Rokt Expands Partnership with Red Bull Racing, Joins Its Red Bull Academy Program for the All-Female 2024 F1 Academy Season, Supporting Team Driver Hamda Al Qubaisi
NEW YORK, March 4, 2024 /PRNewswire/ -- Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced it has expanded its partnership with Oracle Red Bull Racing for the 2024 season of Formula 1 Academy. Rokt will support the newly launched Red Bull Academy Program by sponsoring the Red Bull Racing Pepe Jeans car for the 2024 season of F1 Academy.
- Rokt will support the newly launched Red Bull Academy Program by sponsoring the Red Bull Racing Pepe Jeans car for the 2024 season of F1 Academy.
- Rokt announced it has expanded its partnership with Oracle Red Bull Racing for the 2024 season of Formula 1 Academy.
- Red Bull Academy Program driver Hamda Al Qubaisi will compete in a car featuring Rokt branding in seven races across three continents.
- "We're thrilled to expand our partnership with Oracle Red Bull Racing by supporting their F1 Academy Program for the 2024 season," said Elizabeth Buchanan, Chief Commercial Officer of Rokt.