IN A WORLD THAT OFTEN EQUATES PRODUCTIVITY TO SUCCESS, TIMEX'S LATEST CAMPAIGN ENCOURAGES US TO "WASTE MORE TIME" PURSUING FULFILLMENT AND JOY
"The campaign embraces the slow with a focus on mindfulness and fun, while inspiring us to examine the amount of time we genuinely dedicate to discovering ourselves and our truest passions.
- "The campaign embraces the slow with a focus on mindfulness and fun, while inspiring us to examine the amount of time we genuinely dedicate to discovering ourselves and our truest passions.
- Are we keeping time, or is time keeping us?
- Let a Timex on your wrist be your reminder to slow down and do something you love," said Shari Fabiani, Chief Marketing Officer, Timex Group.
- They believe that each of us has our unique path to fulfillment in life, and that there's an undeniable beauty in that diversity.