feeding America® network of partner food banks.

Key Points: 
  • campaign to support the Feeding America® network of partner food banks.
  • has generated more than $186 million for Feeding America and local food banks, helping to secure nearly 1.9 billion meals* for people facing hunger.
  • With partnerships like this, we can end hunger in this country," said Claire Babineaux-Fontenot, Feeding America's CEO.
  • *Currently, $1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.

Monster Energy's Kokomo Murase Claims Second Place in Women's Snowboard Slopestyle and Two Crystal Globe Trophies at the 2024 FIS Slopestyle World Cup in Silvaplana

Retrieved on: 
Monday, March 25, 2024

SILVAPLANA, Switzerland, March 25, 2024 /PRNewswire-PRWeb/ --

Key Points: 
  • Monster Energy congratulates team rider Kokomo Murase on claiming second place in Women's Snowboard Slopestyle at the FIS World Cup in Silvaplana, Switzerland, this weekend.
  • Monster Energy congratulates team rider Kokomo Murase on claiming second place in Women's Snowboard Slopestyle at the FIS World Cup in Silvaplana, Switzerland, this weekend.
  • The weekend's Freeski and Snowboard Slopestyle competitions finished the 2023/2024 FIS Park & Pipe World Cup season by crowning Crystal Globe winners.
  • Hasegawa finished the 2023/24 FIS Snowboard World Cup season in third place in Men's Snowboard Slopestyle with 140.00 points.

It's Paddy's -- NOT Patty's!!! Monster Energy Finally Sets America Right on a Decades Old Wrong

Retrieved on: 
Saturday, March 16, 2024

CHICAGO, March 16, 2024 /PRNewswire/ -- Monster Energy has finally delivered the message to the American people: It's Paddy's — NOT Patty's!!!

Key Points: 
  • CHICAGO, March 16, 2024 /PRNewswire/ -- Monster Energy has finally delivered the message to the American people: It's Paddy's — NOT Patty's!!!
  • even St. Pat's is okay, I keep telling people over here," said Ross McDonagh, Monster Energy Director of PR and Communications.
  • And leading their parade was one distinct Monster Energy leprechaun, carrying his "It's Paddy's — NOT Patty's" protest sign.
  • "I agreed on one condition: I can use the platform to try put a stop to this Patty's BS!!"

Monster Energy Ultra Launches New Fantasy Ruby Red in First-Ever Augmented Reality Reveal of a Beverage Can

Retrieved on: 
Thursday, March 14, 2024

CORONA, Calif., March 14, 2024 /PRNewswire/ -- Monster Energy Ultra has launched Fantasy Ruby Red, the latest zero sugar flavor joining the Monster Energy Ultra lineup, with a first-of-its-kind immersive augmented reality (AR) experience revealing custom can art. Landing in Venice, Los Angeles, visitors to the vibrant hub of Abbot Kinney Boulevard were greeted by a 10-foot-tall Monster Ultra can installation, transporting them to a mixed-reality world where the characters on the new textured cans designed by artist, Pinky Taylor, came to life.

Key Points: 
  • CORONA, Calif., March 14, 2024 /PRNewswire/ -- Monster Energy Ultra has launched Fantasy Ruby Red, the latest zero sugar flavor joining the Monster Energy Ultra lineup, with a first-of-its-kind immersive augmented reality (AR) experience revealing custom can art.
  • "We wanted to create one of our most impactful and immersive launch experiences to date, bursting our new Monster Ultra Fantasy Ruby Red flavor into life," said Dan McHugh, Monster Energy CMO.
  • With Monster Energy Zero Sugar Ultra Fantasy Ruby Red, there are no compromises – just pure, unadulterated refreshment without the guilt.
  • Embrace the fantasy, seize the energy, and experience the exhilaration of Monster Energy Zero Sugar Ultra Fantasy Ruby Red.

Monster Energy Athletes Claim Victories in Key Events at the 2024 Dew Tour Copper Mountain Snow Sports Competition

Retrieved on: 
Tuesday, March 12, 2024

COPPER MOUNTAIN, Colo., March 11, 2024 /PRNewswire-PRWeb/ -- So many wins at Copper! Monster Energy congratulates its team of freeski and snowboard athletes on a strong performance in the 2024 Winter Dew Tour Copper Mountain competition in Colorado.

Key Points: 
  • Monster Energy congratulates its team of freeski and snowboard athletes on a strong performance in the 2024 Winter Dew Tour Copper Mountain competition in Colorado this weekend.
  • Monster Energy congratulates its team of freeski and snowboard athletes on a strong performance in the 2024 Winter Dew Tour Copper Mountain competition in Colorado.
  • Before coming to Dew Tour Copper 2024, Brookes clinched X Games Aspen 2024 Slopestyle gold and earned the 2023 FIS World Championships Freeski Slopestyle title.
  • Follow Monster Energy on YouTube , Facebook , Instagram , Twitter and TikTok for exclusive updates as the 2024 snow sports season continues.

Monster Energy's Liz Akama Takes First Place in Women's Skateboard Street at World Skateboarding Tour Dubai Street 2024

Retrieved on: 
Monday, March 11, 2024

DUBAI, March 11, 2024 /PRNewswire-PRWeb/ -- Strong on the road to Paris 2024! Monster Energy congratulates team rider Liz Akama on taking first place in Women's Skateboard Skate in the World Skateboarding Tour Dubai Street 2024 event. In the Olympic qualifier event sanctioned by World Skate, the official governing body for skateboarding in the Olympics, the 15-year-old from Miyagi, Japan, edged ahead of the competition with consistent technical tricks.

Key Points: 
  • Monster Energy congratulates team rider Liz Akama on taking first place in Women's Skateboard Skate in the World Skateboarding Tour Dubai Street 2024 event.
  • Monster Energy congratulates team rider Liz Akama on taking first place in Women's Skateboard Skate in the World Skateboarding Tour Dubai Street 2024 event.
  • - Liz Akama
    From February 25 to March 10, World Skateboarding Tour Dubai Park & Street 2024 attracted the world's top skateboarders to Dubai Harbor.
  • For more on Liz Akama and the Monster Energy skateboarding team, visit http://www.monsterenergy.com .