Brand management

Lessor Group counts on Agillic to personalise customer experiences

Monday, November 30, 2020 - 7:00am

Omnichannel marketing software company Agillic is going to support Lessor Group in building data-driven and personalised communication.

Key Points: 
  • Omnichannel marketing software company Agillic is going to support Lessor Group in building data-driven and personalised communication.
  • Says Inger stergaard, Marketing Director of Lessor Group: "We want to engage our customers on a 1:1 basis.
  • We want to understand their individual needs and act accordingly to provide premium service and customer experiences.
  • Says Villy Gravengaard, CEO, NexusOne: "Several of our clients are using Agillic successfully, and I am certain Lessor will benefit from Agillic.

SurfStitch launches its own app to enrich customer experience

Thursday, November 26, 2020 - 6:38pm

Its success has allowed it to develop a strong customer base located across Australia, New Zealand and in international markets.

Key Points: 
  • Its success has allowed it to develop a strong customer base located across Australia, New Zealand and in international markets.
  • To develop the new app, SurfStitch selected the Poq appCommerce platform because of its strong market credentials and rich, native functionality that is used by many well-known brands across the world to engage the customer.
  • As SurfStitch's digital commerce partner, Tryzens delivered the design, build and launch of the App working alongside the talented team at SurfStitch.
  • We look forward to the app becoming a vital and highly performant part of the digital experience for SurfStitch and their customers."

SurfStitch launches its own app to enrich customer experience

Thursday, November 26, 2020 - 6:34pm

Its success has allowed it to develop a strong customer base located across Australia, New Zealand and in international markets.

Key Points: 
  • Its success has allowed it to develop a strong customer base located across Australia, New Zealand and in international markets.
  • To develop the new app, SurfStitch selected the Poq appCommerce platform because of its strong market credentials and rich, native functionality that is used by many well-known brands across the world to engage the customer.
  • As SurfStitch's digital commerce partner, Tryzens delivered the design, build and launch of the App working alongside the talented team at SurfStitch.
  • We look forward to the app becoming a vital and highly performant part of the digital experience for SurfStitch and their customers."

Product School Launches "Product School Pro" Membership Program

Thursday, November 26, 2020 - 12:00pm

SAN FRANCISCO, Nov. 26, 2020 /PRNewswire-PRWeb/ --Product School, the world's first technology school for business, has announced its paid membership program, Product School Pro.

Key Points: 
  • SAN FRANCISCO, Nov. 26, 2020 /PRNewswire-PRWeb/ --Product School, the world's first technology school for business, has announced its paid membership program, Product School Pro.
  • Founded in San Francisco in 2014, Product School rapidly established themselves as the leading provider of education at the intersection of business and technology.
  • The initial list of Product School Pro member benefits is below, these benefits will continue to grow over time:
    Discussion forum with top Product Leaders from Netflix, Google and Uber
    These unique "Product School Pro" member benefits come in addition to the free resources that Product School will continue to provide without charge, which include:
    "We pride ourselves on being the Product Management industry's number one provider of free resources" says Brad Heringer, Product School's Vice President of Corporate Partnerships, "With Product School Pro, we're allowing the most passionate members of our community to easily take things to the next level.
  • Founded in 2014, Product School is the global leader in Product Management training with a community of over one million product professionals.

Productsup and Pimcore Announce Partnership to Simplify Multichannel Commerce

Thursday, November 26, 2020 - 11:00am

The announcement was made this morning, during the opening ceremony of Pimcore's annual conference, Pimcore Inspire .

Key Points: 
  • The announcement was made this morning, during the opening ceremony of Pimcore's annual conference, Pimcore Inspire .
  • Our partnership with Pimcore removes many of the barriers that prevent companies from delivering a positive brand experience to their customers at every touchpoint."
  • "We're excited to partner with Productsup to enhance our offerings for customers and make selling online more accessible and manageable," said Dietmar Rietsch, CEO, Pimcore.
  • Pimcore is an open-source software used by over 100 000 companies for master data management, digital asset management, product information management, multi-channel publishing and e-commerce.

New Industry Research: "97% of businesses say improving digital experience for users is a priority, but 71% doesn't know where to start"

Thursday, November 26, 2020 - 9:00am

In this study , conducted by Adience, C-level executives, VPs, directors, and managers overseeing business and product teams were surveyed to understand how businesses are adapting to their digital-first reality.

Key Points: 
  • In this study , conducted by Adience, C-level executives, VPs, directors, and managers overseeing business and product teams were surveyed to understand how businesses are adapting to their digital-first reality.
  • Businesses have blind spots when it comes to customer behavior - While 97% of businesses see improving the digital experience for users is a priority, 71% said they don't know exactly where to start when it comes to understanding their users' behaviors and 38% said they don't know what to do to improve their digital experience.
  • Customer retention on digital platforms continues to plague the majority of businesses - 69% of businesses said they don't know where to start when it comes to retaining customers on digital platforms.
  • Amplitude is the leading product intelligence platform that helps companies use their customer data to build great product experiences for digital growth.

Digital Customer Engagement Experts, Localz Close £2M Funding Round to Support Business Post-COVID

Wednesday, November 25, 2020 - 4:56pm

LONDON, Nov. 25, 2020 /PRNewswire/ -- Localz , leading experts in digital customer engagement, location, and communications technology announced today the closing of a 2 million venture round of funding led by London-basedinvestment manager Triple Point .

Key Points: 
  • LONDON, Nov. 25, 2020 /PRNewswire/ -- Localz , leading experts in digital customer engagement, location, and communications technology announced today the closing of a 2 million venture round of funding led by London-basedinvestment manager Triple Point .
  • Founded in 2013, Localz is a real-time digital customer engagement platform combining real-time location tracking with two-way customer communications through a suite of configurable modules and apps.
  • Its location technology and automated communication workflows take the complexity out of last-mile interactions, all the while providing excellent customer experiences.
  • Localz are experts at digital customer engagement, combining real-time location tracking and two-way communication to provide awesome experiences on the day of service.

Digital Customer Engagement Experts, Localz Close £2M Funding Round to Support Business Post-COVID

Wednesday, November 25, 2020 - 4:54pm

LONDON, Nov. 25, 2020 /PRNewswire/ -- Localz , leading experts in digital customer engagement, location, and communications technology announced today the closing of a 2 million venture round of funding led by London-basedinvestment manager Triple Point .

Key Points: 
  • LONDON, Nov. 25, 2020 /PRNewswire/ -- Localz , leading experts in digital customer engagement, location, and communications technology announced today the closing of a 2 million venture round of funding led by London-basedinvestment manager Triple Point .
  • Founded in 2013, Localz is a real-time digital customer engagement platform combining real-time location tracking with two-way customer communications through a suite of configurable modules and apps.
  • Its location technology and automated communication workflows take the complexity out of last-mile interactions, all the while providing excellent customer experiences.
  • Localz are experts at digital customer engagement, combining real-time location tracking and two-way communication to provide awesome experiences on the day of service.

Another Company Agency Opens First U.S. Office in Miami

Tuesday, November 24, 2020 - 9:00pm

"Another Company has seen an influx of clients looking for integrated communications services in the U.S., ranging from B2B and B2C to tourism and lifestyle brands," said Jaspar Eyears, CEO of Another Company.

Key Points: 
  • "Another Company has seen an influx of clients looking for integrated communications services in the U.S., ranging from B2B and B2C to tourism and lifestyle brands," said Jaspar Eyears, CEO of Another Company.
  • This new office gives us the room we need to accommodate the demand for our services."
  • Another Company has added Monica Rodrguez as Country Leader in the United States, who will be responsible for servicing and expanding the client portfolio in the country.
  • The agency operates under specialized business units, classified as: fashion, beauty, lifestyle, mass consumption, technology, luxury, culture, health & wellness, and corporate.

Defined Contribution Specialists Address Pandemic Impacts; Cite Leading Providers for COVID-19 Content

Tuesday, November 24, 2020 - 2:00pm

These are extraordinarily complex times for anyone to navigate financially, including the most seasoned DC advisors, said Linda York, senior vice president at Escalent.

Key Points: 
  • These are extraordinarily complex times for anyone to navigate financially, including the most seasoned DC advisors, said Linda York, senior vice president at Escalent.
  • Survey participants are required to have an active book of business of at least $5 million and be actively managing DC plans.
  • Escalent is a top human behavior and analytics firm specializing in industries facing disruption and business transformation.
  • And we help businesses turn those drivers into actions that build brands, enhance customer experiences and inspire product innovation.