Analytics

Global Customer Journey Analytics Market to 2025: Market will Grow at a CAGR of 21.6% - Key Vendors are IBM, SAP, Salesforce, Adobe, NICE, Verint, & Pointillist

Retrieved on: 
Thursday, June 13, 2019

The global customer journey analytics market will grow at a CAGR of 21.6% during the forecast period.

Key Points: 
  • The global customer journey analytics market will grow at a CAGR of 21.6% during the forecast period.
  • Customer journey analytics helps the companies to know about what, why, and how a customer behaves during the entire journey, as every experience can alter the customer journey in a positive or a negative way.
  • According to the customer journey analytics industry analysis, North America accounted for the largest share of the global customer journey analytics market in 2018.
  • Some of the Key Vendors in the Customer Journey Analytics Market Research:

Dun & Bradstreet Enters Into Agreement to Acquire Lattice Engines To Become Leading Customer Data Platform Provider

Retrieved on: 
Thursday, June 13, 2019

The transaction will position Dun & Bradstreet as a leading provider of integrated data and analytics solutions for sales and marketing professionals.

Key Points: 
  • The transaction will position Dun & Bradstreet as a leading provider of integrated data and analytics solutions for sales and marketing professionals.
  • Lattice Engines adds a best-in-class CDP to the depth and breadth of global commercial data in the Dun & Bradstreet Data Cloud and growing portfolio of complementary sales and marketing solutions.
  • "We started Lattice Engines with the vision to revolutionize B2B marketing and sales with AI," said Lattice Engines CEO, Shashi Upadhyay.
  • "This acquisitionfollows a long-standing partnership between Dun & Bradstreet and Lattice Engines and amplifies the superior strength of Lattice Engines's AI-driven CDP with full access to data and insights in the Dun & Bradstreet Data Cloudand our identity resolution capabilities," said Michael Bird, EVP and General Manager of Sales & Marketing Solutions at Dun & Bradstreet.

HR Analytics Market Worth $3.6 billion by 2024 - Exclusive Report by MarketsandMarkets™

Retrieved on: 
Thursday, June 13, 2019

The use of HR analytics enables organizations to predict and forecast an accurate number of employees required to complete a particular job.

Key Points: 
  • The use of HR analytics enables organizations to predict and forecast an accurate number of employees required to complete a particular job.
  • The adoption of the HR analytics solution enables organizations to increase employees' productivity, performance, and satisfaction.
  • The challenges encourage the BFSI vertical to adopt HR analytics for aligning workforce to streamline operations and minimizing workforce costs.
  • Enterprises are emphasizing on adopting the HR analytics solution to boost the performance of their sales employees and marketing representatives.

HR Analytics Market Worth $3.6 billion by 2024 - Exclusive Report by MarketsandMarkets™

Retrieved on: 
Thursday, June 13, 2019

The use of HR analytics enables organizations to predict and forecast an accurate number of employees required to complete a particular job.

Key Points: 
  • The use of HR analytics enables organizations to predict and forecast an accurate number of employees required to complete a particular job.
  • The adoption of the HR analytics solution enables organizations to increase employees' productivity, performance, and satisfaction.
  • The challenges encourage the BFSI vertical to adopt HR analytics for aligning workforce to streamline operations and minimizing workforce costs.
  • Enterprises are emphasizing on adopting the HR analytics solution to boost the performance of their sales employees and marketing representatives.

Ksquare's Google Analytics Connector 2.0 for MuleSoft 4.X provides an out-of-the-box solution to integrate your Google Analytics data with your other business applications

Retrieved on: 
Thursday, June 13, 2019

DALLAS, June 13, 2019 /PRNewswire/ -- Developed by Ksquare, the Google Analytics Connector for MuleSoft allows the user to design, build and integrate Google Analytics data with Mule Flows.

Key Points: 
  • DALLAS, June 13, 2019 /PRNewswire/ -- Developed by Ksquare, the Google Analytics Connector for MuleSoft allows the user to design, build and integrate Google Analytics data with Mule Flows.
  • The Google Analytics Connector enables your organization to have seamless integration of website analytic data with your enterprise applications to help with data decision making, advertising campaign evaluation, and more.
  • The MuleSoft Google Analytics Connector comes out of the box with custom matrices layered on top of analytic data provided by Google.
  • The Google Analytics Connector for MuleSoft can be downloaded for free from the MuleSoft Anypoint Exchange, including all supporting technical documentation.

Dataiku Launches Global For-Good Initiative, Ikig.ai, to Bring AI to Non-Profit Organizations

Retrieved on: 
Thursday, June 13, 2019

The program empowers non-profit organizations to unlock the full potential of AI by providing Dataiku software and data science resources to make a difference.

Key Points: 
  • The program empowers non-profit organizations to unlock the full potential of AI by providing Dataiku software and data science resources to make a difference.
  • Dataiku Volunteering:Every Dataiku employee is encouraged to volunteer and give back to their community and causes they are passionate about.
  • Dataiku is the centralized data platform that democratizes the use of data science, machine learning, and AI in the enterprise.
  • With Dataiku, businesses are uniquely empowered to move along their data journey from data preparation to analytics at scale to Enterprise AI.

Clear Channel Outdoor Pioneers Seamless Integration of Advertisers' Preferred Data Sets for Customized Campaign Planning, Measurement & Optimization

Retrieved on: 
Wednesday, June 12, 2019

CCO RADAR provides advertisers with insights from analysis of aggregated and anonymous mobile data that illustrate the behaviors of audiences exposed to OOH campaigns.

Key Points: 
  • CCO RADAR provides advertisers with insights from analysis of aggregated and anonymous mobile data that illustrate the behaviors of audiences exposed to OOH campaigns.
  • RADARSync delivers on this objective by connecting the unified RADAR data set with best-in-class data and analytics partners, including Cuebiq, Ubimo and more.
  • Clear Channel Outdoor Holdings offers many types of displays across its global platform to meet the advertising needs of its customers.
  • Clear Channel Outdoor Holdings' International segment operates in 22 countries across Asia and Europe in a wide variety of formats.

Leading Expert Andrei Breazna Adds Depth to Quartesian Biostatistics Team

Retrieved on: 
Wednesday, June 12, 2019

This addition strengthens Quartesian's expertise in analytics, statistics and programming and adds significant statistical therapeutic experience.

Key Points: 
  • This addition strengthens Quartesian's expertise in analytics, statistics and programming and adds significant statistical therapeutic experience.
  • With a career spanning 20 years, Andrei Breazna is a recognized expert in the analysis of Hematology, Cardiovascular, Metabolic Disorders, Oncology, and Neurology trial results, and is an author in nearly 30 journal articles and abstracts.
  • Prior to joining Quartesian, he served as Director of Statistics at Pfizer Inc.
  • "I'm pleased to join Quartesian and advance the work of a first-class Statistics and Data Analytics operation," said Andrei Breazna.

RiskFirst Now Supporting the Pension Buyout Market, as Athene Becomes the First Insurer to Adopt PFaroe

Retrieved on: 
Wednesday, June 12, 2019

Athene, a rapidly growing pension annuity provider in the U.S., has adopted RiskFirsts pension risk analytics and reporting platform, PFaroe, to enhance their monitoring capabilities for plan sponsors.

Key Points: 
  • Athene, a rapidly growing pension annuity provider in the U.S., has adopted RiskFirsts pension risk analytics and reporting platform, PFaroe, to enhance their monitoring capabilities for plan sponsors.
  • Through its powerful, expanding capabilities, PFaroe is extending its reach and cementing its position as the tool of choice across the pension risk management space.
  • Athene is a leader in the pension risk transfer industry, managing pension payments for more than 90,000 annuitants.
  • RiskFirst has also recently launched a global fixed income attribution solution, which recognizes the differing objectives, timeframes and opportunity set of each user.

AVANT Continues Channel Growth with New Research Initiative, AVANT Analytics

Retrieved on: 
Wednesday, June 12, 2019

AVANT Communications (AVANT), a platform for IT decision-making and the nations premier distributor for next generation technology, today announces the launch of AVANT Analytics.

Key Points: 
  • AVANT Communications (AVANT), a platform for IT decision-making and the nations premier distributor for next generation technology, today announces the launch of AVANT Analytics.
  • AVANT Analytics is a new dimension to AVANTs IT decision-making platform, said Ian Kieninger, CEO, AVANT.
  • AVANT Analytics places a laser-focus on the Trusted Advisor movement and fuels it in a way thats never been done before, said Presti.
  • AVANT adds unique value with its focus and expertise in channel sales assistance, sales training, sales guidance, and sales tools to fuel IT services business growth.