Meliá Hotels International and Tennis Player Rafael Nadal launch ZEL, A New Lifestyle Hotel Brand
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Friday, December 16, 2022
MADRID, Dec. 16, 2022 /PRNewswire/ -- Tennis player Rafael Nadal and Gabriel Escarrer, CEO of Meliá Hotels International, have announced the launch of ZEL, a new brand of resort and urban leisure hotels that will first operate in Spain, and expand in key destinations throughout Europe, the Middle East, Asia and the Americas.
Key Points:
- MADRID, Dec. 16, 2022 /PRNewswire/ -- Tennis player Rafael Nadal and Gabriel Escarrer, CEO of Meli Hotels International, have announced the launch of ZEL , a new brand of resort and urban leisure hotels that will first operate in Spain, andexpandin key destinationsthroughoutEurope, the Middle East, Asia andthe Americas.
- The joint venture betweenRafael Nadal and Meli Hotels International,bothfrom Mallorca, Spain, aims to create a unique hospitality experience focused on classic Mediterranean character throughout various global destinations.
- "Melia's international experience of more than 65 years in creating and managing luxury hotelsandRafaelNadal's inspirational leadership and have come together to create this unique brand we present today," said Gabriel Escarrer, CEO of Meli Hotels International.
- Founded in 1956 in Mallorca (Spain), Meli Hotels International operates more than 380 hotels (portfolio and pipeline) throughout more than 40 countries, under the brands Gran Meli Hotels & Resorts, Paradisus by Meli, ME by Meli, Meli Hotels & Resorts,ZEL,The Meli Collection, INNSiDE by Meli, Sol by Meli and Falcon's Resorts by Meli, plus a wide portfolio of affiliated hotels under the "Affiliated by Meli" network.