SAN FRANCISCO, Sept. 28, 2022 /PRNewswire/ -- Nearly 80% of companies that are considered as "digital disrupters" gained market share over the last two years, according to new research by Bain & Company. Bain's fifth annual Benchmarking Survey of Corporate Digital Transformation shows that digital disrupters put "digital" at the very top of their agendas, yet even they are having to adapt to a fresh wave of emerging technologies that are enabling new competitors and business models.
- Of the 1,400 business leaders across 13 countries that Bain surveyed, 70% of them said they are experiencing significant digital disruption, and 85% of business leaders believe disruption will either maintain its pace, or accelerate, over the next five years.
- With no company invulnerable, Bain is explaining the ways disrupters stand out and reminding executives of the six digital transformation challenges that are likely to determine future winners and losers.
- "The astonishing outperformance of tech stocks may have eased, but don't expect a corresponding slowdown in digital disruption," said James Anderson , partner in Bain's London office and leader in Bain's Vector capability.
- Innovative: Nearly two-thirds of disrupters are building "Engine 2" digital businesses outside their core as a response to both opportunity and disruption; another source of resilience and growth.