VideoAmp to Redefine Media Measurement Expectations for Upfronts with VAMPFRONT
As the industry gears up for the Upfront season, VideoAmp aims to make a resounding impact by creating a dynamic platform that transcends traditional boundaries.
- As the industry gears up for the Upfront season, VideoAmp aims to make a resounding impact by creating a dynamic platform that transcends traditional boundaries.
- Positioned right before the Upfront season kicks off, VAMPFRONT seeks to rally key executives across Networks, Streamers, HoldCos, and Brands, driving a leap into the next chapter of advanced currency and measurement adoption.
- VAMPFRONT will feature on-stage and pre-taped client testimonials from brands and partners including FOX, NBCU, Paramount, WBD, AMG, TelevisaUnivision, OMG, Horizon Media, dentsu, IPG Mediabrands, Luxottica and Pepsi.
- "The VAMPFRONT event is a catalyst to unite brands, agencies and publishers in a collective leap forward in shaping the future of cross-platform measurement.