UGAM, A MERKLE COMPANY

Ugam, a Merkle Company, Celebrates 20 Successful Years

Retrieved on: 
Thursday, July 16, 2020
Software, Networks, Marketing, Consulting, Data management, Communications, Professional services, Technology, Dentsu, Articles, Ugam, Merkle, Analytics, Economy, Media in Japan, Merkle Inc.

Ugam, a Merkle company, a leading next-generation data and analytics company, is celebrating the completion of 20 successful years this month.

Key Points: 
  • Ugam, a Merkle company, a leading next-generation data and analytics company, is celebrating the completion of 20 successful years this month.
  • In July 2019, Ugam joined Merkle, a leading data-driven global performance marketing company and part of Dentsu.
  • The celebrations will culminate with a company-wide townhall which will be attended by senior leaders from Ugam, Merkle and Dentsu.
  • Ugam, a Merkle company, is a leading next-generation data and analytics company helping enterprises make superior decisions.

Merkle Expands Digital Intelligence Practice, Adds 2,500 Data Scientists to Become One of the World’s Largest Analytics Agencies

Retrieved on: 
Tuesday, December 3, 2019
Technology, Consulting, Marketing, Communications, Professional services, Internet, Search engine optimization, Data management, Search engine marketing, Merkle, Ugam, Merkle Inc., Merkle, Ugam, a Merkle Company

Ugam, a Merkle Company, brings new, innovative engagement models and capabilities to Merkle.

Key Points: 
  • Ugam, a Merkle Company, brings new, innovative engagement models and capabilities to Merkle.
  • With the acquisition, Merkle adds more than 2,500 data scientists focused on helping brands identify and measure the value of each customer touchpoint through proprietary data, reporting, and activation solutions.
  • Merkle delivers 60 million reports and dashboards and maintains more than 55,000 models annually.
  • Ugam has proven to be a valuable asset, with superior analytics to expand our offerings at Merkle, said Craig Dempster, president, Merkle Americas.