CONSTANT CONTACT


Associated tags: Constant Contact, Small business, Online shopping

Locations: NEW YORK, CALIFORNIA, UK, CANADA, MASSACHUSETTS, AUSTRALIA, UNITED STATES, UNITED KINGDOM

New Research from Constant Contact Reveals Small Businesses Struggle to Market Effectively Due to Low Confidence, Limited Time, and Lack of Knowledge

Retrieved on: 
Tuesday, April 23, 2024
Small business, Social media, Uncertainty, Constant Contact, Research, Procrastination, Automation, Luigi, Marketing, Knowledge, Sales

WALTHAM, Mass., April 23, 2024 /PRNewswire/ -- Today, Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally, issued its latest Small Business Now report. Featuring insights from over 1,300 small businesses in the United States, United Kingdom, Australia and Canada, the findings reveal most small businesses struggle to market themselves effectively due to low confidence, time constraints, and insufficient marketing knowledge.

Key Points: 
  • Featuring insights from over 1,300 small businesses in the United States, United Kingdom, Australia and Canada, the findings reveal most small businesses struggle to market themselves effectively due to low confidence, time constraints, and insufficient marketing knowledge.
  • With more than 300 million small businesses (SMBs) in the world, marketing is essential for differentiation and conveying value to customers.
  • However, Constant Contact's Small Business Now report reveals a concerning trend — many small businesses feel overwhelmed by marketing, and they are not confident that their current strategy is contributing to their business goals.
  • 73 percent of small businesses surveyed show a lack of confidence in the effectiveness of their marketing strategy.

New Research from Constant Contact Reveals Small Businesses Struggle to Market Effectively Due to Low Confidence, Limited Time, and Lack of Knowledge

Retrieved on: 
Tuesday, April 23, 2024
Small business, Social media, Uncertainty, Constant Contact, Research, Procrastination, Automation, Luigi, Marketing, Knowledge, Sales

WALTHAM, Mass., April 23, 2024 /PRNewswire/ -- Today, Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally, issued its latest Small Business Now report. Featuring insights from over 1,300 small businesses in the United States, United Kingdom, Australia and Canada, the findings reveal most small businesses struggle to market themselves effectively due to low confidence, time constraints, and insufficient marketing knowledge.

Key Points: 
  • Featuring insights from over 1,300 small businesses in the United States, United Kingdom, Australia and Canada, the findings reveal most small businesses struggle to market themselves effectively due to low confidence, time constraints, and insufficient marketing knowledge.
  • With more than 300 million small businesses (SMBs) in the world, marketing is essential for differentiation and conveying value to customers.
  • However, Constant Contact's Small Business Now report reveals a concerning trend — many small businesses feel overwhelmed by marketing, and they are not confident that their current strategy is contributing to their business goals.
  • 73 percent of small businesses surveyed show a lack of confidence in the effectiveness of their marketing strategy.

Constant Contact Partners with Square to Streamline Sales and Marketing Efforts for Small Businesses

Retrieved on: 
Tuesday, April 16, 2024
Luigi, Sale, Marketing, Automation, Constant Contact, Partnership, Constant, Online shopping

WALTHAM, Mass., April 16, 2024 /PRNewswire/ -- Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally, today announced a new integration with technology company Square. For businesses who leverage Square's Point of Sale technology, the integration simplifies the digital marketing process by enabling them to easily market to customers after the sale for increased customer loyalty. Square sellers can find Constant Contact's app in the Square App Marketplace.

Key Points: 
  • Square sellers can find Constant Contact's app in the Square App Marketplace .
  • Constant Contact users can now automatically sync customer contact and other information from Square into their Constant Contact account and insert products directly into emails to help boost sales.
  • "Small businesses are looking for tools that help them understand customer behavior and quickly take action," said Stephanie Ting, chief strategy officer at Constant Contact.
  • To learn more about how Constant Contact can help your business attract new customers and drive more sales, visit our website .

Constant Contact and Telgorithm Unlock SMS Marketing for Sole Proprietorships

Retrieved on: 
Tuesday, March 26, 2024
Automation, EIN, Smartphone, Constant, Communication, Partnership, Constant Contact, SMS, API, LOS, Marketing, Mobile phone

LOS ANGELES and WALTHAM, Mass., March 26, 2024 /PRNewswire/ -- Telgorithm, a cutting-edge messaging API provider, today announced a groundbreaking partnership with Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally. By leveraging Telgorithm's unique SMS API, Constant Contact is now the first omnichannel digital marketing platform to offer SMS marketing to sole proprietorships. This collaboration addresses a significant gap in the marketing mix for solopreneur businesses.

Key Points: 
  • By leveraging Telgorithm's unique SMS API, Constant Contact is now the first omnichannel digital marketing platform to offer SMS marketing to sole proprietorships.
  • When combined with Constant Contact's powerful digital marketing platform, entrepreneurs who use Constant Contact can begin sending SMS campaigns to increase customer engagement, boost sales and grow.
  • Constant Contact is currently the only omnichannel digital marketing platform to support SMS marketing for sole proprietorships.
  • For more information about Telgorithm's messaging APIs, please visit www.telgorithm.com , and visit Constant Contact's website to learn more about SMS marketing.

Siris Closes Sale of its 50% Ownership Stake in Constant Contact

Retrieved on: 
Thursday, February 15, 2024
Bank of America, BofA Securities, Sidley Austin, Partner, Constant Contact, Sale, Endurance International Group, Entrepreneurship, Constant, Partner (business rank), Cryptocurrency

NEW YORK, Feb. 15, 2024 /PRNewswire/ -- Siris Capital Group (together with its affiliates, "Siris"), a leading private equity firm focused on investing and driving value creation in technology companies, today announced the closing of Siris' sale of its 50% ownership stake in Constant Contact. Clearlake Capital Group and other investors have increased their ownership as a result of this transaction.

Key Points: 
  • NEW YORK, Feb. 15, 2024 /PRNewswire/ -- Siris Capital Group (together with its affiliates, "Siris"), a leading private equity firm focused on investing and driving value creation in technology companies, today announced the closing of Siris' sale of its 50% ownership stake in Constant Contact.
  • Clearlake Capital Group and other investors have increased their ownership as a result of this transaction.
  • "We invested in Constant Contact in 2021 to reinvigorate a long-standing digital marketing leader following its carve-out from Endurance International Group," said Tyler Sipprelle, a Partner at Siris.
  • "CEO Frank Vella and the entire Constant Contact team have made significant progress towards this objective, and we look forward to Constant Contact achieving continued success moving forward."

New Study from Constant Contact Shows How Heavily Small Businesses Rely on Holiday Sales to Meet Yearly Revenue Goals

Retrieved on: 
Wednesday, November 1, 2023
Pressure, SMB, Growth, Holiday, Luigi, Small business, Social media, Marketing, Ageing, Constant Contact, Statistics, Automation, Retail, Fair, Music, Tourism, Sales

WALTHAM, Mass., Nov. 1, 2023 /PRNewswire/ -- Today, Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally, issued a special holiday edition of its Small Business Now report. The study evaluates how critical the final three months of the year are to the financial success of small businesses (SMBs), as well as the value of consumer holiday spending and the tactics small businesses are using to drive sales.

Key Points: 
  • The study evaluates how critical the final three months of the year are to the financial success of small businesses (SMBs), as well as the value of consumer holiday spending and the tactics small businesses are using to drive sales.
  • Constant Contact's study indicates that the holiday season is more vital to small businesses than most shoppers realize.
  • The pressure is on for small businesses during the holiday season:
    Small businesses rely heavily on fourth quarter sales to meet revenue goals for the year, especially those in the retail sector.
  • Half (50 percent) of all small businesses get more than 25 percent of their annual sales in the holiday season.

Boston Seaport by WS Announces the Exciting Return of Snowport, a.k.a winter in Seaport

Retrieved on: 
Tuesday, October 17, 2023
Yeti, Partnership, Superette, Student, Boston Harbor Islands Partnership, Lane, Constant Contact, Boston (magazine), Tree, Contact, Waltham, Social justice, Small business, Boston Harbor, Collection, Menorah, Growth, Friends, When Betty Met YETI, Woman, Relaxation, BIPOC, RSVP, Holiday, Department store, Online shopping, Tourism, Canning, Nightclub, Himalayas

WALTHAM, Mass., Oct. 17, 2023 /PRNewswire/ -- Every winter, Boston's Seaport neighborhood gets shaken up in a magical snow globe and transformed into Snowport, a fantastical winter wonderland of good times, gifts, games, art, food, and special events. Snowport, will return for the fifth year, serving as the ultimate destination for Bostonians and tourists alike. The neighborhood is filled with activities and events, including outdoor iceless curling, evergreen trimmings and trees at The Tree Market, an annual holiday tree lighting, Light Up Seaport (December 1st), annual Menorah Lighting (December 10th), and of course, Betty the Yeti sightings throughout the season. Snowport will once again feature the iconic The Holiday Market at Snowport, in Partnership with Constant Contact, and created with The Makers Show. The luminous and enchanting open-air market will showcase over 120 businesses, as well as an inviting dining area with 17 food and beverage concepts. The Seaport neighborhood transforms into Snowport on November 10, 2023 with full details and dates outlined below. Visit www.bostonseaport.xyz/snowport and follow @seaportbos to learn more, and download Snowport photography here.

Key Points: 
  • "We are excited to return to the Seaport this holiday season with an eclectic mix of crafts and makers.
  • Plus, for those unable to attend, tune into NBC10 Boston for live coverage of all the festivities, performances, and more.
  • Seaport celebrates Chanukkah at a Menorah Lighting celebration with Chabad of Downtown Boston on Sunday, December 10.
  • Seaport will participate in the Boston Harbor Now New Year's Eve Ice Sculpture Stroll.

Constant Contact Appoints New Leadership in APAC to Accelerate Growth in the Region

Retrieved on: 
Monday, October 9, 2023
SMS, Acquisition, Constant Contact, Automation, AI, Software as a service, Marketing, International, Online shopping, Sales

BRISBANE, Australia and WALTHAM, Mass., Oct. 9, 2023 /PRNewswire/ -- Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally, today announced Renée Chaplin as its new vice president of Asia Pacific (APAC). Chaplin will lead Constant Contact's growth in the APAC region and scale its operations.

Key Points: 
  • Chaplin will lead Constant Contact's growth in the APAC region and scale its operations.
  • Based in Constant Contact's APAC headquarters in Brisbane, Chaplin brings over 20 years of experience growing B2B brands, from Australian startups to multinational SaaS organisations.
  • "International presence is a key objective for Constant Contact, and Australia is a major technology hub in the world's fastest-growing region," said Frank Vella, CEO at Constant Contact.
  • I look forward to growing Constant Contact's APAC business and helping our customers and agency partners achieve their goals."

Constant Contact Research Reveals Small Businesses Who Use AI Are More Likely to Save Money and be Successful

Retrieved on: 
Wednesday, August 9, 2023
Constant Contact, Small business, Interest, Face, Marketing, Contact, Learning curve, Artificial intelligence, AI, The Spice of Life, Headache, Social media, Automation, Customer service, Sales

WALTHAM, Mass., Aug. 9, 2023 /PRNewswire/ -- Today, Constant Contact, a small-business-focused digital marketing and automation platform that has helped millions of small businesses and nonprofits, released findings from its latest Small Business Now report. The study explores how small businesses feel about artificial intelligence (AI) and marketing automation and where they expect to see the biggest impact from these technologies.

Key Points: 
  • The study explores how small businesses feel about artificial intelligence (AI) and marketing automation and where they expect to see the biggest impact from these technologies.
  • "AI has been around for years, but it has finally matured to a point where it is making a real difference for small businesses," said Laura Goldberg, chief marketing officer at Constant Contact.
  • Small businesses are flocking to AI, but some still have questions
    Interest in AI and automation is accelerating among small businesses.
  • Constant Contact's Small Business Now report analyzes insights from 486 small business decision-makers in the United States at the Director level, or above.

Constant Contact Launches First Multichannel AI Content Generator Built for Small Businesses and Nonprofits

Retrieved on: 
Monday, April 17, 2023
IDC, Constant Contact, Small business, Contact, ChatGPT, Leg, Research, OpenAI, Automation, Marketing, SMB, Organization, Algorithm, CRM, Artificial intelligence, AI, Social media, Sales

WALTHAM, Mass., April 17, 2023 /PRNewswire/ -- Today, Constant Contact, a small-business-focused digital marketing and CRM platform that has helped millions of small businesses and nonprofits, launched the first multichannel AI content generator built specifically for small businesses and nonprofits. Using artificial intelligence (AI), Constant Contact's AI Content Generator allows customers to automate the copy drafting process for email, text and social media campaigns. This feature is currently free to all new Constant Contact customers for a limited time.

Key Points: 
  • WALTHAM, Mass., April 17, 2023 /PRNewswire/ -- Today, Constant Contact , a small-business-focused digital marketing and CRM platform that has helped millions of small businesses and nonprofits, launched the first multichannel AI content generator built specifically for small businesses and nonprofits.
  • Using artificial intelligence (AI), Constant Contact's AI Content Generator allows customers to automate the copy drafting process for email, text and social media campaigns.
  • Constant Contact's AI Content Generator was developed using the company's proprietary data and AI algorithms, which recognize content small business customers are most likely to engage with.
  • "Our new AI Content Generator makes it easy to get started on an email or text by blending cutting-edge AI with an intuitive interface that's designed for smaller businesses.