CafeMedia Taps DotDash Meredith Executives to Unlock New Opportunities for Advertisers
NEW YORK, March 7, 2023 /PRNewswire/ -- CafeMedia today announced Marla Newman, former President, Digital Sales–Lifestyle Group at DotDash Meredith, has joined the company as Executive Vice President of Sales. Newman will lead the company's best-in-class sales organization and unlock a new 360 strategy that connects advertisers to its creators' 195M monthly visitors. Joining Newman is the former Chief Revenue Officer, Retail/Food/Beverage at DotDash Meredith, MaryRay Lombardo. She joins the team as Senior Vice President, Sales, and will focus on building out the company's sales offering alongside Newman and bringing it to market.
- Newman will lead the company's best-in-class sales organization and unlock a new 360 strategy that connects advertisers to its creators' 195M monthly visitors.
- We have a huge opportunity to unlock a new, groundbreaking relationship between advertisers and creators at scale, bringing more revenue to independent creators and more ease, opportunities, and return on investment to advertisers."
- Newman, a 20-year digital media veteran, joins CafeMedia from DotDash Meredith, where she was President of Digital Sales–Lifestyle Group.
- Before joining CafeMedia, Lombardo was the Chief Revenue Officer, Retail/Food/Beverage at DotDash Meredith.