COLLECTIVE AUDIENCE, INC.


Associated tags: Adtech (company), Advertising, Collective, AI, Ecosystem, Martech

Locations: NEW YORK, NY, US

Collective Audience to Acquire BeOp, Adding Unique AI-Power, Conversational Advertising and Audience Data Offering to AdTech Ecosystem Platform

Retrieved on: 
Friday, March 1, 2024

The industry’s first SaaS-, services- and marketplace-based, AI-powered, performance advertising and data platform for media and brands.

Key Points: 
  • The industry’s first SaaS-, services- and marketplace-based, AI-powered, performance advertising and data platform for media and brands.
  • The platform offers a self-serve interface as well as APIs that enable it to be integrated into any environment.
  • This integration positions Collective Audience at the forefront, offering the unique ability to create exclusive zero and first party segments for media.
  • The acquisition would be consummated pursuant to a definitive acquisition agreement between Collective Audience and BeOp.

Collective Audience CEO and Chairman Discuss the Rapidly Evolving AdTech Industry in Interview by Veteran Broadcaster, Jane King, at Nasdaq MarketSite

Retrieved on: 
Friday, February 23, 2024

The two senior Collective Audience executives discussed the vast opportunities in the rapidly expanding and evolving global AdTech market that is projected to grow at a 14.7% CAGR to reach $2.9 trillion by 2031.

Key Points: 
  • The two senior Collective Audience executives discussed the vast opportunities in the rapidly expanding and evolving global AdTech market that is projected to grow at a 14.7% CAGR to reach $2.9 trillion by 2031.
  • They also discussed how they plan to build enterprise and shareholder value with a proprietary ‘rising tide, building blocks’ model.
  • The model is designed to expand the Collective Audience ecosystem by acquiring companies and forming joint ventures.
  • They will be structured to drive revenue and equity ownership in every company that connects into the Collective ecosystem.

Collective Audience Appoints AdTech Executive, Inventor and Venture Investor, Joe Zawadzki, as Chairman

Retrieved on: 
Thursday, February 8, 2024

“Joe is recognized as a founding father and pioneer across many facets of the digital advertising industry,” stated Collective Audience CEO, Peter Bordes.

Key Points: 
  • “Joe is recognized as a founding father and pioneer across many facets of the digital advertising industry,” stated Collective Audience CEO, Peter Bordes.
  • Our belief is that Collective Audience can simplify a complicated ecosystem and scale needed innovation across it.
  • Joe strengthens the foundation of our board, helping us foster a culture of transparency, accountability, and strategic decision-making for the benefit of our collective stakeholders."
  • Joe Zawadzki currently serves as general partner at Aperiam , a venture capital and advisory firm focused on the digital transformation of marketing and media.

Collective Audience Appoints Former Ogilvy and WPP Executive, Christopher Andrews, as COO

Retrieved on: 
Thursday, January 11, 2024

Andrews brings to Collective Audience more than 21 years of business leadership experience, along with an exceptional talent for unlocking revenue opportunities and helping companies build world class IT and technology operations.

Key Points: 
  • Andrews brings to Collective Audience more than 21 years of business leadership experience, along with an exceptional talent for unlocking revenue opportunities and helping companies build world class IT and technology operations.
  • Commented Andrews: “I joined Collective Audience because I recognized it has a unique opportunity to disrupt the world of performance digital advertising by harnessing the collective intelligence of people, technology and audience data.
  • This technology enables marketers and owners to increase audience reach, enhance access efficiency and maximize inventory fill rates.
  • He holds a Bachelor of Science in mechanical engineering and MBA from New Jersey Institute of Technology.

Collective Audience Appoints Digital Advertising Executive, Innovator and Entrepreneur, Patrick Dolan, to Advisor Collective

Retrieved on: 
Wednesday, January 3, 2024

Dolan is an accomplished digital advertising executive with more than 25 years of experience driving organizational strategy, operational excellence, and product development across international trade organizations and corporations.

Key Points: 
  • Dolan is an accomplished digital advertising executive with more than 25 years of experience driving organizational strategy, operational excellence, and product development across international trade organizations and corporations.
  • “Patrick is an incredible innovator and digital media executive who shares our vision of creating a next generation advertising and media platform,” stated Collective Audience CEO, Peter Bordes.
  • Patrick Dolan is a seasoned executive with over 25 years of experience in the digital media and advertising industries.
  • He co-founded and currently serves as COO of FxM, a fintech startup revolutionizing financial efficiency within the digital media supply chain.

Collective Audience Forms Advisor Collective, a New Strategic Advisor Community of Technology, Advertising and Media Leaders and Visionaries

Retrieved on: 
Wednesday, December 20, 2023

Collective members will include industry executives with decades of leadership experience across AdTech, MarTech, digital marketing, media, AI, data acquisition and related technologies.

Key Points: 
  • Collective members will include industry executives with decades of leadership experience across AdTech, MarTech, digital marketing, media, AI, data acquisition and related technologies.
  • Among various roles, members will provide input on Collective Audience’s full stack integrated platform and marketing strategy.
  • “Our new Advisor Collective will bring together a community of industry titans, disruptors, and thought leaders who share our vision of creating a next generation advertising and media platform,” stated Collective Audience CEO, Peter Bordes.
  • The company plans to host its first Advisor Collective meetings and events beginning early next year.

Collective Audience Appoints Technology Visionary, Investor, and Executive Leader, Peter Bordes, as Chief Executive Officer

Retrieved on: 
Monday, December 11, 2023

“I have experienced Peter’s guidance and leadership on the executive, operational and board level to be unparalleled.

Key Points: 
  • “I have experienced Peter’s guidance and leadership on the executive, operational and board level to be unparalleled.
  • It will deliver long sought-after visibility, complementary technology, and unique audience data that drives our focus on performance, brand reach, traffic and transactions.
  • Logiq, Inc. (OTC: LGIQ), a U.S.-based advertising technology company and significant stockholder of Collective Audience.
  • The vesting of shares of common stock underlying the restricted stock grant are subject to Bordes’ continuous service with Collective Audience through each such vesting date.

Collective Audience Appoints Digital Media and Technology Industry Executive, Elisabeth DeMarse, to the Board of Directors

Retrieved on: 
Thursday, November 16, 2023

NEW YORK, Nov. 16, 2023 (GLOBE NEWSWIRE) -- Collective Audience, Inc. (Nasdaq: CAUD), a leading provider of digital consumer acquisition solutions, has appointed Elisabeth DeMarse as independent member of its board of directors.

Key Points: 
  • NEW YORK, Nov. 16, 2023 (GLOBE NEWSWIRE) -- Collective Audience, Inc. (Nasdaq: CAUD), a leading provider of digital consumer acquisition solutions, has appointed Elisabeth DeMarse as independent member of its board of directors.
  • "We welcome Elisabeth’s extensive executive and board experience at both private and public companies,” stated Suen.
  • She has helped transform and grow several companies, including AppNexus which was acquired by AT&T for $1.7 billion.
  • AppNexus, a global technology company with a cloud-based software platform powers and optimizes the programmatic sale and purchase of programmatic advertising.

Collective Audience Issues Shares to Logiq for Special Dividend Distribution of Shares

Retrieved on: 
Monday, November 6, 2023

On the same day, Logiq declared a special dividend distribution of the 3,762,000 shares of Collective Audience common stock to Logiq stockholders of record as of the dividend record date (October 24, 2023).

Key Points: 
  • On the same day, Logiq declared a special dividend distribution of the 3,762,000 shares of Collective Audience common stock to Logiq stockholders of record as of the dividend record date (October 24, 2023).
  • The dividend will be distributed at a ratio of 0.027 shares of Collective Audience common stock per each one share of Logiq common stock.
  • Logiq reports that the dividend distribution process has begun, but no dividend of Collective Audience common stock has been issued or delivered to Logiq shareholders as of today’s date.
  • Logiq announced that it has received reports that certain brokerage firms have prematurely or erroneously credited their client's accounts with the dividend distribution of the Collective Audience shares.

Collective Audience Begins Trading Under New Nasdaq Ticker Symbol, CAUD

Retrieved on: 
Friday, November 3, 2023

NEW YORK, Nov. 03, 2023 (GLOBE NEWSWIRE) -- Collective Audience, Inc. (Nasdaq:CAUD), a leading provider of digital consumer acquisition solutions, announced its common stock has commenced trading today on the Nasdaq Global Market under the new ticker symbol - CAUD.

Key Points: 
  • NEW YORK, Nov. 03, 2023 (GLOBE NEWSWIRE) -- Collective Audience, Inc. (Nasdaq:CAUD), a leading provider of digital consumer acquisition solutions, announced its common stock has commenced trading today on the Nasdaq Global Market under the new ticker symbol - CAUD.
  • The commencement of trading on Nasdaq follows the completion of the business combination involving DLQ, Inc., a former subsidiary of Logiq, Inc (OTCQX: LGIQ) and with Abri SPAC I, Inc. (previously traded on Nasdaq as ASPA, ASPAW, ASPAU), a special purpose acquisition company, which Abri announced yesterday.
  • The newly combined company was renamed Collective Audience, Inc. to reflect its innovative performance marketing platform which has been designed to identify, convert and monetize the collective audience of leading brands and publishers.