ESPN

CINEVERSE ANNOUNCES THE LAUNCH OF NEW AD PLATFORM 'CINEVERSE 360'

Retrieved on: 
Thursday, February 15, 2024

LOS ANGELES, Feb. 15, 2024 /PRNewswire/ -- Cineverse (NASDAQ: CNVS), today announced the launch of Cineverse 360 (C360), a new ad platform providing brands the ability to connect with enthusiast audiences across an exclusive, omnichannel mix of marketing offerings. C360 will offer custom marketing integrations including audio opportunities on the Cineverse Podcast Network, display, social, experiential in-person events, and connected TV (CTV) advertising on the company's owned and operated free, ad-supported streaming television (FAST) channels. At launch the network will reach 82 million monthly viewers across the company's owned and operated partners.

Key Points: 
  • At launch the network will reach 82 million monthly viewers across the company's owned and operated partners.
  • Cineverse 360 Audience Network – As part of the launch, Cineverse is also launching the Cineverse 360 Audience Network (CAN), which starting next quarter, will bring advertisers a scalable solution for reaching enthusiast audiences across a network of Cineverse and third-party publishers.
  • Additionally, Cineverse has brought on Andrew Baritz, and Eventually A Castle where he is principal, to oversee C360 ad operations and strategy.
  • Upfront Presentations and Events – Cineverse 360 will be participating in a variety of industry events and presentations this spring.

SERVPRO Announced as National Title Sponsor for Firefighter Challenge League

Retrieved on: 
Thursday, February 15, 2024

Gallatin, Tennessee, and Rogersville, Alabama, Feb. 15, 2024 (GLOBE NEWSWIRE) -- Servpro Industries, LLC (“SERVPRO”), a leader in property cleanup, restoration, and construction, announced today its partnership as the official national title sponsor for the Firefighter Challenge League (FCL).

Key Points: 
  • Gallatin, Tennessee, and Rogersville, Alabama, Feb. 15, 2024 (GLOBE NEWSWIRE) -- Servpro Industries, LLC (“SERVPRO”), a leader in property cleanup, restoration, and construction, announced today its partnership as the official national title sponsor for the Firefighter Challenge League (FCL).
  • “We are thrilled to become the national title sponsor of the Firefighter Challenge League,” said Brett Ponton, Chief Executive Officer, SERVPRO.
  • This partnership reflects our appreciation and support for the heroic work firefighters perform every day.”
    “The Firefighter Challenge League is excited to welcome SERVPRO as our national title sponsor,” said Russell Jackson, President of the Firefighter Challenge League.
  • For more information about SERVPRO and the Firefighter Challenge League, visit servpro.com and firefighterchallenge.com .

Beyond Type 1 Announces New Board Members and Executive Team

Retrieved on: 
Thursday, February 15, 2024

SAN MATEO, Calif., Feb. 15, 2024 /PRNewswire/ -- Beyond Type 1 today announced three new board members and four new executives to lead the organization as it grows its program, community, and partner network in 2024.

Key Points: 
  • "Their diverse expertise and unwavering dedication to serving people with diabetes will be instrumental in driving our initiatives forward.
  • They each share an important passion and personal connection to the work of Beyond Type 1."
  • The new members of Beyond Type 1's Board of Directors comprise a diverse set of senior leaders across multiple industries who are all united in their commitment to fighting diabetes.
  • Beyond Type 1 also welcomed four accomplished executives to its leadership team , bringing decades of combined expertise across healthcare, technology, marketing, creative, and operations.

DISH Media Partners with PubMatic to Accelerate Programmatic Demand for SLING TV

Retrieved on: 
Thursday, February 15, 2024

SLING TV and PubMatic’s new partnership comes as more consumers seek ad supported streaming providers as a primary means for engaging with TV content.

Key Points: 
  • SLING TV and PubMatic’s new partnership comes as more consumers seek ad supported streaming providers as a primary means for engaging with TV content.
  • The partnership enables DISH Media to access PubMatic’s growing list of supply path optimization partners, which collectively make up over 45% of all activity on the PubMatic platform.
  • "We are strategically expanding our partnerships with SSPs to amplify scale and flexibility for our buyers,” said Andrew Tint, head of programmatic partnerships, DISH Media.
  • “We are excited to partner with DISH Media to offer our advertisers access to the valuable inventory on SLING and enable them to tap into rich targeting signals to drive their campaign objectives.”

USA Pickleball Grants Official Paddle Approval and Certification for OWL Paddles to be Used in all USAP Sanctioned Tournaments, Leagues and Events

Retrieved on: 
Wednesday, February 14, 2024

CHICAGO, Feb. 14, 2024 /PRNewswire/ -- The OWL pickleball paddle, an OWL Sport product, just received the USA Pickleball (USAP) certification that makes it 100% USAP tournament play-approved and certified for amateur and professional players to use at any event or competition in the world. The OWL is known for being the first USAP Quiet Category-certified paddle, delivering a 50% reduction in total noise profile while raising the bar on paddle performance. It was also announced that OWL is now an official paddle sponsor of the Association of Pickleball Players (APP), and currently the only one that reduces noise.

Key Points: 
  • It was also announced that OWL is now an official paddle sponsor of the Association of Pickleball Players (APP) , and currently the only one that reduces noise.
  • "We are honored to announce the OWL as an official APP paddle, building on our commitment to get more people playing pickleball more often."
  • "This partnership, coupled with our new USAP approval and certification, has positioned OWL to make an even bigger impact on the growing sport."
  • For more information on OWL Sport or to order the OWL paddle, visit owlpaddle.c om or follow @Owlpickleball on Facebook , Instagram , TikTok and X .

WIT Raises Series A Led By McCarthy Capital To Supercharge Digital Experiences For Sports Teams And Brands

Retrieved on: 
Wednesday, February 14, 2024

Vaidhy Murti founded WIT in 2021 as a platform for sports teams to create immersive fan experiences to digitally engage with fans.

Key Points: 
  • Vaidhy Murti founded WIT in 2021 as a platform for sports teams to create immersive fan experiences to digitally engage with fans.
  • In a world where building direct customer relationships is paramount, WIT's turnkey platform augments marketing capabilities and fosters deeper connections.
  • "We are excited to partner with the management team of WIT," said Matt Breunsbach, Managing Director at McCarthy Capital.
  • "We are incredibly excited to partner with McCarthy Capital to continue to push the boundaries of fan engagement", said Vaidhy Murti, Founder & CEO of WIT.

2024 UCA NATIONAL HIGH SCHOOL CHEERLEADING CHAMPIONSHIP HONORS TOP TEAMS

Retrieved on: 
Tuesday, February 13, 2024

The National High School Cheerleading Championship, produced by Universal Cheerleaders Association, a Varsity Spirit brand, is the pinnacle of cheerleading competitions for high school cheerleaders across the country.

Key Points: 
  • The National High School Cheerleading Championship, produced by Universal Cheerleaders Association, a Varsity Spirit brand, is the pinnacle of cheerleading competitions for high school cheerleaders across the country.
  • "This year's National High School Cheerleading Championship marks our 30th year with our partners at The Walt Disney World Resort," said Bill Seely, President of Varsity Spirit.
  • For more information on the National High School Cheerleading Championship, please visit Varsity.com .
  • Select Varsity Division Winners include:
    Super Varsity Division I: Bullitt East High School | Mount Washington, KY
    Super Varsity Division II: Athens High School | Athens, AL
    Large Varsity Division I: Live Oak High School | Denham Springs, LA
    Large Varsity Division II: St Joseph's Academy | Baton Rouge, LA
    Large Varsity Coed: Graves County High School | Mayfield, KY
    Medium Varsity Division I: Oak Ridge High School | El Dorado Hills, CA
    Medium Varsity Division II: Greenup County High School | Greenup, KY
    Medium Varsity Coed: Brother Martin High School | New Orleans, LA
    Small Varsity Division I: Mater Dei High School | Santa Ana, CA
    Small Varsity Division II: Rocky Point High School | Rocky Point, NY
    Small Varsity Coed Division I: Strawberry Crest High School | Dover, FL
    Small Varsity Coed Division II: Barren County High School | Glasgow, KY
    Varsity Game Day Live: Greendale High School | Greendale, WI
    Super Varsity Game Day Division I: Desoto Central High School | Southaven, MS
    Super Varsity Game Day Division II: Liberty Creek High School | Gallatin, TN
    Large Varsity Game Day Division I: Oak Grove High School | Purvis, MS
    Large Varsity Game Day Division II: Buckhorn High School | New Market, AL
    Large Varsity Coed Game Day: West Harrison High School | Gulfport, MS
    Medium Varsity Game Day Division I: Dutchtown High School | Geismar, LA
    Medium Varsity Game Day Division II: Purvis High School | Purvis, MS
    Medium Varsity Coed Game Day: Broken Arrow High School | Broken Arrow, OK
    Small Varsity Game Day Division I: Jefferson High School | Bloomington, MN
    Small Varsity Game Day Division II: Harrison High School | Harrison, NY
    Small Varsity Game Day Division II: Union-Endicott High School | Endicott, NY
    Small Varsity Coed Game Day Division I: Pearland High School | Pearland, TX
    Small Varsity Coed Game Day Division II: Menomonee Falls High School | Menomonee Falls, WI
    For a full list of results, visit Varsity TV .

Ad Results Media to Address Growing Podcasting Impact at First-Ever Podcasting at SXSW - Sound Summit

Retrieved on: 
Tuesday, February 13, 2024

AUSTIN, Texas, Feb. 13, 2024 /PRNewswire-PRWeb/ -- Today, Ad Results Media (ARM), an audio agency with over 25 years of experience empowering brands and agencies to optimize channel performance and boost sales through audio platforms, proudly declared its official partnership with the groundbreaking Podcasting at SXSW - Sound Summit. Spearheaded by leading digital audio authority, Sounds Profitable, this collaboration signifies ARM's commitment to leading the discourse on podcasting trends and innovations.

Key Points: 
  • "With 31% of U.S. consumers aged 12+ tuning in daily, it's a rapidly growing media channel.
  • "I look forward to speaking at Podcasting at SXSW - Sound Summit and discussing the endless opportunities for marketers when they integrate audio channels into their media mix," said Michael Kropko, co-founder & co-CEO of ARM.
  • "Businesses can level up by understanding how and why podcasting can make such a material impact to their bottom line.
  • Drinks and Snacks Networking Reception: Open to All SXSW Attendees | 5-6:30 p.m. CT
    "We're thrilled to help showcase podcasting's impact at SXSW this year.

PENN Entertainment Announces Agreement with Wynn Interactive Holdings to Acquire Mobile Sports Wagering Licenses for New York Market Access

Retrieved on: 
Tuesday, February 13, 2024

PENN Entertainment, Inc. (“PENN” or the “Company”) (Nasdaq: PENN) announced today that it has reached an agreement with Wynn Interactive Holdings to acquire its New York mobile sports wagering licenses, providing PENN with market access to the jurisdiction.

Key Points: 
  • PENN Entertainment, Inc. (“PENN” or the “Company”) (Nasdaq: PENN) announced today that it has reached an agreement with Wynn Interactive Holdings to acquire its New York mobile sports wagering licenses, providing PENN with market access to the jurisdiction.
  • Pending regulatory approvals, PENN will launch its online sports wagering product, ESPN BET, in New York in 2024.
  • As part of the transaction, PENN is acquiring WSI US, LLC, from Wynn Interactive Holdings for $25 million.
  • WSI US, LLC is the entity that holds the mobile sports wagering licenses that were previously issued by the New York State Gaming Commission in 2021.

The Advanced Imaging Society Announces Winners of 14th Annual Lumiere Awards

Retrieved on: 
Saturday, February 10, 2024

The Advanced Imaging Society’s Lumiere Awards handed out statuettes for distinguished creative and technical achievement during its 14th annual awards luncheon today at the Beverly Hills Hotel.

Key Points: 
  • The Advanced Imaging Society’s Lumiere Awards handed out statuettes for distinguished creative and technical achievement during its 14th annual awards luncheon today at the Beverly Hills Hotel.
  • The Lumiere winners of this year have notably expanded the boundaries of technology in filmmaking, enriching storytelling in remarkable ways."
  • Voters praised Oppenheimer for its sheer ambition, monumental visual achievement and its commitment to uncompromising imaging quality.
  • The Lumiere Awards have been presented to the industry’s most respected creative and technical leaders over the last decade.