Connected

Pixalate Releases Top 11 Roku Connected TV (CTV) Ad Fraud Types in Q1 2024: Invalid SSAI (Proxy) is No. 1, Accounts for 40% of Invalid Traffic (IVT)

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Friday, April 26, 2024

LONDON, April 26, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 11 Roku Connected TV (CTV) Ad Fraud Types in Q1 2024 .

Key Points: 
  • LONDON, April 26, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 11 Roku Connected TV (CTV) Ad Fraud Types in Q1 2024 .
  • Pixalate also released Amazon Fire TV , Apple TV , and Samsung Smart TV versions of the report.
  • The report covers invalid traffic (IVT) and ad fraud across CTV app stores, including the number of distinct apps impacted.
  • IVT types are rated most common according to the share of invalid traffic within each CTV app store.

Pixalate Releases Top 10 Apple TV Connected TV (CTV) Ad Fraud Types in Q1 2024: ‘Bundle ID’ Spoofing is No. 1 Fraud Type, Accounts for 43% of Invalid Traffic (IVT)

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Thursday, April 25, 2024

LONDON, April 25, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 10 Apple Connected TV (CTV) Ad Fraud Types in Q1 2024 .

Key Points: 
  • LONDON, April 25, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 10 Apple Connected TV (CTV) Ad Fraud Types in Q1 2024 .
  • Pixalate also released Amazon Fire TV , Roku , and Samsung Smart TV versions of the report.
  • The report covers invalid traffic (IVT) and ad fraud across CTV app stores, including the number of distinct apps impacted.
  • IVT types are rated most common according to the share of invalid traffic within each CTV app store.

Pixalate Releases Top 11 Amazon Fire Connected TV (CTV) Ad Fraud Types in Q1 2024: ‘Bundle ID’ Spoofing is No. 1, Accounts for 60% of Invalid Traffic (IVT)

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Thursday, April 25, 2024

LONDON, April 25, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 11 Amazon Fire Connected TV (CTV) Ad Fraud Types in Q1 2024 .

Key Points: 
  • LONDON, April 25, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Top 11 Amazon Fire Connected TV (CTV) Ad Fraud Types in Q1 2024 .
  • Pixalate also released Apple TV , Roku , and Samsung Smart TV versions of the report.
  • The report covers invalid traffic (IVT) and ad fraud across CTV app stores, including the number of distinct apps impacted.
  • IVT types are rated most common according to the share of invalid traffic within each CTV app store.

Pixalate Releases Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Advertising on Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV in March 2024

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Wednesday, April 24, 2024

LONDON, April 24, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the March 2024 Top 100 Most Popular Bundle IDs for Open Programmatic Connected TV (CTV) Advertising.

Key Points: 
  • LONDON, April 24, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the March 2024 Top 100 Most Popular Bundle IDs for Open Programmatic Connected TV (CTV) Advertising.
  • The list includes the global top 100 most popular Bundle IDs for open programmatic advertising across the most popular CTV platforms including Roku, Amazon Fire TV, Samsung, and Apple TV.
  • The rankings are based on global open programmatic advertising data, as measured by Pixalate.
  • Pixalate’s Bundle ID to App Store ID mapping APIs can help by consistently handling Bundle IDs, ensuring accurate tracking, measurement, and reporting.

Pixalate Releases Q1 2024 Mobile Supply-Side Platform (SSP) Global Market Share Rankings for Apple App Store Apps: Google AdExchange No. 1 in North America (14%), Followed by Magnite (8%)

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Monday, April 22, 2024

LONDON, April 22, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global Q1 2024 Mobile Supply-Side Platform (SSP) Market Share Report for Apple App Store apps.

Key Points: 
  • LONDON, April 22, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global Q1 2024 Mobile Supply-Side Platform (SSP) Market Share Report for Apple App Store apps.
  • Pixalate also released a Google Play Store version of the report.
  • The report ranks SSPs by their market share of open programmatic ads sold on apps in the Apple App Store throughout North America, EMEA, LATAM, and APAC during March 2024.
  • To compile all of its Q1 2024 Mobile SSP Market Share Reports, Pixalate’s data science team analyzed over seven billion open programmatic advertising impressions from March 2024.

Pixalate Releases Q1 2024 Mobile Supply-Side Platform (SSP) Global Market Share Rankings for Google Play Store Apps: Magnite No. 1 in North America, Google AdExchange Leads in APAC, LATAM North America’s Rankings at 12%

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Monday, April 22, 2024

LONDON, April 22, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global Q1 2024 Mobile Supply-Side Platform (SSP) Market Share Report for Google .

Key Points: 
  • LONDON, April 22, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global Q1 2024 Mobile Supply-Side Platform (SSP) Market Share Report for Google .
  • Pixalate also released an Apple App Store version of the report.
  • The report ranks SSPs by their market share of open programmatic ads sold on apps in the Google Play Store throughout North America, EMEA, LATAM, and APAC during March 2024.
  • To compile all of its Q1 2024 Mobile SSP Market Share Reports, Pixalate’s data science team analyzed over seven billion open programmatic advertising impressions from March 2024.

Pixalate Releases Q1 2024 Global List of Most Common Mobile In-App Invalid Traffic (IVT) and Ad Fraud on Apps in the Google Play Store and Apple App Store

Retrieved on: 
Wednesday, April 17, 2024

LONDON, April 17, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q1 2024 Global List of Most Common Invalid Traffic (IVT) and Ad Fraud Types on apps in the Google Play Store and Apple App Store.

Key Points: 
  • LONDON, April 17, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q1 2024 Global List of Most Common Invalid Traffic (IVT) and Ad Fraud Types on apps in the Google Play Store and Apple App Store.
  • The report details invalid traffic (IVT) within apps in the Google Play Store and Apple App Store, including the number of distinct apps impacted.
  • Pixalate’s data science team analyzed over 91 billion open programmatic advertising impressions across 471k+ mapped mobile apps in Q1 2024.
  • IVT types are rated most common according to the share of invalid traffic within each mobile app store.

Pixalate Releases March 2024 Rankings for Open Programmatic Ad Sellers on Made-For-Advertising (MFA) Websites: 18% of Global Ad Spend on MFA Sites Was Sold by Magnite

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Friday, April 12, 2024

LONDON, April 12, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global March 2024 Rankings for Open Programmatic Ad Sellers on Made-For-Advertising (MFA) Websites .

Key Points: 
  • LONDON, April 12, 2024 (GLOBE NEWSWIRE) -- Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Global March 2024 Rankings for Open Programmatic Ad Sellers on Made-For-Advertising (MFA) Websites .
  • The report includes rankings of open programmatic sellers, including supply-side platforms (SSPs), based on ads.txt analysis of MFA websites and estimated ad spend on MFA websites.
  • The report also lists which sellers sold the least amount of ads on MFA websites in March 2024.
  • Pixalate’s data science team analyzed over 350 million programmatic ad impressions in March 2024 to compile this research.

E-Planning Takes Steps to Ensure Transparency in Programmatic Advertising with Integration of Pixalate's MRT

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Tuesday, April 30, 2024

This upgrade signifies a substantial improvement in service quality and reinforces a partnership with Pixalate that has been evolving since 2021.

Key Points: 
  • This upgrade signifies a substantial improvement in service quality and reinforces a partnership with Pixalate that has been evolving since 2021.
  • Since the partnership's inception in 2021, E-Planning has utilized Pixalate to enhance programmatic buying services.
  • By fostering such partnerships, E-Planning can concentrate on expanding its service offerings, thereby reinforcing its extensive 20-year tenure in the programmatic advertising market.
  • Both companies are committed to certifying and continually improving their practices to provide a safer and more reliable advertising environment.

JJX Logistics Reduces Fleet Emissions by 17% and Achieves Industry Safety Accreditation with Samsara

Retrieved on: 
Thursday, April 25, 2024

International haulage company JJX Logistics has improved the safety and sustainability of its fleet operations by implementing advanced AI solutions from Samsara , the pioneer of the Connected Operations™ Cloud.

Key Points: 
  • International haulage company JJX Logistics has improved the safety and sustainability of its fleet operations by implementing advanced AI solutions from Samsara , the pioneer of the Connected Operations™ Cloud.
  • Within the first three months of implementing Samsara’s monitoring features, the company has achieved a 17% reduction in vehicle emissions.
  • Edward Martin, Head of Security & Fleet Compliance at JJX Logistics comments: “We’re continuously operating in a high-pressure environment where compliance is paramount.
  • We’re pleased that our technology is playing a pivotal role in that, and we’re looking forward to seeing our partnership with JJX grow even further.”