Associated tags: British Parking Association, Research, FPT Software, Music, Back to the Future (1985 video game), LG, Internet, Digital media, Media, Marina del Rey, California, Business development, Adeia, Entertainment, Video game, Paramount, Software
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Monday, November 13, 2023
DALLAS, Nov. 13, 2023 /PRNewswire/ -- Parks Associates' latest research on streaming services shows Netflix and Prime Video enjoy the longest subscriber lifetimes, as both services boast an average duration per subscriber of more than four years each. Both streaming services have consistently maintained the longest subscriber tenure over the past several years of Parks Associates surveys, and their average subscription duration increased by three to four months from Q3 2022 to Q1 2023.
Key Points:
- Both streaming services have consistently maintained the longest subscriber tenure over the past several years of Parks Associates surveys, and their average subscription duration increased by three to four months from Q3 2022 to Q1 2023.
- "Households are still experimenting with different services as they evolve over time to build their own service stack," said Eric Sorensen , Director, Streaming Video Tracker, Parks Associates.
- "Service consolidation has changed subscription dynamics, as Showtime has become part of Paramount+ and HBO is now Max, but even as consolidation occurs, it is having a limited effect on churn for these services.
- Premium service subscriptions average around two years, which suggests consumers are getting better value out of the consolidated content."
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Thursday, November 9, 2023
Back to the Future (1985 video game),
OTT,
Beijing Love Story (TV series),
FilmRise,
Adeia,
LG,
Business development,
Marina del Rey, California,
FAST,
JW Player,
FPT Software,
Digital distribution,
Entrepreneurship,
Research,
Sense,
Sling TV,
Digital media,
British Parking Association,
ESPN,
Internet,
Partnership,
Hallmark Media,
AVOD,
PLEX,
Music,
Paramount DALLAS, Nov. 9, 2023 /PRNewswire/ -- Parks Associates' latest research shows a dramatic increase in the use of ad-based video services, as the number of US internet households that recently used an AVOD/FAST video streaming service increased from 31% in Q1 2023 to 41% in Q3 2023. The research firm's Video Service Consumer Insights Dashboard highlights the key metrics in streaming and video services, with trending data based on Parks Associates' ongoing consumer survey work of US internet households.
Key Points:
- Parks Associates will host its sixth annual Future of Video: OTT, Pay TV, and Digital Media on November 14-16 at the Marina del Rey Marriott in Marina del Rey, California .
- The agenda features industry leaders from AiBUY, ESPN, Google, Hallmark Media, LG, Love Stories TV, Paramount, Red Nation Television Network, Sling TV, XUMO, and more.
- She will share new research from Parks Associates to illustrate new bundling and partnership strategies for service providers in the OTT service space.
- "Streaming providers are raising prices and cracking down on account sharing in search of profitability, but consumers are struggling to make ends meet.
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Thursday, November 2, 2023
Media,
Back to the Future (1985 video game),
Verizon Communications,
Adeia,
Business development,
JW Player,
Wi-Fi,
FPT Software,
Digital distribution,
Entrepreneurship,
Research,
Digital media,
Advertising,
British Parking Association,
Internet,
Device,
AI,
Dish Network,
PLEX,
Entertainment,
Walmart,
Music DALLAS, Nov. 2, 2023 /PRNewswire/ -- Parks Associates' entertainment research finds streaming video services are among the top value-added services for US internet households when considering service bundles and providers. Forty-six percent of US internet households rate a streaming video service as highly valuable to their household, slightly behind the 47% who value a service that monitors and improves Wi-Fi in the home.
Key Points:
- DALLAS, Nov. 2, 2023 /PRNewswire/ -- Parks Associates' entertainment research finds streaming video services are among the top value-added services for US internet households when considering service bundles and providers.
- Forty-six percent of US internet households rate a streaming video service as highly valuable to their household, slightly behind the 47% who value a service that monitors and improves Wi-Fi in the home.
- The event is sponsored by Adeia, AiBUY, Bango, FPT Software, JW Player, Penthera, and SymphonyAI Media.
- "We are excited to talk about all that's happened in 2023 and what's to come in 2024 for the business of streaming," said Eric Sorensen , Director, Streaming Video Tracker , Parks Associates.
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Thursday, October 26, 2023
Media,
Vevo,
Motion Picture Association,
Amazon Prime Video,
Alliance for Creativity and Entertainment,
Back to the Future (1985 video game),
EVP,
Beijing Love Story (TV series),
SVP,
LG,
AVP,
Marina del Rey, California,
FPT Software,
ACE,
Creativity,
Content,
British Parking Association,
ESPN,
Hallmark Media,
Device,
Netflix,
Dish Network,
Entertainment,
Music,
Video game,
Research,
Paramount DALLAS, Oct. 26, 2023 /PRNewswire/ -- Parks Associates today announced new research showing the average streaming household, which subscribes to 5.6 streaming services, could save $366 per year on average by switching from premium subscription tiers to ad-based tiers. The top services, including Netflix, Prime Video, Hulu, Disney+, Max, Paramount+, Peacock, and Discovery+, offer or plan to offer an ad-based option that is, on average, $5.44 cheaper than their basic, ad-free service.
Key Points:
- The top services, including Netflix, Prime Video, Hulu, Disney+, Max, Paramount+, Peacock, and Discovery+, offer or plan to offer an ad-based option that is, on average, $5.44 cheaper than their basic, ad-free service.
- Parks Associates will host its annual Future of Video on November 14-16 at Marina del Rey, CA , sponsored by Adeia, Bango, FPT Software, SymphonyAI Media, and AiBUY.
- "The move to ad-based services provides more options for consumers, especially as they are seeking a balance between costs and the desire for multiple content options," said Jennifer Kent , Vice President, Research, Parks Associates.
- "Not everyone's favorite streaming service offers a cheaper ad-based service tier yet, and many subscribers will choose a mix of ad-based and premium options, depending on household preferences."
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Thursday, October 19, 2023
AMC,
Back to the Future (1985 video game),
Roku,
CTV,
Business development,
FPT Software,
Research,
Sling TV,
Software,
Digital media,
Advertising,
British Parking Association,
Internet,
AMC Networks,
Marina del Rey, California,
Amazon Fire TV,
Tizen,
Future,
Samsung Electronics,
OS,
Samsung,
Mobile phone,
Verizon Communications,
Video DALLAS, Oct. 19, 2023 /PRNewswire/ -- Parks Associates today announced the speakers for its November 14 workshop OTT Market & New Era of Video Consumption, which features a keynote from Sling TV and speakers from Verizon, AMC Networks, Samsung TV Plus, and more. This pre-show workshop for Future of Video will feature the firm's latest research, including updates on the adoption and use of streaming services and devices and the impact of advertising. Future of Video is sponsored by Adeia, FPT Software, SymphonyAI Media, and AiBUY.
Key Points:
- DALLAS, Oct. 19, 2023 /PRNewswire/ -- Parks Associates today announced the speakers for its November 14 workshop OTT Market & New Era of Video Consumption , which features a keynote from Sling TV and speakers from Verizon, AMC Networks, Samsung TV Plus, and more.
- This pre-show workshop for Future of Video will feature the firm's latest research, including updates on the adoption and use of streaming services and devices and the impact of advertising.
- The research firm reports nearly 83% of US internet households own a connected video (CTV) device.
- Sessions:
The pre-show research workshop features the latest consumer and industry data from Parks Associates' ongoing consumer survey work, as well as insights from its Streaming Video Tracker.
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Wednesday, September 13, 2023
British Parking Association,
Television,
CT,
QVC,
FPT Software,
Apple TV,
WB,
Samsung,
Vizio,
Samsung Electronics,
Android,
Software,
Research,
Back to the Future (1989 video game),
NBC,
MVPD,
Tizen,
LG,
Ecosystem,
Online video platform,
Commerce,
Video game,
Telly DALLAS, Sept. 13, 2023 /PRNewswire/ -- Parks Associates' sixth annual Future of Video will feature the virtual session "Building New Revenue: Evolution of Video" on September 14, 11 am CT, featuring executives from Play Anywhere, QVC, Telly, Google, Fade Technology, and AiBUY. The firm's T-Commerce: Buying Through the TV reports households with an Apple TV or a smart TV with an Android or Google OS show more interest than other brands, including Samsung's Tizen, LG, and VIZIO Smartcast, in purchasing items directly through the TV (a T-Commerce feature).
Key Points:
- DALLAS, Sept. 13, 2023 /PRNewswire/ -- Parks Associates' sixth annual Future of Video will feature the virtual session " Building New Revenue: Evolution of Video " on September 14, 11 am CT, featuring executives from Play Anywhere, QVC, Telly, Google, Fade Technology, and AiBUY.
- "If we really want to sell Jennifer Anniston's sweater, who owns the screen, and who gets paid?
- If we can create a clearing house that tracks and renumerates the parties involved, then we might be on to something."
- "Future of Video sessions give insights into the next generation of revenue opportunities for streaming services and consumer entertainment products."
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Thursday, August 10, 2023
British Parking Association,
Sport,
FPT Software,
Adeia,
Media,
Software,
Research,
Entertainment,
Back to the Future (1989 video game),
Knights of Columbus Building (New Haven, Connecticut),
LG,
Ecosystem,
Video Services Forum,
USA Today Sports Weekly,
USA Today,
Video game,
Music DALLAS, Aug. 10, 2023 /PRNewswire/ -- Parks Associates' sixth annual Future of Video will be held November 14-16, 2023, at the Marina del Rey Marriott and feature keynotes from leading players in the streaming media ecosystem, including LG, Google, XUMO, and USA Today and USA Today Sports. The firm's latest research from the Video Service Consumer Insights Dashboard shows that 46% of households have five or more services and 22% have 8 or more streaming services.
Key Points:
- DALLAS, Aug. 10, 2023 /PRNewswire/ -- Parks Associates' sixth annual Future of Video will be held November 14-16, 2023, at the Marina del Rey Marriott and feature keynotes from leading players in the streaming media ecosystem, including LG, Google, XUMO, and USA Today and USA Today Sports.
- Confirmed event keynotes represent streaming, hardware, and tech giants:
Albert Lai, Global Director, DTC/OTT Streaming for Media & Entertainment, Google
"It's been an exceptional year of change in the streaming industry," said Eric Sorensen , Director, Streaming Video Tracker, Parks Associates.
- This event enables us to collaborate, share insights, and effectively navigate the tremendous disruption taking place in the video entertainment industry."
- Future of Video includes research presentations, interactive panel sessions, presentations from industry leaders, and insights from visionary leaders, including Parks Associates' expert analyst team.
Retrieved on:
Tuesday, November 26, 2019
"While content is still king, the business of funding and licensing content continues to change," said Elizabeth Parks , President, Parks Associates.
Key Points:
- "While content is still king, the business of funding and licensing content continues to change," said Elizabeth Parks , President, Parks Associates.
- "Content windowing, carriage agreements, and other aspects of content monetization are shifting due to evolving business models and consumption patterns.
- Parks Associates research and the insights gleaned from the conference will help many OTT leaders steer their businesses in the right direction.
- At Future of Video, Parks Associates highlights in-depth consumer and industry research on OTT services, the value of content, technology innovations, and best strategies for building successful video services.
Retrieved on:
Wednesday, November 20, 2019
At the beginning of 2019, 46% of US broadband households had more than one OTT video subscription, up from 33% at the beginning of 2017.
Key Points:
- At the beginning of 2019, 46% of US broadband households had more than one OTT video subscription, up from 33% at the beginning of 2017.
- The research firm will present new connected entertainment consumer research and discuss the changing landscape of the online video market during the workshop "Changing World of Video Services," December 9, ahead of the 2nd annual Future of Video: OTT, Pay TV, and Digital Media conference in Marina del Rey, California.
- "The number of OTT-subscribing households is plateauing, so the bulk of future growth is in the number of OTT households adopting multiple subscriptions," said Jennifer Kent , Senior Director, Parks Associates.
- At this workshop, we will explore the impact of new OTT service models on consumer spending and their interest in new service options."
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Tuesday, November 12, 2019
DALLAS, Nov. 12, 2019 /PRNewswire/ -- Parks Associates today announced the speaker lineup for its second annual Future of Video: OTT, Pay TV, and Digital Media ,taking place December 9-11 at the Marina del Rey Marriott, California.
Key Points:
- DALLAS, Nov. 12, 2019 /PRNewswire/ -- Parks Associates today announced the speaker lineup for its second annual Future of Video: OTT, Pay TV, and Digital Media ,taking place December 9-11 at the Marina del Rey Marriott, California.
- Future of Video, sponsored by Deltatre, Brightcove, Caavo, MediaKind, Penthera, Premion, You.i TV, ActiveVideo, and Friend MTS,will explore the evolution of business models, shifting consumer attitudes regarding video services, and new strategies to impact retention and consumer perception.
- "We are excited about this year's event and will share our latest consumer data and industry research about pay-TV and OTT services, the value of content, effective technology innovation, and best strategies for building successful video services for today's connected consumers," said Elizabeth Parks , President, Parks Associates.
- www.futureofvideo.us
