FIS World Cup

Monster Energy's Freeski and Snowboard Athletes Earn Victories and Medals in 2024 Toyota U.S. Grand Prix at Mammoth Mountain

Retrieved on: 
Monday, February 5, 2024

MAMMOTH MOUNTAIN, Calif., Feb. 4, 2024 /PRNewswire-PRWeb/ -- Monster Energy congratulates its team of snow sports athletes on a strong performance in the 2024 Toyota U.S. Grand Prix, the iconic freeski and snowboard halfpipe and slopestyle FIS World Cup at Mammoth Mountain, California.

Key Points: 
  • Monster Energy congratulates its team of snow sports athletes on a strong performance in the 2024 Toyota U.S. Grand Prix, the iconic freeski and snowboard halfpipe and slopestyle FIS World Cup at Mammoth Mountain, California.
  • MAMMOTH MOUNTAIN, Calif., Feb. 4, 2024 /PRNewswire-PRWeb/ -- Monster Energy congratulates its team of snow sports athletes on a strong performance in the 2024 Toyota U.S. Grand Prix, the iconic freeski and snowboard halfpipe and slopestyle FIS World Cup at Mammoth Mountain, California.
  • From January 31 to February 3, the Toyota U.S. Grand Prix at Mammoth Mountain featured the world's best winter sports athletes competing in both halfpipe and slopestyle competitions.
  • Sanctioned by the International Ski and Snowboard Federation (FIS), the contest awarded FIS World Cup points for the 2024 season.

Monster Energy's Birk Ruud Takes First Place in Men's Ski Slopestyle at LAAX OPEN 2024

Retrieved on: 
Monday, January 22, 2024

LAAX, Switzerland, Jan. 22, 2024 /PRNewswire-PRWeb/ -- LAAX OPEN 2024 kicks off the snow sports season in style! In the world-famous snow sports competition on Crap Sogn Gion Mountain, 23-year-old Monster Energy team rider Birk Ruud from Baerum, Norway, took first place in the heavily contested Men's Freeski Slopestyle event.

Key Points: 
  • LAAX, Switzerland, Jan. 22, 2024 /PRNewswire-PRWeb/ -- LAAX OPEN 2024 kicks off the snow sports season in style!
  • In the world-famous snow sports competition on Crap Sogn Gion Mountain, 23-year-old Monster Energy team rider Birk Ruud from Baerum, Norway, took first place in the heavily contested Men's Freeski Slopestyle event.
  • On Saturday at LAAX OPEN 2024, 21-year-old Olympic snowboarder Annika Morgan from Garmisch-Partenkirchen, Germany, claimed second place in the Women's Snowboard Slopestyle event.
  • Plus, after finishing in third place at LAAX OPEN 2023, the 23-year-old from Baerum, Norway, was hungry for a win.

CHiQ Officially Announces New Sports Marketing Campaign Featuring Champion Athlete

Retrieved on: 
Tuesday, November 14, 2023

CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.

Key Points: 
  • CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.
  • The FIS Alpine Ski World Cup and FIS Ski Jumping World Cup are highly prestigious skiing events.
  • These events boast a fan base of 33 million individuals across Europe with estimated global TV viewership of 1.2 billion.
  • Sports marketing has emerged as a crucial driver for CHiQ's entry into international markets and its evolution into a world-renowned brand.

CHiQ Officially Announces New Sports Marketing Campaign Featuring Champion Athlete

Retrieved on: 
Tuesday, November 14, 2023

CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.

Key Points: 
  • CHiQ held the signing ceremony in Planegg, Germany at 3pm, marking a fresh chapter in its sports marketing strategy.
  • The FIS Alpine Ski World Cup and FIS Ski Jumping World Cup are highly prestigious skiing events.
  • These events boast a fan base of 33 million individuals across Europe with estimated global TV viewership of 1.2 billion.
  • Sports marketing has emerged as a crucial driver for CHiQ's entry into international markets and its evolution into a world-renowned brand.

Monster Energy's Birk Ruud Takes First Place in Freeski Slopestyle at Tignes FIS World Cup

Retrieved on: 
Sunday, March 19, 2023

TIGNES, France, March 19, 2023 /PRNewswire-PRWeb/ -- Another big win before the season's over! Monster Energy congratulates team rider Birk Ruud on taking first place in Men's Freeski Slopestyle at the FIS World Cup in Tignes, France. In the penultimate event of the 2022/23 World Cup season, the 22-year-old Ruud from Oslo, Norway, defended his lead in season rankings and claimed his third slopestyle win of the season.

Key Points: 
  • Monster Energy congratulates team rider Birk Ruud on taking first place in Men's Freeski Slopestyle at the FIS World Cup in Tignes, France.
  • Monster Energy congratulates team rider Birk Ruud on taking first place in Men's Freeski Slopestyle at the FIS World Cup in Tignes, France.
  • From March 16-18, 2023, world-class Tignes resort in the French alps hosted the FIS Slopestyle Ski World Cup on its slopes.
  • Saturday's win marks the third FIS World Cup slopestyle victory and the sixth podium finish of the season for Ruud.

Ski sensation Ted Ligety partners with Carv to revolutionise ski coaching

Retrieved on: 
Tuesday, November 1, 2022

LONDON, Nov. 1, 2022 /PRNewswire-PRWeb/ -- Today, two-time Olympic gold medalist and five-time World Alpine Ski Champion Ted Ligety announced a new partnership with Carv, the world's first training system that measures skiing in real time. Together, they have developed a new programme called "Train with an Olympian," which is designed to help skiers of every level transform their technique, with personalised coaching from Ligety along the way. Skiers can subscribe to Carv from $199 (£149) per year plus the $199 (£199) one-off device cost. This includes unlimited access to Ligety's training, Carv's groundbreaking real-time audio coaching, video coaching, and library of off-snow content.

Key Points: 
  • This includes unlimited access to Ligety's training, Carv's groundbreaking real-time audio coaching, video coaching, and library of off-snow content.
  • He now wants to help skiers across the world improve their technique and ski expertise as part of his partnership with Carv, the world's most powerful digital ski coach.
  • "I've been amazed by the accuracy of the Carv system, but also how the Carv technology helps skiers around the world through digital coaching," continued Ligety.
  • About Ted Ligety Ted Ligety, a Park City, Utah local, has been skiing since he was two years old.

U.S. Ski & Snowboard, Stifel Announce New Partnership; Title Sponsorship of U.S. Alpine Ski Team

Retrieved on: 
Friday, October 28, 2022

Ski & Snowboard announced today an official partnership with Stifel Financial (NYSE:SF), a leading wealth management and investment banking company.

Key Points: 
  • Ski & Snowboard announced today an official partnership with Stifel Financial (NYSE:SF), a leading wealth management and investment banking company.
  • Under terms of the agreement, Stifel will become the title sponsor of the Stifel U.S. Alpine Team.
  • Ski & Snowboard and Stifel will collaborate on a career and financial education program, designed to help athletes with savings and investing strategy.
  • Stifel and their leadership have been longtime supporters of alpine skiing and the team, and were thrilled to bring them on as the official title sponsor of the Stifel U.S. Alpine Team, said three-time Olympic medalist Mikaela Shiffrin.

U.S. Ski & Snowboard and Outside Join Forces to Create North America’s Preeminent Snowsports Hub

Retrieved on: 
Monday, October 17, 2022

Ski & Snowboard and Outside Interactive, Inc., today announced a longterm strategic partnership to create and broadcast snowsports content.

Key Points: 
  • Ski & Snowboard and Outside Interactive, Inc., today announced a longterm strategic partnership to create and broadcast snowsports content.
  • Ski & Snowboard consumer membership, as well as business partnerships in competition registration, photography services, Web3 innovation, and sponsorship sales.
  • Ski & Snowboard nurture the next generation of American medal hopefuls, said Robin Thurston, CEO of Outside.
  • Ski & Snowboard is the Olympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah.