Owned-and-operated station

DENTSU LAUNCHES MERKURY FOR MEDIA, NEXT EVOLUTION OF ENTIRELY PEOPLE-INFORMED AND ACTIVATED MEDIA

Retrieved on: 
Thursday, March 28, 2024
ROI, Attention, Algorithm, MFA, Motivation, LG, Freewheel, Growth, NBCU, Beeswax, Amazon, CDPS, Media, Addressable, Salesforce, Side platform, Meta, Dentsu, Carat, Identity, AWS, Brazing, Roku, Adobe, ID, MMM, Advertising, LiveRamp, IDS, CTV, Owned-and-operated station

NEW YORK, March 28, 2024 /PRNewswire/ -- Dentsu announced today the official launch of Merkury for Media, the network's latest offering within its unrivaled global data, identity, and insights platform, Merkury. The new product is the only one live in-market today where every dollar of media is placed using first-party people data optimized to business outcomes as the root of all linear and digital media planning and buying.  Dentsu's global Merkury product suite will continue to expand in scope and scale in new markets across enterprise, media and creative capabilities in the coming months.

Key Points: 
  • With Merkury for Media we can make media dollars work harder in unrivaled fashion through data-driven, customer-centric experiences, intelligent media allocations and optimizations that drive higher business value and media performance for our clients," said Sean Reardon, CEO, Americas Media Practice, dentsu.
  • The Merkury Audience Builder interface provides the seamless integration of client first-party data, in a connected, brand-safe environment, anonymized Merkury IDs of 268MM adults inclusive of 144MM households.
  • Merkury IDs can be enriched with 10k+ proprietary and marketplace consumer data attributes including customized survey-based behavior and motivation data.
  • Based on premier plans built within Merkury Planner, Merkury Activate reaches a client's first-party-based audience segments at scale without cookies.

VIDAA announces partnership with Amagi to power its global FAST service expansion

Retrieved on: 
Tuesday, August 16, 2022
Georgia (U.S. state), USA Today, Sport, NBCUniversal, OEM, OS, Technology, Fox Entertainment Group, Amagi, BeIN Sports, Environment, Software as a service, Uniloc USA, Inc. v. Microsoft Corp., Smart TV, FAST, Acquisition, Linux, Partnership, CTV, AVOD, Beautiful, News, Music, WarnerMedia, Toshiba, Löwe, Solution, Owned-and-operated station, Television, Hisense, Cinedigm, LATAM

NEW YORK, Aug. 16, 2022 /PRNewswire/ -- Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announced a Connected TV (CTV) content distribution agreement with VIDAA, the provider of a leading smart TV operating system and content platform preinstalled on Hisense TVs and other smart TVs. The partnership, leveraging Amagi's Content Plus marketplace, gives VIDAA users in the Americas, Australia, and the UK access to Amagi's comprehensive network of FAST channels and AVOD assets from the world's leading content brands across a variety of content genres: sports, news, music, movies, documentaries and more.

Key Points: 
  • VIDAA is a technology and innovation company whose market-leading independent Smart TV OS powers Hisense, Toshiba and over 100 additional TV brands.
  • VIDAA TV, the company's own FAST channels service, launched in the US and Mexico in January 2022, and is now expanding into Europe, LATAM and Australia.
  • Amagi will also provide VIDAA with its cloud streaming and monetization products, Amagi CLOUDPORT and Amagi THUNDERSTORM, to create, distribute and monetize VIDAA Owned and Operated FAST channels.
  • "VIDAA has all the building blocks needed to achieve success at scale in the FAST environment," said Srinivasan KA, Co-founder, Amagi.

VIDAA announces partnership with Amagi to power its global FAST service expansion

Retrieved on: 
Tuesday, August 16, 2022
Georgia (U.S. state), USA Today, Sport, NBCUniversal, OEM, OS, Technology, Fox Entertainment Group, Amagi, BeIN Sports, Environment, Software as a service, Uniloc USA, Inc. v. Microsoft Corp., Smart TV, FAST, Acquisition, Linux, Partnership, CTV, AVOD, Beautiful, News, Music, WarnerMedia, Toshiba, Löwe, Solution, Owned-and-operated station, Television, Hisense, Cinedigm, LATAM

NEW YORK, Aug. 16, 2022 /PRNewswire/ -- Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announced a Connected TV (CTV) content distribution agreement with VIDAA, the provider of a leading smart TV operating system and content platform preinstalled on Hisense TVs and other smart TVs. The partnership, leveraging Amagi's Content Plus marketplace, gives VIDAA users in the Americas, Australia, and the UK access to Amagi's comprehensive network of FAST channels and AVOD assets from the world's leading content brands across a variety of content genres: sports, news, music, movies, documentaries and more.

Key Points: 
  • VIDAA is a technology and innovation company whose market-leading independent Smart TV OS powers Hisense, Toshiba and over 100 additional TV brands.
  • VIDAA TV, the company's own FAST channels service, launched in the US and Mexico in January 2022, and is now expanding into Europe, LATAM and Australia.
  • Amagi will also provide VIDAA with its cloud streaming and monetization products, Amagi CLOUDPORT and Amagi THUNDERSTORM, to create, distribute and monetize VIDAA Owned and Operated FAST channels.
  • "VIDAA has all the building blocks needed to achieve success at scale in the FAST environment," said Srinivasan KA, Co-founder, Amagi.

Estrella TV’s Premios de la Radio 2019 Delivers Smashing Ratings Success Across Key Stations and Demos Nationally

Retrieved on: 
Wednesday, November 13, 2019
Music, Events, Concerts, General Entertainment, Entertainment, TV and Radio, Television, Terminology, Broadcasting in the United States, Estrella TV, Liberman Broadcasting, Don Cheto, Network affiliate, Owned-and-operated station, Television network, E!

The company's Estrella TV Network is distributed through owned and operated TV stations, TV network affiliates and related digital media properties.

Key Points: 
  • The company's Estrella TV Network is distributed through owned and operated TV stations, TV network affiliates and related digital media properties.
  • Additionally, LBI Media is one of the most prolific developers and producers of Spanish-language radio talent and programming.
  • The company's Don Cheto Radio Network features one of the nation's most popular radio talents and its highly-rated radio programming formats are distributed through owned and operated radio stations, affiliated stations and related digital media properties.
  • Ranking based on Premios De La Radio 2019 compared to Hispanic Competition (Excludes Sports) Thu 11/07/19 8P-12A.

FOX Television Stations Becomes First O&O Station Group to Join AWARN Alliance

Retrieved on: 
Thursday, May 30, 2019
Ion Television, Owned-and-operated station, Television

ALEXANDRIA, Va., May 30, 2019 /PRNewswire/ -- FOX Television Stations has joined the Advanced Warning and Response Network (AWARN) Alliance, becoming the first major television O&O member of the coalition.

Key Points: 
  • ALEXANDRIA, Va., May 30, 2019 /PRNewswire/ -- FOX Television Stations has joined the Advanced Warning and Response Network (AWARN) Alliance, becoming the first major television O&O member of the coalition.
  • It represents a voluntary public-private partnership for using Next Generation Television to provide a powerful new service for public safety.
  • "On behalf of our whole coalition, I am very happy to welcome FOX as the first O&O group to join the AWARN Alliance," said John Lawson, executive director of the AWARN Alliance.
  • FOX Television Stations owns and operates 28 full power broadcast television stations in the U.S.