Shanghai:600839

CHiQ Officially Announces New Sports Marketing Campaign Featuring Champion Athlete

Retrieved on: 
Tuesday, November 14, 2023

CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.

Key Points: 
  • CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.
  • The FIS Alpine Ski World Cup and FIS Ski Jumping World Cup are highly prestigious skiing events.
  • These events boast a fan base of 33 million individuals across Europe with estimated global TV viewership of 1.2 billion.
  • Sports marketing has emerged as a crucial driver for CHiQ's entry into international markets and its evolution into a world-renowned brand.

CHiQ Officially Announces New Sports Marketing Campaign Featuring Champion Athlete

Retrieved on: 
Tuesday, November 14, 2023

CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.

Key Points: 
  • CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.
  • The FIS Alpine Ski World Cup and FIS Ski Jumping World Cup are highly prestigious skiing events.
  • These events boast a fan base of 33 million individuals across Europe with estimated global TV viewership of 1.2 billion.
  • Sports marketing has emerged as a crucial driver for CHiQ's entry into international markets and its evolution into a world-renowned brand.

CHiQ's New Brand Proposition Is Set To Merge Innovation With Style

Retrieved on: 
Monday, October 30, 2023

BERLIN, Oct. 30, 2023 /PRNewswire/ -- As a new brand proposition that will be highlighted throughout its marketing efforts, CHiQ proudly establishes the Smart with Style concept.

Key Points: 
  • BERLIN, Oct. 30, 2023 /PRNewswire/ -- As a new brand proposition that will be highlighted throughout its marketing efforts, CHiQ proudly establishes the Smart with Style concept.
  • The Smart with Style concept aims to reflect CHiQ's dedication to bringing ever-evolving cutting-edge technology to create smart homes, with style.
  • CHiQ focuses on core values defining its persona, identity, and purpose: refined design, ceaseless innovation, and superior quality.
  • Since 2017, CHiQ has been introduced in the Australian market as an independent brand and in the European and Southeast Asian markets.

Compact Size, Large Capacity: CHiQ Space Pro Washing Machine Enhances Energy Efficiency

Retrieved on: 
Tuesday, September 19, 2023

Recently, CHiQ unveiled the enhanced Space Pro series washing machines to European consumers, focusing on Germany, Italy, France, and Spain.

Key Points: 
  • Recently, CHiQ unveiled the enhanced Space Pro series washing machines to European consumers, focusing on Germany, Italy, France, and Spain.
  • Emphasizing their "compact size, large capacity" feature, these products present customers with space-efficient smart home solutions.
  • The washing machines, with load capacities of 8kg and 10kg, have front-to-back depths of just 52cm and 57cm respectively, maintaining the compact design of Space Pro series.
  • Aware of the growing demand for energy conservation and reduced emissions, CHiQ upgraded the Space Pro series.

CHiQ Showcases User-Centric Innovations at 2023 IFA

Retrieved on: 
Monday, September 4, 2023

BERLIN, Sept. 4, 2023 /PRNewswire/ -- CHiQ held a new product launch event at IFA in Berlin on September 1, 2023, with TVs, monitors, refrigerators and washing machines making a stunning debut, highlighting the brand's fresh momentum.

Key Points: 
  • BERLIN, Sept. 4, 2023 /PRNewswire/ -- CHiQ held a new product launch event at IFA in Berlin on September 1, 2023, with TVs, monitors, refrigerators and washing machines making a stunning debut, highlighting the brand's fresh momentum.
  • In addition, starting from October 2023, several CHiQ TVs equipped with the latest Roku OS will be available in Europe.
  • CHiQ is rapidly carving out a space in the European market, establishing a presence on mainstream e-commerce platforms in many countries.
  • "Smart with Style" is the new brand proposition of CHiQ, aiming to blend intelligent technologies with stylish designs for an integrated home environment.

CHiQ Showcases User-Centric Innovations at 2023 IFA

Retrieved on: 
Monday, September 4, 2023

BERLIN, Sept. 4, 2023 /PRNewswire/ -- CHiQ held a new product launch event at IFA in Berlin on September 1, 2023, with TVs, monitors, refrigerators and washing machines making a stunning debut, highlighting the brand's fresh momentum.

Key Points: 
  • BERLIN, Sept. 4, 2023 /PRNewswire/ -- CHiQ held a new product launch event at IFA in Berlin on September 1, 2023, with TVs, monitors, refrigerators and washing machines making a stunning debut, highlighting the brand's fresh momentum.
  • In addition, starting from October 2023, several CHiQ TVs equipped with the latest Roku OS will be available in Europe.
  • CHiQ is rapidly carving out a space in the European market, establishing a presence on mainstream e-commerce platforms in many countries.
  • "Smart with Style" is the new brand proposition of CHiQ, aiming to blend intelligent technologies with stylish designs for an integrated home environment.

IFA 2023 Spotlight: Changhong Enhances User Experience with Cutting-Edge Technologies for Home Appliances

Retrieved on: 
Friday, September 1, 2023

BERLIN, Sept. 1, 2023 /PRNewswire/ -- Changhong took center stage for China's consumer electronics giants at IFA 2023, unveiling their latest lineup of state-of-the-art home appliances.

Key Points: 
  • BERLIN, Sept. 1, 2023 /PRNewswire/ -- Changhong took center stage for China's consumer electronics giants at IFA 2023, unveiling their latest lineup of state-of-the-art home appliances.
  • At IFA 2023, its high-end smart appliance brand, CHiQ, introduced a new line of OLED TVs for international markets.
  • At IFA, Changhong unveiled a range of products geared toward sustainability and renewable energy, including polymer lithium-ion batteries.
  • At this year's IFA, Changhong showcased its phased achievements on the evolution from a classic home appliance firm to a modern tech company.

IFA 2023 Spotlight: Changhong Enhances User Experience with Cutting-Edge Technologies for Home Appliances

Retrieved on: 
Friday, September 1, 2023

BERLIN, Sept. 1, 2023 /PRNewswire/ -- Changhong took center stage for China's consumer electronics giants at IFA 2023, unveiling their latest lineup of state-of-the-art home appliances.

Key Points: 
  • BERLIN, Sept. 1, 2023 /PRNewswire/ -- Changhong took center stage for China's consumer electronics giants at IFA 2023, unveiling their latest lineup of state-of-the-art home appliances.
  • Regarded as one of the world's premier electronics trade shows, IFA annually draws thousands of top tech firms.
  • At IFA 2023, its high-end smart appliance brand, CHiQ, introduced a new line of OLED TVs for international markets.
  • At IFA, Changhong unveiled a range of products geared toward sustainability and renewable energy, including polymer lithium-ion batteries.

Changhong's Brand Value Soars Past 200 Billion Yuan Milestone

Retrieved on: 
Wednesday, July 26, 2023

MIANYANG, China, July 26, 2023 /PRNewswire/ -- Changhong secured a place on the 2023 list of China's 500 Most Valuable Brands with a brand value of 203.968 billion yuan, marking a significant leap in its valuation. The list was unveiled during the 2023 World Brand Conference recently held by World Brand Lab in Beijing. World Brand Lab, a wholly-owned subsidiary of World Executive Group, is a world-leading consultancy in digital marketing and brand valuation.

Key Points: 
  • MIANYANG, China, July 26, 2023 /PRNewswire/ -- Changhong secured a place on the 2023 list of China's 500 Most Valuable Brands with a brand value of 203.968 billion yuan, marking a significant leap in its valuation.
  • The list was unveiled during the 2023 World Brand Conference recently held by World Brand Lab in Beijing.
  • World Brand Lab, a wholly-owned subsidiary of World Executive Group, is a world-leading consultancy in digital marketing and brand valuation.
  • Changhong has consistently improved its research and development (R&D) in new technologies over the past few years.

Changhong debuts several new household appliances at the 132nd Canton Fair

Retrieved on: 
Saturday, October 15, 2022

Changhong will make full use of its online platform at the 132nd Canton Fair to launch new products, as well as deploy a VR showroom, a virtual pavilion, and an online live streaming facility.

Key Points: 
  • Changhong will make full use of its online platform at the 132nd Canton Fair to launch new products, as well as deploy a VR showroom, a virtual pavilion, and an online live streaming facility.
  • The household appliance maker's online booth will display products 24/7 while providing a number of services, including supply-demand matching, and online business negotiations, delivering a better experience to buyers.
  • Its high-end smart home appliances brand CHiQ has grown rapidly with products available in over 30 countries worldwide.
  • With a global approach to product development, manufacturing, and business management, Changhong has become a global brand with international visibility.