FCB (advertising agency)

FCB Chicago Named Top Creative Agency in North America at Cannes Lions 2020/2021

Retrieved on: 
Friday, September 17, 2021
IPG, Partnership, AB InBev, Cannes Lions International Festival of Creativity, Instagram, Â, Achievement, Cone, Network, Festival, Creativity, Lion, Heel, Adweek, Good, Company, Reputation, LinkedIn, FCB, Twitter, FCB (advertising agency), AB, Facebook, The Interpublic Group of Companies, Cannes, City, NYSE, GLOBE, Film, Tourism

CHICAGO, Sept. 17, 2021 (GLOBE NEWSWIRE) -- The Cannes Lions International Festival of Creativity announced today that they have chosen FCB Chicago as the top creative agency in North America, ranking it third in the world overall.

Key Points: 
  • CHICAGO, Sept. 17, 2021 (GLOBE NEWSWIRE) -- The Cannes Lions International Festival of Creativity announced today that they have chosen FCB Chicago as the top creative agency in North America, ranking it third in the world overall.
  • This is an extremely gratifying moment for us all, said FCB Chicago Chief Creative Officer Andrs Ordez.
  • It is a tremendous honor to be recognized as the number one creative agency in North America and third in the world, said FCB Chicago President Kelly Graves.
  • Earlier this year, the agency was also selected as Groupons global creative partner and as Safelites creative agency of record.

FCB Names Jordan Doucette Chief Creative Officer at FCB West 

Retrieved on: 
Thursday, August 19, 2021
Cannes, Good, The Interpublic Group of Companies, Cannes Lions International Festival of Creativity, Adweek, FCB (advertising agency), Clorox, Pregnancy loss, Twitter, Sunnybrook Health Sciences Centre, Network, Instagram, Cone, GLOBE, Meal, Leadership, Government, FCB, CPG, Partner, Advertising, IPG, Marketing, NYSE, No Fixed Address, Linear code, Partnership, SAN, Creativity, LinkedIn, Ellis Credle, Culture, GLAAD, Facebook, Serta (company), Technology, Company, Creative industries, Tourism, Public relations

SAN FRANCISCO, Aug. 19, 2021 (GLOBE NEWSWIRE) -- FCB has announced the appointment of Jordan Doucette as Chief Creative Officer of FCB West, the networks nimble, boutique creative agency in San Francisco.

Key Points: 
  • SAN FRANCISCO, Aug. 19, 2021 (GLOBE NEWSWIRE) -- FCB has announced the appointment of Jordan Doucette as Chief Creative Officer of FCB West, the networks nimble, boutique creative agency in San Francisco.
  • In partnership with FCB West President and Chief Strategy Officer Simon White, Doucette will lead creative vision for FCB Wests client portfolio that includes Levis, Clorox and Ghirardelli, as well as HOKA ONE ONE, which appointed FCB as its first-ever global creative agency of record in June 2021.
  • Doucette will also be working closely with Global Chief Creative Officer Susan Credle and will join FCBs Global Creative Council.
  • In June 2021, HOKA ONE ONE, a division of Deckers Brands, named FCB its global creative agency of record, with FCB West serving as the global lead office.

FCB Announces Dedicated Upstream Inclusion Practice

Retrieved on: 
Tuesday, August 10, 2021
GE Appliances, Wilson, Workplace, Creativity, Cone, FCB, Network, EVP, LinkedIn, Instagram, Advertising, The Interpublic Group of Companies, FCB (advertising agency), Publishing, Time, NYSE, Senior, Good, IPG, DE, Twitter, Doctor of Philosophy, Kimberly-Clark, Facebook, GLOBE, Company, Culture, Public relations

CHICAGO, Aug. 10, 2021 (GLOBE NEWSWIRE) -- FCB today announcedits dedicated Upstream Inclusion practice, ledby Marc Wilson, EVP, Executive Director of Strategic Inclusion.Upstream Inclusion helps businesses reframe how they should be addressing their respective consumer audiences through an enhanced inclusivity lens leaning into the values, behaviors, perspectives and attitudes of the Diverse Mass to drive communications and overall business results.

Key Points: 
  • CHICAGO, Aug. 10, 2021 (GLOBE NEWSWIRE) -- FCB today announcedits dedicated Upstream Inclusion practice, ledby Marc Wilson, EVP, Executive Director of Strategic Inclusion.Upstream Inclusion helps businesses reframe how they should be addressing their respective consumer audiences through an enhanced inclusivity lens leaning into the values, behaviors, perspectives and attitudes of the Diverse Mass to drive communications and overall business results.
  • While Wilson continues to formalize this practice within FCB, the agency has been using this approach with clients including GE Appliances, Kimberly-Clark and Clorox for months.
  • We are optimistic that our progress will continue as we push to use Upstream [Inclusion] more broadly on our FCB partner brands.
  • Visit fcb.com or follow @FCBglobal on Instagram and Twitter and FCB Global on Facebook and LinkedIn.

Adventure Is Calling Again: New Groupon Brand Campaign Encourages People to Get Out and Grab Life by the Groupon™

Retrieved on: 
Wednesday, August 4, 2021
Home Goods, Cosmetics, Retail, Advertising, Communications, Other Consumer, Women, Online Retail, Other Retail, Discount, Variety, Restaurant, Bar, Men, Department Stores, Specialty, Consumer, Groupon, Software, Grab, Companies, Service companies, Groupon, FCB, GROUPON, FCB

“This is a zeitgeist moment for Groupon -- coming out of the pandemic, we all want to get back to experiences that bring us joy, enrich our lives and allow us to connect meaningfully with others. And Groupon is here for that,” said Groupon’s Chief Marketing Officer Jill Balis. “Grab Life by the Groupon showcases what we've been doing over the past year to improve our inventory and modernize the customer and merchant experiences. We’re excited to show off this work and help people explore the thousands of fun and affordable experiences available in their local communities.”

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20210804005698/en/
    Groupon, the go-to destination for local experiences, is encouraging people to get out and Grab Life by the Groupon.
  • (Photo: Business Wire)
    Grab Life by the GrouponTM was developed in partnership with FCB and showcases Groupon as the destination for affordable local experiences.
  • Grab a drumstick, grab a paintbrush, grab a concert, grab a back wax, grab anything, everything, that laser thing, hands of America grab the Groupon app and grab life by the Groupon, says the narrator of the ad.
  • For the latest on Grab Life by the Groupon and much more, follow Groupon on YouTube , Facebook , Instagram and Twitter .