Zenoti releases The 2024 Beauty and Wellness Benchmark Report, the industry's definitive collection of essential data and business trends
BELLEVUE, Wash., April 8, 2024 /PRNewswire-PRWeb/ -- Zenoti, the leading technology provider for the beauty and wellness industry, has released The 2024 Beauty and Wellness Benchmark Report, the only source of definitive benchmark data for salons, spas, and medical spas. This marks the third year Zenoti has developed the report as a critical growth resource for businesses across the industry.
- - Sudheer Koneru, Zenoti co-founder and CEO
The 2024 report highlights eight key metrics reflecting revenue growth, provider performance, and customer engagement. - For each metric, Zenoti identifies data at three benchmark levels: top-earning businesses (the top 10%), high achievers (the top 25%), and the industry average.
- The 2024 Beauty and Wellness Benchmark Report covers seven business segments: salons , barbershops , nail salons , membership-focused spas , non-membership spas, medical spas , and waxing centers .
- This degree of segmentation makes it easy for nearly every beauty and wellness business to find benchmark data relevant to them.