Melissa Highlights the High Stakes Role Data Quality Plays in Gambling at Global Gaming Expo
The risks are just too high,” said Greg Brown, vice president of global marketing, Melissa.
- The risks are just too high,” said Greg Brown, vice president of global marketing, Melissa.
- To ensure data is clean, Melissa solutions offer a range of data management techniques.
- Data validation then checks the source data quality and accuracy before importing, utilizing, or processing it.
- Compliance requires current, relevant data from multiple sources – a range of data streams containing billions of global contact records.