ATTWOOD IMPORT EXPORT LAUNCHES VECHAINTHOR BLOCKCHAIN SECURITY STICKER TO GUARANTEE AUTHENTICITY ON LUXURY BEVERAGES
SAN MARINO and LAS VEGAS, Aug. 4, 2022 /PRNewswire/ -- With the impact of the COVID-19 pandemic slowly fading, many economies are witnessing a sharp rebound in consumer demand, especially for high-quality, luxury goods. During this resurgence, the inefficiencies of traditional logistics models have become starker than ever, with cases of fraud skyrocketing, especially in developing economies.
- Blockchain creates a level playing field where any party can review the claim of another independently, removing the need for intermediaries.
- For producers and importers of luxury products, digital technologies that can guarantee origin, logistics trails and legitimacy of a product present a significant opportunity.
- Attwood Import Export, recognized as the largest premium alcoholic beverage importer and distributor in Cambodia, recently announced the implementation of an entirely new kind of security sticker built using the VeChainThor blockchain, the NFC-enabled 'Attwood Blockchain Sticker' (ABS).
- With blockchain mass adoption unfolding globally, VeChainThor stands ready to deliver its powerful blockchain technology to enterprises and businesses of all sizes.