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B2B Companies Must Adopt AI-Powered Conversation Automation to Meet Customer Expectations, 451 Research Finds

Retrieved on: 
Thursday, August 4, 2022

FOSTER CITY, Calif., Aug. 4, 2022 /PRNewswire/ -- As growth slows for the second quarter in a row, Conversica, Inc., the leading provider of Conversation Automation solutions for enterprise revenue teams, and 451 Research, part of S&P Global, release new data showing those without conversational AI are now far behind in the race to meet rising customer expectations.

Key Points: 
  • As customer expectations for communications from brands continue to rise, more and more companies adopt conversational technologies to keep pace.
  • Eighty percent of business buyers say they're likely to end a relationship with a company due to a poor experience.
  • Companies without conversational AI, unable to engage with buyers at the level they expect, will miss out on opportunities.
  • Conversica's Conversation Automation platform is used by leaders nationwide to get the conversation going and build the workforce of the future, today.