Shoppers Spend 14% More With MishiPay Scan & Go Tech
MishiPay is the first scan & go provider worldwide to release data from a case-study using a clear A/B test.
- MishiPay is the first scan & go provider worldwide to release data from a case-study using a clear A/B test.
- Three cohorts were tracked: MishiPay users and non-users at MishiPay-enabled stores, plus a control group of non-MishiPay customers shopping in 'mirror' stores.
- During that same quarter, MishiPay shoppers spent 27% more.The differentiator was the use of MishiPay generating a 14% spend net increase YoY, attributable to MishiPay.
- MishiPay can be used from any browser enabling shoppers to scan items on phones to track their total spending in real-time.