EDO

BNSF Railway reaches tentative agreement with the Brotherhood of Locomotive Engineers and Trainmen on paid sick leave and improvements to work schedules for locomotive engineers

Retrieved on: 
Tuesday, August 1, 2023
Professional Services, Rail, Other Professional Services, Transport, Logistics, Supply Chain Management, Other Transport, Brotherhood of Locomotive Engineers and Trainmen, Interface (computing), Brotherhood, BNSF Railway, BNSF, BLET, EDO, Multimedia, Sick leave, Rail transport, Health insurance

The Brotherhood of Locomotive Engineers and Trainmen (BLET) and BNSF Railway have reached a system-wide agreement this week that will significantly benefit locomotive engineers at BNSF.

Key Points: 
  • The Brotherhood of Locomotive Engineers and Trainmen (BLET) and BNSF Railway have reached a system-wide agreement this week that will significantly benefit locomotive engineers at BNSF.
  • The tentative agreement includes up to eight paid sick leave days and grants access to scheduled time off in an effort to improve the quality of work-life balance for the engineers.
  • The agreement will allow for more predictable scheduling and enable engineers to take paid sick leave without any penalty.
  • The cooperation between BLET and BNSF marks an important step forward in supporting the well-being and satisfaction of locomotive engineers, ensuring a more balanced and efficient work environment.

EDO Ad Performance Report Reveals Most Effective Travel TV Advertisers, Including Southwest Airlines, Great Wolf Resorts and Turo

Retrieved on: 
Thursday, July 13, 2023
Entertainment, Vacation, Cruise, Other Travel, Transportation, Lodging, Destinations, Travel, Other Communications, TV and Radio, Marketing, Advertising, Communications, Air travel, Preferred Hotels & Resorts, Hotel, EV, Cruise line, The Food That Built America, Southwest Airlines, VRBO, Trivago, AMC, Depression, EDO, COVID-19, BBC America, American Cruise Lines, Choice Hotels, AMC Networks, Yoy, SVP, BBC Studios, Car rental, Food, Tourism, Priceline

EDO , the TV outcomes company, has released the inaugural Travel TV Performance Report revealing consumer engagement and ad effectiveness trends from July 2022 to June 2023.

Key Points: 
  • EDO , the TV outcomes company, has released the inaugural Travel TV Performance Report revealing consumer engagement and ad effectiveness trends from July 2022 to June 2023.
  • EDO’s report highlights TV advertising performance across five categories – Hotels & Resorts, Air Travel, Cruises, Car Rental & Sharing, and Travel Websites & Services.
  • “We’re seeing the bounceback reflected in TV ad performance across most travel categories, from cruises to hotels and travel sites.
  • Hotels & Resorts rebound with brands including Hilton, Choice Hotels and Beaches Resorts driving the Hotels & Resorts category to a 100% increase in YoY engagement driven by TV ads.

DeepIntent Wins Digiday Media Award for Best Ad Tech Platform

Retrieved on: 
Monday, June 26, 2023
Advertising, Digiday, Marketing, Health care, Best, XPO, EDO, Patient, Health, GLAAD Media Award for Outstanding Documentary, Pharmaceutical industry, Video game

NEW YORK, June 26, 2023 /PRNewswire/ -- DeepIntent, the leading healthcare advertising technology company built to influence better patient health and business outcomes, announced that the DeepIntent Healthcare Advertising Platform won "Best Ad Tech Platform" in the 2023 Digiday Media Awards. Formerly the Digiday Publishing Awards, the program recognizes the companies working to modernize digital media. DeepIntent was a finalist against leading advertising and marketing technology companies such as Adapex, BLOCKBOARD, Clinch, Dstillery, EDO, and Knorex XPO.

Key Points: 
  • Purposefully built for the pharmaceutical industry, the DeepIntent Healthcare Advertising Platform is proven to drive higher audience quality and script performance
    NEW YORK, June 26, 2023 /PRNewswire/ -- DeepIntent , the leading healthcare advertising technology company built to influence better patient health and business outcomes, announced that the DeepIntent Healthcare Advertising Platform won "Best Ad Tech Platform" in the 2023 Digiday Media Awards .
  • DeepIntent was named Best Ad Tech Platform in the Digiday Media Awards, which recognize trailblazers in digital media.
  • Digiday's Best Ad Tech Platform category awards the ad tech platform that has most successfully achieved set goals.
  • The Digiday Media Award marks the sixth such win for the DeepIntent Healthcare Advertising Platform.

Nielsen to fuel open innovation through data integration with EDO

Retrieved on: 
Tuesday, June 20, 2023
Livestreaming, Linearity, Smart TV, Advertising, WBD, Mass media impact on spatial perception, Connected, Warner Bros. Discovery, National TV, Convergent, The Walt Disney Company, EDO, Investment, Music, Nielsen

NEW YORK, June 20, 2023 /PRNewswire/ -- Nielsen, a global leader in audience measurement, data and analytics, announced today that it intends to make its Nielsen ONE audience measurement data available as an input to EDO's predictive outcomes solution for mutual clients. Similarly, EDO intends to make its outcomes measurement data available as an input of Nielsen's Media Impact planning software for mutual clients. The combination of these two powerful datasets will allow media buyers and sellers to seamlessly plan and optimize their convergent TV campaigns in a single, streamlined view of ad measurement with the goal of unlocking more value out of convergent TV investments.

Key Points: 
  • Similarly, EDO intends to make its outcomes measurement data available as an input of Nielsen's Media Impact planning software for mutual clients.
  • In a later phase, Nielsen intends to integrate EDO's predictive outcomes data into Nielsen ONE Ads, providing clients with the end-to-end ability to plan, measure, and optimize campaign performance.
  • "For a century now, Nielsen has provided great value to the industry with measurement data made available through our own products," said Deirdre Thomas, Chief Product Officer at Nielsen.
  • "By integrating Nielsen and EDO data into a unified view, WBD can be that much more effective at helping brands achieve optimal reach, frequency, engagement, and business outcomes."

EDO Launches Creative Rotation Optimization™ to Increase In-Market ROI for TV Ad Campaigns

Retrieved on: 
Tuesday, June 13, 2023
Content Marketing, Data Management, Other Communications, Technology, Marketing, Advertising, Communications, General Entertainment, Professional Services, TV and Radio, Media, Software, Entertainment, Digital Marketing, Data Analytics, Pressure, University, Rotation, Intelligence, Multimedia, University of Phoenix, EDO, Growth, Wear, ROI, SVP, Creative industries

EDO , the TV outcomes company, officially launched its latest innovation to increase TV ROI for brand and network advertisers.

Key Points: 
  • EDO , the TV outcomes company, officially launched its latest innovation to increase TV ROI for brand and network advertisers.
  • EDO’s Creative Rotation Optimization™ allows advertisers to optimally reallocate in-flight creative weight with no additional media spend or changes required to their media footprint.
  • View the full release here: https://www.businesswire.com/news/home/20230613228499/en/
    EDO's Creative Rotation Optimization™ solution showcases brand-level creative performance trends, such as ad creative effectiveness over its lifecycle, weekly wear-in and wear-out statistics, and value created from creative efficacy gains.
  • With increasing pressure to make TV advertising as responsive and efficient as digital, Creative Rotation Optimization™ is an innovation that’s long overdue to ensure actionable TV intelligence for in-flight campaign optimization.”
    EDO's creative rotation solution showcases brands' creative performance trends, such as ad creative effectiveness over its lifecycle, weekly wear-in and wear-out statistics, and value created from creative efficacy gains.

PepGen Announces Clearance by Health Canada of CTA for PGN-EDO51 to Begin the Phase 2 Clinical Trial, CONNECT1-EDO51, for the Treatment of Duchenne Muscular Dystrophy

Retrieved on: 
Thursday, May 18, 2023
Dystrophin, Duchenne muscular dystrophy, DSMB, NOL, DM1, Clinical trial, Drug, Pharmacokinetics, Hope, CTA, Trial of the century, DMD, EDO, Patient, MAD, HV, SVP, Health Canada, Safety, Medical imaging, Pharmaceutical industry

BOSTON, May 18, 2023 (GLOBE NEWSWIRE) -- PepGen Inc. (Nasdaq: PEPG), a clinical-stage biotechnology company advancing the next generation of oligonucleotide therapies with the goal of transforming the treatment of severe neuromuscular and neurological diseases, today announced that the company has received a No Objection Letter (NOL) for its Clinical Trial Application (CTA) from Health Canada for its Phase 2 CONNECT1-EDO51 study to initiate an open label, multiple ascending dose (MAD) clinical trial of PGN-EDO51 in patients with Duchenne muscular dystrophy (DMD) amenable to an exon 51 skipping approach. The Company expects to begin dosing patients with PGN-EDO51 in 2H 2023. 

Key Points: 
  • The Company expects to begin dosing patients with PGN-EDO51 in 2H 2023.
  • “Today is the next step in our development of PGN-EDO51, a potentially transformative treatment candidate for people living with DMD.
  • “At these dose levels, the majority of treatment emergent adverse events (TEAE) were assessed as mild and resolved without any intervention.
  • The Phase 2 study will evaluate safety, tolerability, dystrophin levels, pharmacokinetics and clinical assessments.

PepGen Reports First Quarter 2023 Financial Results and Recent Corporate Developments

Retrieved on: 
Thursday, May 11, 2023
PGN, Therapy, DM1, Muscular dystrophy, RCT, Clinical trial, American Academy, SAD, Trial of the century, Research and development, Development, DMD, EDO, Investment, Patient, Episcopal conference, Administration, MAD, Research, American Academy of Neurology, Three Months, Conference, Safety, Pharmaceutical industry, Cryptocurrency

BOSTON, May 11, 2023 (GLOBE NEWSWIRE) -- PepGen Inc. (Nasdaq: PEPG), a clinical-stage biotechnology company advancing the next generation of oligonucleotide therapies with the goal of transforming the treatment of severe neuromuscular and neurological diseases, today reported financial results for the first quarter ended March 31, 2023.

Key Points: 
  • “PepGen has had an impressive start to 2023 and anticipates a meaningful year ahead.
  • PGN-EDODM1: PepGen anticipates initiating, FREEDOM-DM1, a randomized, double-blind, placebo-controlled, single ascending dose (SAD) Phase 1 Study in people living with DM1 in the first half of 2023.
  • Financial Results for the Three Months Ended March 31, 2023
    Cash and cash equivalents were $165.4 million as of March 31, 2023, which is anticipated to fund currently planned operations into early 2025.
  • PepGen had approximately 23.8 million shares outstanding on March 31, 2023.

EDO Performance Report Determines GMC, Nissan and Polestar Most Effective TV Advertisers ahead of New York International Auto Show

Retrieved on: 
Tuesday, April 4, 2023
LeBron James, GMC, J.D. Power, Super Bowl LVI, Super Bowl, EV, Hummer, Social, National Automobile Dealers Association, Future Forward Party, EVS, EDO, NADA, Growth, Crabwalk, Toy, Nissan, Polestar

NEW YORK, April 04, 2023 (GLOBE NEWSWIRE) -- EDO , the TV outcomes company, today honored advertising from GMC, Nissan and Polestar at the second annual EDO TV Outcomes Awards presented at the New York Auto Forum, hosted by the National Automobile Dealers Association (NADA) and J.D.

Key Points: 
  • NEW YORK, April 04, 2023 (GLOBE NEWSWIRE) -- EDO , the TV outcomes company, today honored advertising from GMC, Nissan and Polestar at the second annual EDO TV Outcomes Awards presented at the New York Auto Forum, hosted by the National Automobile Dealers Association (NADA) and J.D.
  • The awards are based on each brand’s TV performance in 2022, as measured by real-time consumer engagement.
  • In 2022, EDO data noted EV and hybrid auto ads outperformed traditional gas powered vehicle ads by 19%, with a 173% increase in airings year-over-year.
  • Since 2020, EV and hybrid ads have outperformed non-EV spots in ad engagement by as much as 36% per year on a per person, per second basis.

EARTHDAY.ORG to Host Monumental 'Earth Week' in Honor of 2023 Theme, "Invest in Our Planet"

Retrieved on: 
Monday, April 10, 2023
Carbon, COP28, Road, Week, Soil, Environmental change, Social media, Catalysis, Screening of soap operas in Australia, Climate crisis, Petrochemical, Games for Good, Organization, Earth Day Live, Social justice, Climate change, EDO, Invention, Equitable, GroundUP, Food security, Environment, Education, Climate, Agriculture, Earth Day

WASHINGTON, April 10, 2023 /PRNewswire/ -- EARTHDAY.ORG (EDO), the global organizer of Earth Day and largest recruiter of the environmental movement worldwide, announced today the launch of  'Earth Week' in honor of this year's theme: Invest in Our Planet. Consisting of a series of Earth Day Lives and mobilizing the masses through major events in every time zone, Earth Week will pioneer EARTHDAY.ORG's farthest reaching efforts to date by amplifying inspiration and action from April 14th to April 22nd worldwide.

Key Points: 
  • But, we have a very short window of time and we need everyone to Invest in Our Planet now!"
  • Originating from the first virtual celebration of Earth Day in 2020, EARTHDAY.ORG's Earth Day Live event series explores Earth's urgent environmental issues and examines a variety of approaches to protect our shared home.
  • Check out the G lobal Events Map to find events near you.
  • To learn more about Earth Day 2023, please visit: https://www.earthday.org/earth-day-2023/ .

EARTHDAY.ORG to Host Monumental 'Earth Week' in Honor of 2023 Theme, "Invest in Our Planet"

Retrieved on: 
Monday, April 10, 2023
Carbon, COP28, Road, Week, Soil, Environmental change, Social media, Catalysis, Screening of soap operas in Australia, Climate crisis, Petrochemical, Games for Good, Organization, Earth Day Live, Social justice, Climate change, EDO, Invention, Equitable, GroundUP, Food security, Environment, Education, Climate, Agriculture, Earth Day

WASHINGTON, April 10, 2023 /PRNewswire/ -- EARTHDAY.ORG (EDO), the global organizer of Earth Day and largest recruiter of the environmental movement worldwide, announced today the launch of  'Earth Week' in honor of this year's theme: Invest in Our Planet. Consisting of a series of Earth Day Lives and mobilizing the masses through major events in every time zone, Earth Week will pioneer EARTHDAY.ORG's farthest reaching efforts to date by amplifying inspiration and action from April 14th to April 22nd worldwide.

Key Points: 
  • But, we have a very short window of time and we need everyone to Invest in Our Planet now!"
  • Originating from the first virtual celebration of Earth Day in 2020, EARTHDAY.ORG's Earth Day Live event series explores Earth's urgent environmental issues and examines a variety of approaches to protect our shared home.
  • Check out the G lobal Events Map to find events near you.
  • To learn more about Earth Day 2023, please visit: https://www.earthday.org/earth-day-2023/ .