Associated tags: Assembly, Stagwell, Advertising
Locations: NEW YORK, UNITED KINGDOM, EUROPE, LONDON, NORTH AMERICA, UK, UNITED STATES, FLORIDA, ENGLAND, PENNSYLVANIA, AUSTRALIA, WALES, TARPEY, NA, JENNINGS, LOS ANGELES, BALTIMORE, PARSONS, DE, NEW YORK CITY
NEW YORK, May 8, 2024 /PRNewswire/ -- Global media agency Assembly has been appointed Global Integrated Media Agency for Fossil Group, Inc., a renowned leader in consumer fashion accessories, after a competitive review process.
Key Points:
- NEW YORK, May 8, 2024 /PRNewswire/ -- Global media agency Assembly has been appointed Global Integrated Media Agency for Fossil Group, Inc., a renowned leader in consumer fashion accessories, after a competitive review process.
- This partnership marks a pivotal step in Fossil Group's strategic efforts to unify and elevate its global media initiatives across its diverse brand portfolio.
- Assembly will consolidate Fossil Group's global integrated media efforts across paid, earned, and owned media channels becoming Fossil Group's trusted business partner.
- "Selecting Assembly as our new global media agency of record marks a significant moment in time for Fossil Group.
Pelé,
Air New Zealand,
Tiffany & Co.,
History,
Miami Ad School,
MEC,
Inclusion,
Culture,
PlayStation,
Face,
Adweek,
Management NEW YORK, May 6, 2024 /PRNewswire/ -- Assembly, a global media agency, proudly announces the appointment of Pele Cortizo-Burgess as the agency's first Global Chief Strategy Officer. With an illustrious career that has spanned continents and iconic brands, Cortizo-Burgess brings a wealth of experience and a fresh perspective to Assembly. Based in New York City, Cortizo-Burgess will report to Global CEO Rick Acampora and serve on the agency's global leadership team. Reporting to Cortizo-Burgess, Tom Manning, formerly Global Head of Consultancy, will now be moving into a Global Head of Strategy role.
Key Points:
- NEW YORK, May 6, 2024 /PRNewswire/ -- Assembly, a global media agency, proudly announces the appointment of Pele Cortizo-Burgess as the agency's first Global Chief Strategy Officer.
- Reporting to Cortizo-Burgess, Tom Manning, formerly Global Head of Consultancy, will now be moving into a Global Head of Strategy role.
- Cortizo-Burgess joins Assembly from Initiative, where he started as Chief Strategy Officer and later transitioned into a Chief Culture and Inclusion Officer role, allowing him to define and increase the agency's accountability efforts related to DE&I.
- As Global Chief Strategy Officer, Cortizo-Burgess will steer Assembly's strategic vision in the face of a rapidly evolving media landscape.
LONDON, April 4, 2024 /PRNewswire/ -- Global media agency, Assembly, announced today the promotion of Kashif Dalvi from Strategy Partner to Head of Strategy in Europe, effective immediately. In this newly elevated role, Dalvi will drive the development of best-in-class strategies and insights, supporting the agency's goals of redefining brand performance and client experiences throughout the region. Dalvi will report to James Appleby, Managing Director, Europe.
Key Points:
- Dalvi previously held the role of Strategy Partner, Europe, at Stagwell's (STGW) Assembly
LONDON, April 4, 2024 /PRNewswire/ -- Global media agency, Assembly, announced today the promotion of Kashif Dalvi from Strategy Partner to Head of Strategy in Europe, effective immediately.
- Dalvi will report to James Appleby, Managing Director, Europe.
- Having joined Assembly Europe as Strategic Partner in July 2021, Dalvi has played a pivotal role in delivering exceptional media and performance strategies.
- Prior to Assembly, Dalvi amassed extensive experience in client leadership and strategy at Total Media, 360i, and Intelligent Reach, working with prominent brands like Nike, Lidl, Carnival, ITV, and many others.
Education,
Assembly,
Growth,
Timmerman,
EVP,
Original equipment manufacturer,
T. Rowe Price,
Originality,
Lenovo,
B2B,
Stagwell,
Lippa,
Fast-moving consumer goods,
Management NEW YORK, March 19, 2024 /PRNewswire/ -- Today, global media agency Assembly announced it is elevating two of its senior leaders to take on expanded roles aimed at boosting global reach, operational efficiency, and innovation. Andrea Timmerman, North America EVP Client Experience, has been promoted to Global Chief Client Officer, and Tim Lippa, North America EVP Strategy Head of Consultancy, has been promoted to Global Chief Product Officer. Both roles, reporting to Global CEO Rick Acampora, are the first strategic elevations under his leadership, marking a significant milestone for the agency. These elevations underscore the agency's commitment to leveraging seasoned leadership to navigate the complexities of the global market, infusing more client-centricity around the globe, and truly operating within the organizational design Acampora transformed for the agency in his previous role as Global Chief Operating Officer. In their global roles, Timmerman and Lippa will also be responsible for working closely with regional leadership to ensure best-in-class delivery and to ensure global consistency.
Key Points:
- Both roles, reporting to Global CEO Rick Acampora, are the first strategic elevations under his leadership, marking a significant milestone for the agency.
- In their global roles, Timmerman and Lippa will also be responsible for working closely with regional leadership to ensure best-in-class delivery and to ensure global consistency.
- "I couldn't be more confident in the agency we are today and where we are going," said Rick Acampora, Assembly Global CEO.
- Davis will partner with Global CCO and client leadership teams to drive retention, growth, innovation, and client satisfaction for key clients, like Lenovo and T. Rowe Price.
Assembly,
Growth,
EVP,
Partner (business rank),
Box,
Health,
Social media,
User experience,
SVP,
Experience,
CPG,
Senior,
Geography NEW YORK, March 11, 2024 /PRNewswire/ -- Assembly announced today the elevations of Nicole Jennings to Managing Director, Bridget Lynn, Kevin Tarpey, Megan Warfield to Managing Partner, and Toni Box to EVP Brand Experience in North America. Each leader boasts a wealth of cross-industry experience, and these appointments demonstrate Assembly's commitment to excellence and tailor-made service, aiming to provide effective omnichannel media solutions that deliver business impact and innovation for clients. Jennings will report to North America CEO Valerie Davis, Lynn, Tarpey, and Warfield will report to NA Chief Client Officer Kendra Mazey, and Box will report to Jennings.
Key Points:
- Jennings will report to North America CEO Valerie Davis, Lynn, Tarpey, and Warfield will report to NA Chief Client Officer Kendra Mazey, and Box will report to Jennings.
- With the elevations comes a new operational structure— "Assemblies" delineated by geography and industry sector.
- - Megan Warfield, who joined Assembly in 2023 as EVP of Client Excellence, now serves as EVP, Managing Partner of Assembly East.
- In her new role, Box will orchestrate full-funnel, cross-channel campaign strategies and integrated activations, delivering clients comprehensive, omnichannel media solutions.
Daughter,
Child,
Educate Girls,
Lumen,
Feeding America,
Warner Bros. Pictures,
The Color Purple,
The Climate Reality Project,
Data aggregation,
Assembly,
Carbon,
Organic,
Advertising,
Climate change,
ASPCA,
Heart,
Elephant,
Water,
Partnership NEW YORK, March 6, 2024 /PRNewswire/ -- Assembly has joined WeAre8's mission to showcase what is possible when you shift the economic power from advertising back to the community and lead with purpose, without compromising performance. Through the partnership, Assembly will harness WeAre8's transformational opt-in video advertising experience that shares back 60% of the media revenue booked with people, charity and in support of climate change projects. The collaboration will feature campaigns from leading hair care brand amika, technology and electronics company, Lenovo, alongside brand campaigns for Assembly.
Key Points:
- Through the partnership, Assembly will harness WeAre8's transformational opt-in video advertising experience that shares back 60% of the media revenue booked with people, charity and in support of climate change projects.
- The collaboration will feature campaigns from leading hair care brand amika, technology and electronics company, Lenovo, alongside brand campaigns for Assembly.
- Our model, the new model, is about delivering powerful results for our advertising partners in a way that values people's time."
- In 2023 alone, WeAre8 has redirected more than $2,000,000 USD back to citizens and charities through its transformational advertising experience.
Retrieved on:
Tuesday, February 6, 2024
Astus,
Growth,
Head,
Transport,
International,
Marketing,
Investment,
Commercial,
Kraft Heinz,
Commercial director,
Acquisition,
Dentsu,
Stagwell LONDON, Feb. 6, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW) media agency, Assembly, announced today the appointment of James Wilde as Head of Growth & Marketing and Lizzy Herbertson as Commercial Director in Europe, effective immediately. The strategic appointments are poised to shape the company's growth trajectory, fuel a wave of innovation, and elevate client experience throughout the region.
Key Points:
- LONDON, Feb. 6, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW) media agency, Assembly, announced today the appointment of James Wilde as Head of Growth & Marketing and Lizzy Herbertson as Commercial Director in Europe, effective immediately.
- Wilde will lead new business development and marketing, harnessing the power of Assembly's digital-born capabilities to enhance the agency's brand portfolio across Europe.
- Wilde joins Assembly from Wavemaker UK, where he held the position of Head of Growth.
- James is an exceptional leader with a proven record of growth know-how and outstanding client leadership," said Matt Adams, Assembly Europe CEO.
Retrieved on:
Thursday, January 18, 2024
LONDON and NEW YORK, Jan. 18, 2024 /PRNewswire/ -- Global media agency Assembly has hired Paul Keeble, a global finance leader with a proven track record of driving profitable growth for companies across the media, advertising, and professional services industries, as Global Chief Financial Officer. Keeble is based in London and will report to Global CEO Rick Acampora.
Key Points:
- LONDON and NEW YORK, Jan. 18, 2024 /PRNewswire/ -- Global media agency Assembly has hired Paul Keeble, a global finance leader with a proven track record of driving profitable growth for companies across the media, advertising, and professional services industries, as Global Chief Financial Officer.
- Keeble is based in London and will report to Global CEO Rick Acampora.
- Keeble has held top finance positions at agencies like Wavemaker, Fetch, The Marketing Store, and Draft FCB.
- "I am excited to join Assembly as it continues on its journey of growth and transformation and looking forward to contributing to its continued success," said Paul Keeble.
Retrieved on:
Thursday, January 18, 2024
LONDON and NEW YORK, Jan. 18, 2024 /PRNewswire/ -- Global media agency Assembly has hired Paul Keeble, a global finance leader with a proven track record of driving profitable growth for companies across the media, advertising, and professional services industries, as Global Chief Financial Officer. Keeble is based in London and will report to Global CEO Rick Acampora.
Key Points:
- LONDON and NEW YORK, Jan. 18, 2024 /PRNewswire/ -- Global media agency Assembly has hired Paul Keeble, a global finance leader with a proven track record of driving profitable growth for companies across the media, advertising, and professional services industries, as Global Chief Financial Officer.
- Keeble is based in London and will report to Global CEO Rick Acampora.
- "We are delighted to welcome Paul into Assembly.
- "I am excited to join Assembly as it continues on its journey of growth and transformation and looking forward to contributing to its continued success," said Paul Keeble.
NEW YORK, Jan. 9, 2024 /PRNewswire/ -- Today, global media agency Assembly announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home (DOOH) to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership with Talon, an independent OOH media agency, and Place Exchange, a programmatic SSP, to connect Assembly's media activation capability to DOOH inventory located inside, outside, and in proximity to retailers across the United States. Assembly is committed to delivering omnichannel, full-funnel connected experiences to help clients' brands perform, and ShopConnect is an embodiment of that.
Key Points:
- Assembly is committed to delivering omnichannel, full-funnel connected experiences to help clients' brands perform, and ShopConnect is an embodiment of that.
- ShopConnect redefines how advertisers strategize and execute their DOOH campaigns, targeting audiences at multiple touchpoints as they engage with brands on the path to purchase.
- Every impression should drive an outcome and ShopConnect pushes us further toward that goal."
- For more information related to the ShopConnect retail planning tool, contact Andrea Montano, [email protected].
