WPP Unveils Beyond the Rainbow, a New Global Insights Study on LGBTQ+ Marketing and its Future
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Wednesday, November 30, 2022
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Unite, WPPs (NYSE: WPP) LGBTQ+ community, and Choreograph, WPPs global data products and technology company, today launched Beyond the Rainbow, a new study into LGBTQ+ marketing and its future.
Key Points:
- Unite, WPPs (NYSE: WPP) LGBTQ+ community, and Choreograph, WPPs global data products and technology company, today launched Beyond the Rainbow, a new study into LGBTQ+ marketing and its future.
- Beyond the Rainbow is intended to equip brands, advertisers, marketing communicators and others in the industry with actionable data and insights to help build a more inclusive future.
- It offers actionable insights and suggestions from industry experts on how brands can succeed in what will be a more informed future of LGBTQ+ marketing.
- Choreograph is a global data products and technology company, built from the legacy of WPP, for a new era that demands a more purposeful approach to data.