Trusted Media Brands

Splenda® Recognized As Consumers' #1 Trusted Brand in Reader's Digest Survey - 3 Years Straight!

Retrieved on: 
Thursday, May 6, 2021

b'INDIANAPOLIS, May 6, 2021 /PRNewswire/ -- Splenda , the #1 sweetener brand recommended by healthcare professionals*, was recently recognized as one of the most trusted health brands in America by Reader\'s Digest Trusted Brandsurvey.

Key Points: 
  • b'INDIANAPOLIS, May 6, 2021 /PRNewswire/ -- Splenda , the #1 sweetener brand recommended by healthcare professionals*, was recently recognized as one of the most trusted health brands in America by Reader\'s Digest Trusted Brandsurvey.
  • As the top low-calorie sweetener brand in the U.S. and the only one made in the USA, Splenda has worked hard to earn the trust of the public as both a healthier lifestyle option and dependable brand.
  • Splenda has worked tirelessly for 30 years to gain the trust of its consumers within the sweetener category and being recognized by Reader\'s Digest Trusted Brand survey further solidifies that," said Ted Gelov, Chairman & CEO of Heartland Food Products Group.
  • For more information, visit www.trustedmediabrands.com .\n*The Splenda brand family is the sweetener brand recommended most by healthcare professionals clinically treating patients.\nReader\'s Digest Trusted Brand is a registered service mark of Trusted Media Brands, Inc.\nView original content to download multimedia: http://www.prnewswire.com/news-releases/splenda-recognized-as-consumers-...\n'

Trusted Media Brands' Taste of Home, Family Handyman Have Biggest Month Ever in April 2020

Retrieved on: 
Thursday, May 21, 2020

NEW YORK, May 21, 2020 /PRNewswire/ -- Trusted Media Brands' Taste of Home and Family Handyman had their biggest month ever in April 2020, with record-setting performances.

Key Points: 
  • NEW YORK, May 21, 2020 /PRNewswire/ -- Trusted Media Brands' Taste of Home and Family Handyman had their biggest month ever in April 2020, with record-setting performances.
  • Family Handyman , the #1 trusted source for DIY home improvement, reached 9.6 MM unique visitors, a 44 percent increase year-over-year and a 38% increase from last month.
  • In response, Trusted Media Brands' Taste of Home and Family Handyman have doubled down to provide service journalism and a calm voice in the face of this crisis.
  • The Family Handyman is part of Trusted Media Brands, Inc. family of brands, including Taste of Home, Birds & Blooms, and of course Reader's Digest.

Folio: Announces Call For Nominations for 2020's Top Women in Media Awards

Retrieved on: 
Monday, January 13, 2020

Past Folio: Top Women in Media honorees include, Myrna Blyth of AARP, Sarah McConville of Harvard Business Review, Alison Overholt of ESPN, Bonnie Kintzer of Trusted Media Brands, Martha Stewart of Martha Stewart Living & Martha Stewart Weddings and more.

Key Points: 
  • Past Folio: Top Women in Media honorees include, Myrna Blyth of AARP, Sarah McConville of Harvard Business Review, Alison Overholt of ESPN, Bonnie Kintzer of Trusted Media Brands, Martha Stewart of Martha Stewart Living & Martha Stewart Weddings and more.
  • Honorees will be profiled on foliomag.com and spotlighted on June 4, 2020 during an awards luncheon in New York City.
  • If you or someone you know deserves to be one of the Folio: 2020 Top Women in Media, submit your nominations at http://www.foliomag.com/awards .
  • Our primary mission is to help media companies generate revenue and increase audience engagement.

Reader's Digest Reveals the 50 "Nicest Places in America"

Retrieved on: 
Friday, June 21, 2019

Launched in 2017, the search for Nicest Places has resulted in thousands of stories of a kinder America.

Key Points: 
  • Launched in 2017, the search for Nicest Places has resulted in thousands of stories of a kinder America.
  • In 2017, the heartwarming story of the winning place, Gallatin, Tennessee, was of a growing city struggling to heal painful racial divides when faced with tragedy.
  • This year,Reader's Digestwelcomes Life Extension, a global authority of nutrition, health and wellness, as the first ever sponsor of Nicest Places.
  • Founded in 1922 byDeWitt Wallaceas Reader's Digest Association, one of the first user-generated content publishers, Trusted Media Brands, is headquartered inNew York City.

Trusted Media Brands Launches "Family Handyman Insider" Membership Program

Retrieved on: 
Thursday, April 4, 2019

NEW YORK, April 4, 2019 /PRNewswire/ --Trusted Media Brands, a media and direct marketing company that connects with more than 83 million unduplicated consumers across a portfolio of trusted, industry-leading brands, has launched Family Handyman Insider , a new subscription program that offers unique access to project plans, online classes, and exclusive access to the experts of Family Handyman , the #1 trusted source for DIY home-improvement content.

Key Points: 
  • NEW YORK, April 4, 2019 /PRNewswire/ --Trusted Media Brands, a media and direct marketing company that connects with more than 83 million unduplicated consumers across a portfolio of trusted, industry-leading brands, has launched Family Handyman Insider , a new subscription program that offers unique access to project plans, online classes, and exclusive access to the experts of Family Handyman , the #1 trusted source for DIY home-improvement content.
  • "Family Handyman Insider is a community for our most engaged 'doers' that will be anew revenue stream for Trusted Media Brands, building on our strong subscription business," said Leora Schachter, Vice President of Digital Products, Trusted Media Brands.
  • The Family Handyman is part of Trusted Media Brands, Inc. family of brands, including Taste of Home, Birds & Blooms and Reader's Digest.
  • Founded in 1922 by DeWitt Wallace as Reader's Digest Association, one of the first user-generated content publishers, Trusted Media Brands is headquartered in New York City.

Trusted Media Brands Research Finds 71% Of U.S. Families View Increasing Diversity As A Positive

Retrieved on: 
Wednesday, November 28, 2018

Nearly three-fourths (71%) of modern family members agree, "I see the increasing diversity in the country as a positive thing for me and my family."

Key Points: 
  • Nearly three-fourths (71%) of modern family members agree, "I see the increasing diversity in the country as a positive thing for me and my family."
  • "Trusted Media Brands, with category-leading brands such as Reader's Digest, Taste of Home, and Family Handyman, continues to lead the discussion on how brands should connect with the American family.
  • The Trusted Media Brands Digital Network broke a new traffic record in October 2018, reaching 64 million UVs, according to comScore.
  • Founded in 1922 by DeWitt Wallace as Reader's Digest Association, one of the first user-generated content publishers, Trusted Media Brands, is headquartered in New York City.

New Research From Trusted Media Brands Identifies 'Home-Basing' Trend

Retrieved on: 
Tuesday, November 13, 2018

"With category-leading brands such as Reader's Digest, Taste of Home, and Family Handyman, Trusted Media Brands has always been at the forefront of understanding changing family dynamicsacross generations, attitudes, values, and priorities.

Key Points: 
  • "With category-leading brands such as Reader's Digest, Taste of Home, and Family Handyman, Trusted Media Brands has always been at the forefront of understanding changing family dynamicsacross generations, attitudes, values, and priorities.
  • As modern families continue to evolve, so too should brands' marketing approach, and this study identifies the unified themes that impact how modern families spend their time and money," said Bonnie Kintzer, president and CEO, Trusted Media Brands.
  • Research for the Trusted Media Brands "Modern Family" series was led by the company's Insight Lab which isdedicated to producing breakthrough consumer and B2B insights in an era of accelerated change.
  • According to comScore, the Trusted Media Brands Digital Network is among the top 19 out of 1,800 digital lifestyle networks.

Reader's Digest Names Yassin's Falafel House in Knoxville, Tennessee the 'Nicest Place in America'

Retrieved on: 
Thursday, October 11, 2018

Yassin's is a "safe place" for "all types," signs around the restaurant proudly declare.

Key Points: 
  • Yassin's is a "safe place" for "all types," signs around the restaurant proudly declare.
  • "Who would have thought a falafel restaurant would be the rallying point for kindness in not just Knoxville but the nation?
  • The "Nicest Places in America" program isReader's Digest's response to the current climate of cultural and political divide.
  • Founded in 1922 by DeWitt Wallace as Reader's Digest Association, one of the first user-generated content publishers, Trusted Media Brands, is headquartered in New York City.